13 Critical Nonprofit Stats From 2023
NonProfit PRO
DECEMBER 18, 2023
Here's a recap of the lessons we've learned this year through stats. At NonProfit PRO, we strive to keep the pulse of the nonprofit sector.
10 Must-Know Stats About COVID-19 Donors
Nonprofit Tech for Good
JUNE 6, 2020
1) The top three preferred methods of giving are online (80.5%), bank/wire transfer (18.6%), and direct mail/post (14.4%). It’s worth noting that 68% of the COVID-19 donors were female, 31% male. 41% were Baby Boomers, 24% Millennials, 22% Gen X, 11% Matures, and 2% Gen Z. of COVID-19 donors are enrolled in a recurring giving program.
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82 Fundraising and Social Media Stats for Nonprofits
Nonprofit Tech for Good
JULY 21, 2019
Fundraising Stats. 11% via direct mail/post. Social Media Stats. Have a stat to add? The average online gift in 2018 was $96.40 USD ( Blackbaud Luminate Online Report ). of overall fundraising in 2018 came from online giving ( Charitable Giving Report ). 54% of donors worldwide prefer to give via credit or debit card.
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Postalytics Launches First Nonprofit Direct Mail Automation Software
NonProfit PRO
SEPTEMBER 22, 2022
Nonprofit marketing teams and agencies can now automate the creation, integration and tracking of direct mail marketing campaigns with innovative new software that has just launched in the U.S. from Postalytics.
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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising
Nonprofit Tech for Good
JUNE 1, 2021
Odds are your emails are going to spam folders and are in violation of email compliance laws that require opt-out information and a mailing address to be prominently featured in all email campaigns. Sending email newsletters via BCC should be avoided in all circumstances.
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Seth Godin on Innovation, Failure and Why Non-profits Should Stop Operating like Businesses
NetWits
DECEMBER 28, 2010
Back in January of 2008 he told us (the non-profit sector) that we should be looking to use the internet in new and innovative ways to build community and engage our supporters because direct mail, although still a huge revenue source, was beginning to show signs of fatigue. Troublesome] Fundraising Stats.
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Newly Released! The 2020 Global Trends in Giving Report
Nonprofit Tech for Good
SEPTEMBER 14, 2020
10 Key Stats from the. 12% prefer to give by bank/wire transfer, 10% by direct/post mail, 10% via PayPal, 8% in cash, 2% via digital wallet, 2% by text-to-give, and 1% by mobile money. 2020 Global Trends in Giving Report. 55% of donors worldwide prefer to give online with a credit or debit card.
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10 Content Marketing Stats That’ll Make Your Jaw Drop
TechImpact
NOVEMBER 19, 2014
Here are 5 stats that prove content marketing works, and 5 stats that prove traditional marketing techniques are a thing of the past. The post 10 Content Marketing Stats That’ll Make Your Jaw Drop appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. Social Tech blog content marketing data npTech technology'
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10 Fun and Totally Random Resources for Nonprofits
Nonprofit Tech for Good
MARCH 4, 2010
tweeting powerful stats is guaranteed to get your organization ReTweeted! Google Internet Stats : A collection of economic and media trends and stats. IconsPedia : A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. Inspirational quotes are also ReTweeted often.
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Facebook and Nonprofits: Success Stories? ROI?
Nonprofit Tech for Good
JANUARY 12, 2010
Nonprofits with national and international name recognition do great on Facebook in terms of growing a large fan base, but many small to medium-sized nonprofits struggle to achieve the elusive Facebook ROI (Return on Investment) – website traffic, new e-mail newsletter subscribers, mobile subscribers, online donors, thumbs up and comments i.e,
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82 Free or Low-Cost Online Tools & Mobile Apps for Nonprofits
Nonprofit Tech for Good
APRIL 13, 2018
Pablo by Buffer enables social media managers to easily create inspirational quote and powerful stat images perfectly sized for social media. Postable allows users to easily send Thank You cards through snail mail. Stats & Research. Internet Live Stats :: internetlivestats.com. Pablo :: buffer.com/pablo.
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106 Free or Low-Cost Online Tools and Resources for Nonprofits
Nonprofit Tech for Good
FEBRUARY 20, 2019
Postable allows users to easily send Thank You cards through snail mail. Stats & Research. Internet Live Stats :: internetlivestats.com. Internet World Stats :: internetworldstats.com. Internet World Stats is extensive collection of stats about internet access and usage worldwide. Sejda :: sejda.com.
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280 Social Media: What To Do If Your Boss Doesn’t Get It
Nonprofit Tech for Good
NOVEMBER 28, 2011
Compile stats to share with executive staff. A quick Google search of “social media stats 2011″ pulls up a wide range of stats to share with unaware executive staff. Get social and mobile media buzz in their e-mail inboxes regularly! Asserting yourself at work is often the missing piece to success.
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22 Fun, Useful, and Totally Random Resources for Nonprofits
Nonprofit Tech for Good
APRIL 18, 2011
Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. A collection of economic and media trends and stats. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. intl/en/landing/internetstats. Very useful to social media practitioners and bloggers.
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11 TwtPoll Results Nonprofits Can Use to Plan 2010 Communications Strategies
Nonprofit Tech for Good
DECEMBER 30, 2009
13% Check/snail mail. 6) What is the size of your organization’s e-mail newsletter list? [ [link] ]. 2% Our organization does not publish an e-mail newsletter. 7) Is your nonprofit monitoring your Website stats to see how much traffic is coming from Facebook, Twitter, MySpace, LinkedIn Groups, etc.? [ [link] ].
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195 33 Fun, Useful, and Totally Random Resources for Nonprofits
Nonprofit Tech for Good
AUGUST 24, 2011
Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. A collection of economic and media trends and stats. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. intl/en/landing/internetstats. Very useful to social media practitioners and bloggers.
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10 Social Media Metrics for Nonprofit Organizations (and How To Track Them)
Nonprofit Tech for Good
MARCH 24, 2010
If your nonprofit is already blogging, plot your stats. In fact, social media has increased the consumption of e-mail. I didn’t think the world needed another blogger. I was wrong. Blogging was the missing piece in my social media strategy. If not, here are 5 reasons why your nonprofit should blog. e-Newsletter Subscribers.
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263 How to Identify, Grow, and Retain Your Most Loyal Donor Base
Nonprofit Tech for Good
JUNE 19, 2019
Send direct mail, too! And take “thank you” a step further by showing these donors the real, impactful results of their continued support with powerful images and meaningful stats. And for multichannel donors, your website can be their single source of information to keep up with your latest fundraising campaigns, events, and more.
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Social Media: Before You Get Started, Get Organized!
Nonprofit Tech for Good
DECEMBER 12, 2011
Once you’ve set up your new Google account, sign up to receive Google Alerts via e-mail on a daily basis at google.com/alerts. For organizational reasons, you could opt to use the Gmail e-mail account that you created for your nonprofit when setting up your Google account for all social media and mobile technology accounts.
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14 Mobile Marketing Statistics Your Nonprofit Needs To See
TechImpact
MAY 12, 2014
Stats say 47% of email is now opened on a mobile device Litmus –”Email Analytics” (Aug 2013). The number of mobile e-mail users is predicted to grow 28% in 2014 and 23% in 2015 – The Radicati Group “Email Statistics Report, 2013-2017?. The percentage of people that use on E-mail on their smartphone is very different per country.
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Top 3 Trends to Fool Proof your Future Fundraisng
NetWits
JUNE 9, 2011
According to stats from the RUN. If you look at the shift in fundraising over time from door-to-door to the phone, mail, email, the Web and social media sites, you will also be able to see a fundamental shift in donors’ attitudes. The proof is in the numbers. conference of 2010 [1] the top thirty “ thon ” (i.e.
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60 Fun, Useful, and Totally Random Resources for Nonprofits
Nonprofit Tech for Good
JUNE 3, 2012
Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. A collection of economic and media trends and stats. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. intl/en/landing/internetstats. Very useful to social media practitioners and bloggers.
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277 Relationships That Raise Funds: 5 Tips for Creating Successful Peer-to-Peer Fundraisers
NetWits
MAY 19, 2011
First and foremost, determine which existing audiences you wish to engage (board members, major donors, past event fundraisers or attendees, all donors, volunteers, etc) in your fundraising and how you will reach out to them (email, social networks, mail, phone, on-site events, etc).
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208 Social Media Best Practices: 12 Tips for Making the Best of Any Social Site
NetWits
JULY 6, 2011
With usage stats like that it’s probably safe to assume that a large portion of your followers use at least one social network, right? First, it gets all those who you have e-mails addresses for to connect with you on Facebook, Twitter and so on. Twitter has more than 16 million users, and 42.3
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10 Essential Tools for the Nonprofit New Media Manager on the Go
Nonprofit Tech for Good
SEPTEMBER 14, 2010
In the future you may be building you e-mail and mobile lists by simply bumping smartphones with supporters. Related Links: [STATS] New Study Shows the Mobile Web Will Rule by 2015. It’s also being used to send and receive mobile payments. Very much in its each days, this is definitely a trend to watch and experiment with.
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85 Low-Cost or Free Web-Based Tools for Nonprofits
Nonprofit Tech for Good
DECEMBER 27, 2012
Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. A collection of economic and media trends and stats. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. citizens to register to vote, vote by mail, and receive election reminders via text message.
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279 Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 21, 2014
When we say video works, we don’t mean every video works, any more than we mean every email works or every direct mail piece works. Video Stats: How Video Impacts Constituent Behavior. These stats were culled from many different reports, most meant for corporate marketers. The same is true with video. Digital Sherpa ).
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4 Top Donor Retention Strategies to Keep Your Year-End Donors
CauseVox
JANUARY 20, 2025
From these stats, you would have retained 40% of your donors, and lost 60%. They can come through any channel: email, direct mail, social media. Segment out the returning donors in 2024 Divide the number of returning donors by the total number of donors the previous year. You can go even further than that simple calculation though.
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115 11 Group Text Messaging Best Practices for Nonprofits
Nonprofit Tech for Good
JULY 23, 2012
It is illegal to buy, sell, or trade mobile phone numbers, unlike e-mail and snail mail addresses. and your “Thank You” landing pages and e-mails. The more expensive group text messaging vendors offer useful stats and tracking tools, but if you want to save money and opt for one of the low-cost vendors, then you can use Bit.ly
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100 Low-Cost or Free Web-Based Tools for Nonprofits
Nonprofit Tech for Good
MARCH 8, 2013
Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. A collection of economic and media trends and stats. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. citizens to register to vote, vote by mail, and receive election reminders via text message.
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50 Fun, Useful, and Totally Random Resources for Nonprofits
Nonprofit Tech for Good
JANUARY 30, 2012
Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. A collection of economic and media trends and stats. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. intl/en/landing/internetstats. Very useful to social media practitioners and bloggers.
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70 Low-Cost or Free Web-Based Tools for Nonprofits
Nonprofit Tech for Good
AUGUST 27, 2012
Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. A collection of economic and media trends and stats. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. intl/en/landing/internetstats. Very useful to social media practitioners and bloggers.
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111 Low-Cost or Free OnlineTools for Nonprofits
Nonprofit Tech for Good
JULY 28, 2013
Ideal for capturing contact information for your mailing list, event registrations, and even customizing PayPal into your website for donation processing, Wufoo is well-reviewed and reasonably priced. citizens to register to vote, vote by mail, and receive election reminders via text message. Google Internet Stats :: google.co.uk/intl/internetstats.
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9 Ways to Improve Your Nonprofit’s E-Newsletter
The Modern Nonprofit
FEBRUARY 22, 2022
Cite your stats and facts with source articles, provide links to more information about your campaigns on your website, and of course include buttons to your donate page. Ask your e-newsletter subscribers to follow you on your social media in every email, and conversely ask your social media followers to subscribe to your mailing list.
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“To see this all this year when others have declining donations, has been nothing short of amazing to me.”
Pamela Grow
OCTOBER 24, 2024
We started mailing them in envelopes instead of flats last year. Our December newsletter is at the printers now to be mailed the day after election day. Since taking your classes and listening to your feedback, we made some significant changes in 2023 and 2024. We also made our articles shorter and easier to read.
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59 The Nonprofit Weekly Roundup: Blogging Advice, Better Websites, and Email Marketing Stats
Connection Cafe
SEPTEMBER 1, 2013
Mentioned this week in the Agitator , SOFII has become the treasury of the Jerry Huntsinger’s direct mail fundraising advice. Take a gander at The Huntsinger Tutorials and get insight into everything you need to know about direct mail fundraising. Everything is more easily digested in bite-size chunks, right? How about you?
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40+ Ideas to Light a Fundraising Fire Under Your Nonprofit Board Members
Blue Fox
OCTOBER 1, 2021
Is your staff prepared to make the asks, attend the events, mail the collateral and try some Facebook fundraising ads? In 2020, U.S. nonprofits raised $2.47 billion dollars. What was your piece of that ‘pumpkin’ pie? Let’s talk 2021! What about your board members… are they fired up for fundraising season?
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Evolution of Online Donors
Care2
DECEMBER 7, 2011
Check out these stats! When did you start online giving program and how does it compare to your Direct Mail results? ?. Some key signs that online donations have gone mainstream are the prevalence of disaster relief gifts. Despite that the average donation decreased from $226 in 2001 to $73 in 2011, a lot more people are giving today.
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77 Women Who Tech: Tools and Apps to Energize your Base
Amy Sample Ward
SEPTEMBER 20, 2010
There are stats built into the tool for the number of clicks and so on, but if you are measuring site traffic already it shouldn’t be new that regard. Nutshell Mail – [link]. If you do, check out Nutshell Mail for reports on your various social media presences. URL Shorteners – [link].
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162 Great reads from around the web on October 14th
Amy Sample Ward
OCTOBER 14, 2010
While multi-channel outreach such as action alerts, microsites, social media, fundraising appeals, direct mail and telemarketing are good strategies to have in your toolbox to fundraise and market your organization; it’s simply not enough anymore. I’m worried about the lack of nonprofit leadership creating a culture of innovation.
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Donor Appeals: The HOW Matters as Much as the WHY
Bloomerang
APRIL 22, 2021
I leafed through my stack of mail the other day, and there it was: another colorful, overfull packet from Treesavers International (not the nonprofit’s real name). I opened the thick envelope and pulled out a stack of stat sheets, membership forms, and return address labels I’ll never use (seriously, nobody has called me “Andrew” since 1987.
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Presentation: Converting Prospects to Multichannel Gold
Care2
APRIL 21, 2011
Are you still stuck in 1991 where you focus your acquisition and fundraising via direct mail, face to face, and telemarking? Check out Care2’s latest webinar Converting Prospects to Multichannel Gold for more stats and tips on integrating a multichannel approach. To listen and view the webinar click here.
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How to calculate donor acquisition costs
3rd Sector Labs
MAY 4, 2015
Direct mail campaigns. Same goes for outcome measurement – you may use outcome stats for marketing purposes, but their primary purpose is program and/or contract management. For a direct mail campaign, consider creative services, materials, list purchases, postage, etc. Where do we find them, and what will it cost?
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