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Crystal Light goes boozy, Volvo’s new AI ad raises eyebrows, and Pretty Little Thing tries to glow up

Fast Company Tech

Big picture: The ad, which aired in Saudi Arabia, is Volvos first spot made entirely with AI. Despite a comparatively tiny budget and time investment, the ad went viral for convincing many viewers, and even some marketing professionals, that it was authentic. That was probably a mistake.

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Meituan expands quick commerce operations to Saudi Arabia with Xiaoxiang Supermarket

TechNode

Meituan, Chinas largest food delivery and quick commerce platform, is expanding its footprint in Saudi Arabia after entering the market in September under its overseas brand, Keeta. 36Kr, in Chinese ]

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Meituan’s KeeTa officially goes live in Saudi Arabia

TechNode

Meituan officially brought its food delivery service to Saudi Arabia under the name KeeTa on Monday, beginning its expansion outside China as domestic growth slowed. KeeTa is expected to compete with food delivery giant Delivery Hero-owned HungerStation and local company Jahez in the Saudi Arabian market.

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Invygo raises $10M to make long-term car subscription a breeze

TechCrunch

Invygo, a startup operating in UAE and Saudi Arabia, has raised $10 million in its Series A funding led by MEVP as it works to scale its car rental service in the region. Roughly 200 cars are available for subscription in Saudi Arabia and 100 in UAE on the platform on a typical day. million to date.

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Y Combinator, 500 Startups, Plug and Play invest in Odiggo’s $2.2M seed round

TechCrunch

Then for the suppliers, it increases their sales and reaches more customers without necessarily spending on marketing. Over 50,000 car owners across three markets — Egypt, the UAE and Saudi Arabia — use Odiggo. Odiggo is part of the current YC Summer batch and has secured a $2.2

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Dubai-based accounting and financial compliance startup, Wafeq, raises $3M

TechCrunch

The United Arabs Emirates (UAE) and Saudi Arabia became the first member states to adopt the treaty in 2018, and its implementation meant that for the first time businesses in these territories were required to file VAT returns periodically. The startup is in the process of seeking approval from the Egyptian Tax Authority too.

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TamatemGames raises $11M Series B led by PUBG maker Krafton

TechCrunch

Tamatem will use the latest funding to amplify its efforts by bringing various games with more popular titles to the Arabic-speaking market. The startup will hire local talents in Saudi Arabia to expand further. The gaming industry is booming in Saudi Arabia, with about 70% of Tamatem’s users, Hammo noted. .