From Lost To Loved: Turning Lapsed Donors Into Devoted Donors
Bloomerang
FEBRUARY 27, 2024
This timeline offers a clear road map to prevent lapsed donors: What makes donors lapse? Should I keep deeply lapsed donors in my communication stream? You need to age-stratify your list and keep older lapsed donors in your communication stream. We have to make the experience a memorable one they’d like to repeat. You have a 2.2%
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