Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2008

Take the NetSquared Mashup Challenge ! Social Metrics: The Search for ROI in Social Media by Steve Latham of Spur Digital. Be sure to check out slide 13 that answers the question, What Can We Measure for Web2.0?" Many individuals tag hundreds of resources each week. NpTech Conversations.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. A short case study about the Nature Conservancy uses e-metrics. " What do you think about measuring social media? Many individuals tag hundreds of resources each week. And if Web 2.0

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Netsquared featured project WiserEarth In Ode Magazine Social Media Resources. John Bell of the 360 Digital Influence Blog says " It's Time for Measurement of Social Media " which looks at the ROI and identifies some success metrics. What's next? Mashing and burning feeds ? Hat tip to Paul Hyland.

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Amy Sample Ward

MAY 14, 2009

Moderator: Amy Sample Ward, NetSquared. Helpful resources on Twitter: Pew Internet report. We are all after real world changes, so how do we measure our use of these tools on real world impact? Link to things that can be measured. Web metrics, talking to people, emails (who opens, clicks, etc.).

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 21, 2007

" I think web stats are useful when we are using them measure our outcomes. " Holly Ross from NTEN has the final word with a brilliant post sharing all the metrics they track and putting them into context. What should Netsquared's Facebook strategy be? Many individuals tag hundreds of resources each week.

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Open Source Nptech Summary Tag 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2008

Fear that it will take staff time, there will be little return, and the return will not be as easily measurable as, say, a direct mail piece. You can find more stories and lots of tips and resources in the WeAreMedia Listening Module and really basic primer from the NTEN Social Media Newsletter. #4 Especially in this economy.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

And maybe this should not be an either/or question, but most likely resources will dictate that. One hopes that nonprofits deciding to roll their own social networks, aren't creating their own social silos and have gone into it with a solid strategy, clear objectives and measurable metrics , and can evaluate the ROI.

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Social Network Nptech Tag Network 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I also don't want to get too deep into geeky measurement crap. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go.

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Metrics Social Media Media ROI 56

Amy Sample Ward

FEBRUARY 24, 2011

I also encountered quite a few people asking very similar questions, or looking for the same resources. We had simple goals, and defined our metrics only as they related to grant deliverables or obvious data, like: we will launch programs in 3 schools, or we will feed 500 families. Our strategies are focused on clear goals and metrics.

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Slides Nptech Digital Case Study 213