Nonprofit Tech for Good

MAY 8, 2023

There’s a lot to learn from them about text marketing. Big brands know that texts have an incredibly high open rate—that’s why many of our favorite retailers have adopted a text marketing strategy. Want to learn more about effective text message marketing? The rules for opting in are different for nonprofits.

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Lesson Marketing Nonprofit Mobile 306

M+R

FEBRUARY 2, 2025

Just change the subject line, suppress people who have already completed the ask (or openers of the first send, if you want to be a bit more conservative), and voila! You’re only getting, what, a 13% open rate on your first send? But you know that the people who did open it liked it, right? More technically complicated?

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Teach email Marketing Donation 96

Fast Company Tech

APRIL 21, 2025

But while Easter Monday may be a widely celebrated religious holiday, many institutions remain open on the day, even if they were closed on Good Friday or Easter Sunday. Heres what you need to know about whats open and closed on Easter Monday 2025. Are banks open on Easter Monday? Are ATMs open on Easter Monday?

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Open Marketing United States Arkansas 67

Nonprofit Tech for Good

OCTOBER 25, 2023

Email Strategy Only 68% of nonprofits utilize email marketing. M+R Benchmarks ] 74% of nonprofits send an automated welcome email after joining a newsletter and these messages have an average open rate of 202% higher than traditional email campaigns. Classy.org] 63% of nonprofits use personalization in their email marketing.

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email Statistics Marketing Nonprofit 238

Nonprofit Tech for Good

DECEMBER 19, 2022

Each year Heather Mansfield of Nonprofit Tech for Good presents a free webinar featuring the top ten digital marketing and fundraising trends to prioritize in the following year. This year’s webinar, 10 Digital Marketing & Fundraising Trends to Prioritize in 2023 , was presented on December 7.

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Trend Fundraising Digital Marketing 334

The MatrixFiles

AUGUST 5, 2022

At the end of the conference, there was an Open Forum, during which select speakers took questions from the in person and virtual attendees. The final question of the Open Forum was “what is one thing you would recommend to communications professionals?” Her advice? Megan’s advice is brilliant.

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Proposal Communication Marketing Advice 246

Nonprofit Tech for Good

MAY 25, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. This is full-funnel marketing , and to do it effectively you need some technological assistance.

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Marketing Fundraising Nonprofit Social Media 239

Nonprofit Tech for Good

JANUARY 16, 2025

As a best practice, the links to the m2m social media profiles open new browser windows to avoid sending their website visitors off their site completely. Again, where to feature your social media icons in your newsletter depends upon your digital marketing priorities. 2) Include social media icons in your email newsletter.

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Social Media Media Social Newsletter 254

NonProfit PRO

MARCH 21, 2023

Applications are now being accepted for the 2023 McGuffin Grant, created by Chicago-based marketing and advertising agency McGuffin Creative Group, to help a 501(c)(3) nonprofit further its mission with $30,000 in creative services.

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Grant Application Open Chicago 242

.orgSource

JULY 25, 2023

AI, your new marketing assistant, is happy to help. podcast featuring Jane Pearson,orgSource, Vice President Marketing and Communications Services and Amy Williams, President and CEO Brand Health Media. Jane and Amy shared insights about the opportunities and challenges of integrating AI into marketing programs.

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Marketing Team Build Social Media 221

Nonprofit Tech for Good

MARCH 31, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. Why the Open Data Project? The Open Data Project [ español , français ] was created to address that lack of diversity in data.

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Websites Stats Data Nonprofit 363

.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

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Collaboration Marketing Integration Trend 221

Nonprofit Tech for Good

MARCH 24, 2025

Even a simple open-ended question like “What inspired your gift today?” About the Sponsor Bloomerang is a top-rated nonprofit donor management software that offers a CRM and a full suite of fundraising, marketing, and member management tools. Just by asking. Don’t rely solely on formal annual surveys.

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Retention Donor Strategy Nonprofit 245

.orgSource

MAY 15, 2023

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

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Collaboration Marketing Team Integration 221

.orgSource

MARCH 4, 2024

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. This methodology was used to evaluate expanding the American Board of Medical Specialties, ABMS CertLink®, platform into new markets. Technology has opened protected space. Sharks are looking for a meal.

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Strategy Marketing Associations Professional 221

Whole Whale

MARCH 28, 2025

At Whole Whale, we see too many nonprofits with a too narrow approach to digital marketing that misses out on building long-term relationships and sustainable support at scale. To move your mission forward, you need a full-funnel digital marketing strategyone that nurtures your audience from first touch to lifelong champion.

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Digital Strategy Marketing Nonprofit 52

Nonprofits Source

NOVEMBER 4, 2024

As a nonprofit, you might wonder how you can emulate political campaign marketing strategies and success. While there are many differences between the ways nonprofits and political campaigns operate, their core marketing goals are the same — to reach a wide audience and gain their support.

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Campaign Marketing Nonprofit Social Media 52

Mashable Tech

MARCH 13, 2025

” Details are limited, but Ice Universe says the codename of the headset is “Able” and it’ll use open wireless stereo (OWS) that “can transmit sound from around the ear instead of cramming the headphones into the ear.” ” Other details like availability, design, color, and pricing were not mentioned.

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Report Sound University Social Media 122

TechNode

APRIL 11, 2025

Chinese e-commerce giant JD.com has started quietly piloting its cross-border platform Joybuy in the UK, marking its push into the European market. The move signals JDs ambitions to capture a slice of the UKs 127 billion ($163 billion) retail e-commerce market in 2024 the third-largest globally.

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Platform Marketing UAE Vietnam 77

NonProfit PRO

FEBRUARY 27, 2023

Effective online marketing can open up many opportunities to engage with your supporters. Optimize your nonprofit digital content with these five ideas.

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Ideas Content Digital Community 290

NonProfit PRO

MARCH 27, 2024

Applications are now open for the 2024 McGuffin Grant to help a nonprofit further its mission with $30,000 in creative services.

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Grant Group Nonprofit Marketing 195

Nonprofit Tech for Good

FEBRUARY 1, 2022

The Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To access the complete data, please take the Global NGO Technology Survey and then visit the Open Data Project Hub. 5% use TikTok.

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Social Media Stats Media Social 348

DNL OmniMedia

DECEMBER 12, 2024

To reach the right audience and inspire action, you need a strong understanding of nonprofit marketing essentials and a thorough strategy. We understand how marketing and technology go hand-in-hand, and throughout this guide, we will focus on how to apply nonprofit marketing best practices using your organizations technology.

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Marketing Guide Nonprofit Social Media 52

Mashable Tech

MARCH 24, 2025

Opens in a new window Credit: SSP Software Sterling Stock Picker: Lifetime Subscription $68.99 $486 Save $417.01 The thing is, that's not actually how the stock market works. It gives you real-time data access and strategic investment advice, so it's a whole lot easier to understand the stock market, no matter your experience level.

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Life Marketing Award Advice 64

Nonprofit Tech for Good

JUNE 29, 2021

List compiled by Heather Mansfield , Editor-in-chief of Nonprofit Tech for Good and creator of the 101 Digital Marketing and Fundraising Best Practices for Nonprofits blog and webinar series. Knowing basic HTML is a must-have skill for online marketers. Ideal for small nonprofits with limited funds for digital marketing.

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Tools Resource Free Nonprofit 358

.orgSource

FEBRUARY 4, 2025

Limited Integration Between Systems : If your CRM, email marketing, and membership databases dont communicate with each other, you may be missing opportunities for efficient, personalized member engagement. Signs to Look For : Low Open Rates and Event Participation : Are members opening fewer emails or attending fewer events than before?

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Associations Technology Digital Analytics 221

Nonprofit Tech for Good

NOVEMBER 3, 2023

By Joe Frye , Account Group Director, Nonprofit and Cause at Town Hall Agency – a full-service marketing & advertising agency built to serve organizations that do good, shape futures, and make the world a better place. This is one of the key reasons that more than 60% of nonprofits already use personalization in their email marketing.

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email Personal Strategy Nonprofit 328

DNL OmniMedia

FEBRUARY 3, 2025

Marketing is essential to nonprofit success. However, too many nonprofits waste time, money, and resources conducting outreach without a cohesive marketing strategy. One of the best ways to design or refine your strategy in an efficient and effective way is to leverage nonprofit marketing consulting.

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Consultant Marketing Nonprofit Social Media 52

Nonprofit Tech for Good

SEPTEMBER 13, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. Why the Open Data Project? The Open Data Project [ español , français ] was created to address that lack of diversity in data.

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Stats Fundraising Data Online 297

Ars Technica

APRIL 7, 2025

But so far the open-weights models have received an initial mixed-to-negative reception from the AI community, highlighting a familiar tension between AI marketing and user experience. Willison often checks the community pulse around open source and open weights AI releases in particular.

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Open Source License Model Open 108

Nonprofit Tech for Good

MAY 2, 2022

For nonprofit marketers and fundraisers, the shift to a digital-first mindset has had a profound impact. Nonprofits are upgrading their fundraising software and tools as well as digital marketing and fundraising staff. According to LinkedIn, social media and digital marketing specialists are the most in-demand occupations.

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Professional Job Nonprofit United Kingdom 347

NonProfit PRO

APRIL 7, 2025

Applications are now open for the 2025 McGuffin Grant, which will help a nonprofit further its mission with $30,000 in creative services.

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Grant Group Nonprofit Marketing 130

Nonprofit Tech for Good

NOVEMBER 11, 2022

By Peyton Leisner, Content Strategist at UncommonGood – an all-inclusive platform for nonprofits to manage their operations, marketing, and fundraising efforts. . This message is going to be different from any other advertising or marketing message as PSAs have stipulations. . Include PSAs in Your Nonprofit Marketing Strategy.

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Public Service Nonprofit Script 347

Nonprofit Tech for Good

JUNE 12, 2020

By Ines Alvergne , Content Marketing Specialist at Keela – a cloud-based CRM and fundraising platform that gives nonprofits powerful, intelligent tools to manage your donors, mobilize your volunteers, market your nonprofit, and raise more money. Why it matters: The average email open rate among nonprofits is 17%.

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email Donation Nonprofit Newsletter 345

NonProfit PRO

OCTOBER 11, 2023

NonProfit PRO is excited to announce that it will be returning to the Bridge to Integrated Fundraising & Marketing Conference in 2024 to co-present the second annual BridgeTECH. The call for papers for BridgeTECH is now open, and the deadline for submissions is Nov.

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Conference Integration Fundraising Open 261

Nonprofit Tech for Good

MAY 21, 2021

To improve your resume, earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good. PND’s job board provides listings of current full-time job openings at U.S. 101 Digital Marketing & Fundraising Best Practices for Nonprofits is a blog and webinar series offered by Nonprofit Tech for Good.

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Job Professional Websites Nonprofit 320

Nonprofit Tech for Good

APRIL 10, 2020

A comprehensive aggregator of job openings at United Nations offices worldwide. PND’s job board provides listings of current full-time job openings at tax-exempt organizations. 2) United Nations Jobs (Worldwide) :: unjobs.org. 3) Third Sector Jobs (UK) :: jobs.thirdsector.co.uk. 4) Pro Bono Australia :: probonoaustralia.com.au/jobs.

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Job Professional Online Nonprofit 364