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And in trying to sweet-talk investors, what’s not taken into context or often disregarded is that Africa is a fragmented $3 trillion market. Trade has the least startup activity in a market that received $5 billion in VC funding last year. The continent is also home to more than 1.2 “From telling us to set up takes days.
Flutterwave hopes to roll out this service to individual merchants on the platform as well. . So despite having the largest payment infrastructure in Africa, we want to have arguably all the important payments systems in the world on our platform.” This is a pain point for these businesses, particularly in Nigeria.
The proptech marketingplatform is announcing that it has raised $4.5 Flow intends to use the funding to include other social media platforms such as TikTok and LinkedIn and other advertising channels like digital out-of-home billboards. million in pre-Series A funding.
But as a sign of how the market is firming up, that changed last year and now the firm invests $25,000 for 7% equity. Microtraction revealed that it accepted over 500 applications from startups in Nigeria, Ghana, Zambia, and Mauritius in its first full year of operation. Though, just eight of those companies got investments.
Kenyan startup Wowzi has secured new funding to expand the reach of its platform, which turns social media users into brand influencers, to West and Southern Africa — as it taps the increasing usage of social sites across the continent driven by the proliferation of smartphones and a deepening internet penetration.
Qotto , a solar kits provider with operations in Burkina Faso and Benin, has raised $8 million in a Series A equity-debt round led by the IBL group, a billion-dollar conglomerate headquartered in Mauritius with business interests in a number of sectors including energy, financial services, logistics, distribution, and engineering.
In fact, at the time, more than half of its users in East Africa reported using the platform for business reasons, according to Okoudjou. However, a presence in Africa’s largest market, Nigeria, remained elusive for the company. T hat changed last month when it acquired Baxi , an agent banking platform developed by Capricorn Digital.
This is the second fund for the nine-year-old Mauritius-headquartered investment firm. South African startup Aerobotics raises $17M to scale its AI-for-agriculture platform. The firm has a presence in Kenya, South African and Tanzania, but its core markets remain Kenya, Nigeria, and South Africa.
Major brands are experimenting with it, using the AI to generate ad and marketing copy, for example. However, it is unclear whether OpenAI is developing an in-house tuning tool that is meant to complement platforms like Scale AI or serve a different purpose altogether. And OpenAI is heavily investing in it.
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