Nonprofit Tech for Good

MAY 25, 2024

Marketing automation can be used to promote nonprofit events through targeted email and SMS text campaigns, social media posts, and event registration management. Open rates , click-through rates , conversion rates , and other metrics measure the effectiveness of your fundraising efforts. Which email copy is best?

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Marketing Fundraising Nonprofit Social Media 250

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 15, 2011

She and her team build their integrated strategy around results metrics. ” They also have metrics for specific campaigns and Carie is very good at tracking tactics against data to improve and get better results. What’s the secret to measuring integrated campaigns? Earlier this month. Earlier this month.

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Facebook Social Media Measure Metrics 117

Association Analytics

FEBRUARY 20, 2024

You can track metrics that will help you identify what’s working, including social media engagement, impressions and reach, database growth, event registration and attendance, and website visits and sessions. But in order to do that, you have to think about what you’ll do to engage them and how you’ll measure it ahead of time.

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Create Strategy Associations Social Media 169

Association Analytics

OCTOBER 10, 2022

In today’s world, success is measured by more than just clicks and open rates. There are many marketing technology tools that can help you measure success. Once you have your taxonomy and metadata in place, you can use metrics to analyze the performance of your marketing channels. How are you tracking success? Attribution.

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Analytics Marketing Taxonomy Metrics 169

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2013

How Nonprofits Measure Success of Video. You can download the report here (with email registration) or sign up for one of the free webinars here. The big takeaway: Nonprofits overwhelmingly agree that video is crucial to their communications, but many feel they do not know how to use it effectively or measure its impact – yet.

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Benchmark Video Practice Nonprofit 123

Whole Whale

MARCH 28, 2025

Align digital metrics with organizational goals : Understand how digital engagement supports real-world change and directly track your success along the journey. What it looks like: Priority actions taken (downloads, registrations, pledges, petition signatures, purchases, phone calls, etc.) Nurture relationships, dont just spark them.

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Digital Strategy Marketing Nonprofit 52

Association Analytics

JULY 22, 2021

Even without a complete data set (which is practically unattainable), you can still do things like send renewals, get event registrations, create membership reports and raise funds for your foundation. Measure Progress: Stay on top of your data. Probably not. You can even start with data analytics. Get a trusted partner to help.

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Data Analytics Associations Registration 169

Association Analytics

APRIL 1, 2024

Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results.

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Strategy Data Associations Survey 210

sgEngage

MARCH 30, 2021

Data represents both overall metrics, as well as metrics in one of five fundraising categories: Walks/5Ks with a registration fee. Walks/5Ks without a registration fee. Online Registrations by Month. Registrations were up year-over-year, in a reversal of the trend we have been seeing over several years.

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Blackbaud Studies Fundraising Registration 96

Association Analytics

FEBRUARY 14, 2022

Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs. This will align the organization by having clear success metrics and KPIs. Describe what you plan to improve and outline how you plan to measure it. Analyze your short and long-term returns.

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Analytics Associations Data Case Study 169

NetWits

DECEMBER 2, 2010

Most segmentation efforts are based upon three key factors: Demographics and Lifestyle – these are observable and traceable metrics such as location, age, region, marital status, etc. Past behavior is the best metric or predictor for future actions and behavior, so you should be tracking this in your database system of choice.

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email Marketing Mail Communication 149

Beth's Blog: How Nonprofits Can Use Social Media

MAY 27, 2015

Methods and Metrics for Assessing Civic Tech, Guest post by Anne Whatley, Network Impact. Designers of these civic tech platforms and apps are already measuring results, such as the number of users, and are very familiar with tools like Google Analytics. Hone in on your true scope of influence.

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Metrics Method Tech Measure 50

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 30, 2010

Over the years, I've been able to rub elbows with metrics geeks, even to pretend to be one at the 2008 E-Metrics Summit in DC. Sean Power is a metrics geek but one who understands what it is like to walk in nonprofit shoes. link] #measure #WAA" . If you're in the Web Analytics Association, don't forget to vote.

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Analytics Associations Voice Web 81

Classy

JULY 14, 2021

Ways to measure your efficiency and success within each . How to Measure Success. Registrants: Classy aims to increase the total number of registrants for the Collaborative year over year, so Alexa’s team reviews this metric first. How to Measure Success. Experience Our Nonprofit Event On-Demand.

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Virtual Professional Fundraising Marketing 105

AccelEvents

DECEMBER 17, 2020

Measuring the success of your event is a key step in evaluating your effectiveness and determining which elements of your event worked well and which came up a little short. . But, how do you measure the success of a virtual event? KPIs to Measure Virtual Event Success. Event Registrations. Did they come through email?

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Virtual Measure Registration Social Media 52

AccelEvents

DECEMBER 17, 2020

Measuring the success of your event is a key step in evaluating your effectiveness and determining which elements of your event worked well and which came up a little short. . But, how do you measure the success of a virtual event? KPIs to Measure Virtual Event Success. Event Registrations. Did they come through email?

Virtual 52

Virtual Measure Registration Social Media 52

sgEngage

OCTOBER 13, 2022

Bonus: bbcon registration is free. Making fundraising decisions based on that data is a little trickier, especially if you are not sure what to measure, why, and what to do with the results. Measuring for success at each stage. Finding the Metrics That Matter , at 12:30 p.m. Where to start? Register now for bbcon 2022.

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Virtual Nonprofit Blackbaud North Carolina 97

Neon CRM

NOVEMBER 17, 2023

We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. How to Measure Your Success Developing your social media presence as a membership engagement strategy can be measured via engagement metrics. What is a Membership Engagement Strategy?

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Strategy Social Media Measure Metrics 98

Candid

SEPTEMBER 3, 2024

In 2014, East Bay Alliance for a Sustainable Economy (EBASE) convened community, labor, and faith organizations to help pass a ballot measure that increased the minimum wage annually, required employers to offer paid sick days, and mandated that hospitality workers keep 100% of their tips.

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Community Organization Build California 105

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 8, 2009

The applications and ads were tracked using email sign ups, daily active users, application installations, referral traffic and event registration. The Ocean Conservancy picked very specific, narrow objectives for their experiments and specific metrics to measure them. Incorporate 'rinse and repeat" of experiments over time.

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Conservancy Social Media Reflection Learning 102

The Next Web

AUGUST 17, 2013

Users are also less likely to complete registration if they must confirm the account. Gamification also allows companies to effectively track metrics about user interactions to make incremental improvements over time. That means build, measure and learn. Jay Wu , A Forever Recovery. . Doreen Bloch , Poshly Inc. .

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Design Practice Laptop Badge 156

Achieve

OCTOBER 6, 2023

In this guide, we’ll walk through three key social media fundraising metrics, as well as how you can improve them: Social Media Engagement Rate Conversion Rate Social Media Return on Investment Ready to tap into the full potential of social media fundraising? Incorporate compelling stories.

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Social Media Metrics Media Fundraising 52

Whole Whale

OCTOBER 22, 2024

Donation Tracking & Optimization Volunteer Management Mission Impact Content Campaign Performance Stakeholder Journey Analysis Technical Performance Community Building Geographic Impact Board Reporting Email Campaign Performance Regional Geographic Analysis Seasonal Performance Analysis Donation Tracking & Optimization Track donation funnel (..)

Ideas 52

Ideas Metrics Nonprofit Retention 52

Connection Cafe

OCTOBER 31, 2013

Event metrics can be great guides as we plan. In earlier posts, npENGAGE has discussed how to focus on our event fundraising analytics and how to use these metrics for success. Below are some ways to use your event metrics to identify and engage specific participant types during your fundraising event. Warm Bodies.

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Metrics Action Create Benchmark 34

Nonprofits Source

NOVEMBER 21, 2022

Google actively measures your quality scores, maximum cost-per-click, and click-through rates to monitor your account activity. Ticket sales, donations, petition signatures, and email list registrations are all metrics you can use to measure your nonprofit’s marketing progress. Increased Conversions. Healthcare.

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Grant Nonprofit Campaign Volunteer 97

Tech Soup

OCTOBER 12, 2017

Registration is now open for the Social Media and Libraries Webinar Series, hosted by WebJunction and TechSoup for Libraries in collaboration. This series will highlight social media best practices to keep patrons and library staff engaged, develop measurable goals, and cultivate new readers and learners in your community.

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Social Media Library Media Social 80

Bloomerang

OCTOBER 31, 2023

Reporting and analytics : To measure the impact of your activities and make data-driven decisions. Use this feature to measure members’ overall interest in and commitment to your organization. You can also generate event registration reports from within the platform without having to import data from external event tools.

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Classes Donor Organization System 113

Bloomerang

JANUARY 29, 2024

Reporting and analytics: To measure the impact of your activities and make data-driven decisions. Use this feature to measure donors’ overall interest in and commitment to your organization. You can also generate event registration reports from within the platform without importing data from external event tools.

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Platform Giving Guide Donor 102

sgEngage

MAY 12, 2023

Comprehensive online auction software improves every aspect of the fundraising process, from sending personalized communications using your donor data to generating real-time analytics that measure engagement and fundraising progress. Streamlined registration and checkout process.

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Virtual Build Donor Fundraising 97

Nonprofits Source

JULY 2, 2024

How will you measure and determine success? Consider your objectives for attendance, revenue, average bid amounts, and other engagement metrics. Use it to send an initial save the date-style invite, auction item teasers, messages about how excited you are for the event’s impact , an initial registration ask, and follow-up reminders.

Marketing 52

Marketing Strategy Registration Channel 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

I started the Webinar asking folks to type into the chat the first few words that popped into their heads when they heard the phrase "ROI." As you can see the words paint a picture of a traditional ROI analysis, with the emphasis on quantitative, measurable results. What's common to both is the use of metrics to measure results.

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ROI Social Media Reflection Question 50

Care2

JANUARY 6, 2009

Now in part 2, we will cover how to establish which key performance indicators (KPIs) youll be using to measure success. Out of the box, Google Analytics provides a lot of useful metrics, such as visitors, pageviews, most popular pages, and a variety of other helpful data. Which metrics will help you achieve it?

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Social Media Analytics Websites Advocacy 54

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 10, 2009

Registration here. Metrics, Stats, Research, and Other Misc. How do you measure sucess on Twitter? It used to be tough to gather rich metrics on a Twitter use. It used to be tough to gather rich metrics on a Twitter use. Steve Heye has been blogging chapters in the book for the past few weeks. What was most sexy?

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Social Media Nptech Ning Social 91

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

The basics include: benefits, value, metrics, and financial calculations. I shared case studies and tips for nonprofits on measuring efficiency and effectiveness and looking at tangible/intangible benefits. Numbers need context - and that context - insight - can help with improvements. Improvement in marketing efficiency.

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ROI Results Community Online 66

Get Fully Funded

JUNE 16, 2022

To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). Metrics like these measure your digital marketing campaigns in different ways, but they all seek to answer the same question: “Are your campaigns raising or losing money?”

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Campaign Money Raise Online 59

Care2

JANUARY 6, 2009

Now in part 2, we will cover how to establish which key performance indicators (KPI's) you'll be using to measure success. Out of the box, Google Analytics provides a lot of useful metrics, such as visitors, pageviews, most popular pages, and a variety of other helpful data. Which metrics will help you achieve it?

Analytics 54

Analytics Websites Google Nonprofit 54

Bloomerang

JULY 20, 2023

Organizations that invest in PCI-compliant online fundraising solutions can take proper cybersecurity measures to ensure that their online donation process is secure. Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track.

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Fundraising Online Ideas Tips 98