13 Critical Nonprofit Stats From 2023
NonProfit PRO
DECEMBER 18, 2023
Here's a recap of the lessons we've learned this year through stats. At NonProfit PRO, we strive to keep the pulse of the nonprofit sector.
82 Fundraising and Social Media Stats for Nonprofits
Nonprofit Tech for Good
JULY 21, 2019
Fundraising Stats. 11% via direct mail/post. Social Media Stats. Have a stat to add? The average online gift in 2018 was $96.40 USD ( Blackbaud Luminate Online Report ). of overall fundraising in 2018 came from online giving ( Charitable Giving Report ). 54% of donors worldwide prefer to give via credit or debit card.
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Postalytics Launches First Nonprofit Direct Mail Automation Software
NonProfit PRO
SEPTEMBER 22, 2022
Nonprofit marketing teams and agencies can now automate the creation, integration and tracking of direct mail marketing campaigns with innovative new software that has just launched in the U.S. from Postalytics.
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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising
Nonprofit Tech for Good
JUNE 1, 2021
Odds are your emails are going to spam folders and are in violation of email compliance laws that require opt-out information and a mailing address to be prominently featured in all email campaigns. Sending email newsletters via BCC should be avoided in all circumstances.
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Seth Godin on Innovation, Failure and Why Non-profits Should Stop Operating like Businesses
NetWits
DECEMBER 28, 2010
Back in January of 2008 he told us (the non-profit sector) that we should be looking to use the internet in new and innovative ways to build community and engage our supporters because direct mail, although still a huge revenue source, was beginning to show signs of fatigue. Troublesome] Fundraising Stats.
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10 Content Marketing Stats That’ll Make Your Jaw Drop
TechImpact
NOVEMBER 19, 2014
Here are 5 stats that prove content marketing works, and 5 stats that prove traditional marketing techniques are a thing of the past. The post 10 Content Marketing Stats That’ll Make Your Jaw Drop appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. Social Tech blog content marketing data npTech technology'
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10 Fun and Totally Random Resources for Nonprofits
Nonprofit Tech for Good
MARCH 4, 2010
tweeting powerful stats is guaranteed to get your organization ReTweeted! Google Internet Stats : A collection of economic and media trends and stats. IconsPedia : A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. Inspirational quotes are also ReTweeted often.
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Facebook and Nonprofits: Success Stories? ROI?
Nonprofit Tech for Good
JANUARY 12, 2010
Nonprofits with national and international name recognition do great on Facebook in terms of growing a large fan base, but many small to medium-sized nonprofits struggle to achieve the elusive Facebook ROI (Return on Investment) – website traffic, new e-mail newsletter subscribers, mobile subscribers, online donors, thumbs up and comments i.e,
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5 Years of Nonprofit Fundraising Stats: [2015 to 2020] And 6 Trends to Know
Whole Whale
AUGUST 25, 2021
2015 Stats. Mail stats. Direct mail response rate (to house): 4% Postage per letter: $0.49. 2016 Stats. Mail stats. Direct mail response rate: (to house): 5% Postage per letter: $0.47. .” – U.S. 2017 Stats. Mail stats. 2018 Stats. Mail stats.
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96 Social Media: What To Do If Your Boss Doesn’t Get It
Nonprofit Tech for Good
NOVEMBER 28, 2011
Compile stats to share with executive staff. A quick Google search of “social media stats 2011″ pulls up a wide range of stats to share with unaware executive staff. Get social and mobile media buzz in their e-mail inboxes regularly! Asserting yourself at work is often the missing piece to success.
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Raise More By Avoiding “One Size Fits All” Email Appeals
NetWits
NOVEMBER 29, 2011
While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. Analyze the stats of previous emails. Maybe a hat or pair of gloves? It usually doesn’t work out so well.
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22 Fun, Useful, and Totally Random Resources for Nonprofits
Nonprofit Tech for Good
APRIL 18, 2011
Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. A collection of economic and media trends and stats. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. intl/en/landing/internetstats. Very useful to social media practitioners and bloggers.
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230 33 Fun, Useful, and Totally Random Resources for Nonprofits
Nonprofit Tech for Good
AUGUST 24, 2011
Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. A collection of economic and media trends and stats. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. intl/en/landing/internetstats. Very useful to social media practitioners and bloggers.
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274 How to Identify, Grow, and Retain Your Most Loyal Donor Base
Nonprofit Tech for Good
JUNE 19, 2019
Send direct mail, too! And take “thank you” a step further by showing these donors the real, impactful results of their continued support with powerful images and meaningful stats. And for multichannel donors, your website can be their single source of information to keep up with your latest fundraising campaigns, events, and more.
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11 TwtPoll Results Nonprofits Can Use to Plan 2010 Communications Strategies
Nonprofit Tech for Good
DECEMBER 30, 2009
13% Check/snail mail. 6) What is the size of your organization’s e-mail newsletter list? [ [link] ]. 2% Our organization does not publish an e-mail newsletter. 7) Is your nonprofit monitoring your Website stats to see how much traffic is coming from Facebook, Twitter, MySpace, LinkedIn Groups, etc.? [ [link] ].
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10 Social Media Metrics for Nonprofit Organizations (and How To Track Them)
Nonprofit Tech for Good
MARCH 24, 2010
If your nonprofit is already blogging, plot your stats. In fact, social media has increased the consumption of e-mail. I didn’t think the world needed another blogger. I was wrong. Blogging was the missing piece in my social media strategy. If not, here are 5 reasons why your nonprofit should blog. e-Newsletter Subscribers.
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Top 3 Trends to Fool Proof your Future Fundraisng
NetWits
JUNE 9, 2011
According to stats from the RUN. If you look at the shift in fundraising over time from door-to-door to the phone, mail, email, the Web and social media sites, you will also be able to see a fundamental shift in donors’ attitudes. The proof is in the numbers. conference of 2010 [1] the top thirty “ thon ” (i.e.
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14 Mobile Marketing Statistics Your Nonprofit Needs To See
TechImpact
MAY 12, 2014
Stats say 47% of email is now opened on a mobile device Litmus –”Email Analytics” (Aug 2013). The number of mobile e-mail users is predicted to grow 28% in 2014 and 23% in 2015 – The Radicati Group “Email Statistics Report, 2013-2017?. The percentage of people that use on E-mail on their smartphone is very different per country.
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85 Low-Cost or Free Web-Based Tools for Nonprofits
Nonprofit Tech for Good
DECEMBER 27, 2012
Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. A collection of economic and media trends and stats. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. citizens to register to vote, vote by mail, and receive election reminders via text message.
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Social Media Best Practices: 12 Tips for Making the Best of Any Social Site
NetWits
JULY 6, 2011
With usage stats like that it’s probably safe to assume that a large portion of your followers use at least one social network, right? First, it gets all those who you have e-mails addresses for to connect with you on Facebook, Twitter and so on. Twitter has more than 16 million users, and 42.3
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60 Fun, Useful, and Totally Random Resources for Nonprofits
Nonprofit Tech for Good
JUNE 3, 2012
Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. A collection of economic and media trends and stats. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. intl/en/landing/internetstats. Very useful to social media practitioners and bloggers.
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259 Relationships That Raise Funds: 5 Tips for Creating Successful Peer-to-Peer Fundraisers
NetWits
MAY 19, 2011
First and foremost, determine which existing audiences you wish to engage (board members, major donors, past event fundraisers or attendees, all donors, volunteers, etc) in your fundraising and how you will reach out to them (email, social networks, mail, phone, on-site events, etc).
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10 Tips for Managing Social Media Burnout
Nonprofit Tech for Good
OCTOBER 22, 2009
I tend to lose more followers, fans and friends on weekends than during the week, and my stats show that there is very little ROI [Return on Investment] in terms of traffic, e-mail newsletter and mobile subscribers, event sign ups, etc. The good news is that I have found using Twitter, Facebook, MySpace, etc. Spell it out.
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10 Essential Tools for the Nonprofit New Media Manager on the Go
Nonprofit Tech for Good
SEPTEMBER 14, 2010
In the future you may be building you e-mail and mobile lists by simply bumping smartphones with supporters. Related Links: [STATS] New Study Shows the Mobile Web Will Rule by 2015. It’s also being used to send and receive mobile payments. Very much in its each days, this is definitely a trend to watch and experiment with.
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100 Low-Cost or Free Web-Based Tools for Nonprofits
Nonprofit Tech for Good
MARCH 8, 2013
Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. A collection of economic and media trends and stats. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. citizens to register to vote, vote by mail, and receive election reminders via text message.
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262 Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 21, 2014
When we say video works, we don’t mean every video works, any more than we mean every email works or every direct mail piece works. Video Stats: How Video Impacts Constituent Behavior. These stats were culled from many different reports, most meant for corporate marketers. The same is true with video. Digital Sherpa ).
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111 Low-Cost or Free OnlineTools for Nonprofits
Nonprofit Tech for Good
JULY 28, 2013
Ideal for capturing contact information for your mailing list, event registrations, and even customizing PayPal into your website for donation processing, Wufoo is well-reviewed and reasonably priced. citizens to register to vote, vote by mail, and receive election reminders via text message. Google Internet Stats :: google.co.uk/intl/internetstats.
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50 Fun, Useful, and Totally Random Resources for Nonprofits
Nonprofit Tech for Good
JANUARY 30, 2012
Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. A collection of economic and media trends and stats. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. intl/en/landing/internetstats. Very useful to social media practitioners and bloggers.
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70 Low-Cost or Free Web-Based Tools for Nonprofits
Nonprofit Tech for Good
AUGUST 27, 2012
Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. A collection of economic and media trends and stats. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. intl/en/landing/internetstats. Very useful to social media practitioners and bloggers.
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241 11 Group Text Messaging Best Practices for Nonprofits
Nonprofit Tech for Good
JULY 23, 2012
It is illegal to buy, sell, or trade mobile phone numbers, unlike e-mail and snail mail addresses. and your “Thank You” landing pages and e-mails. The more expensive group text messaging vendors offer useful stats and tracking tools, but if you want to save money and opt for one of the low-cost vendors, then you can use Bit.ly
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9 Ways to Improve Your Nonprofit’s E-Newsletter
The Modern Nonprofit
FEBRUARY 22, 2022
Cite your stats and facts with source articles, provide links to more information about your campaigns on your website, and of course include buttons to your donate page. Ask your e-newsletter subscribers to follow you on your social media in every email, and conversely ask your social media followers to subscribe to your mailing list.
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105 2 Strategies for Overcoming Common Fundraising Challenges All Nonprofits Face [Infographic]
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 20, 2012
Telephone, events, Facebook, Twitter, direct mail, website, mobile, in person, peer-to-peer , etc. Relying on direct mail alone isn’t going to cut it anymore. should all be part of your 2013 fundraising strategy. Nearly half of nonprofits will be using QR codes. 26% of nonprofits plan on using SMS.
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40+ Ideas to Light a Fundraising Fire Under Your Nonprofit Board Members
Blue Fox
OCTOBER 1, 2021
Is your staff prepared to make the asks, attend the events, mail the collateral and try some Facebook fundraising ads? In 2020, U.S. nonprofits raised $2.47 billion dollars. What was your piece of that ‘pumpkin’ pie? Let’s talk 2021! What about your board members… are they fired up for fundraising season?
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147 Women Who Tech: Tools and Apps to Energize your Base
Amy Sample Ward
SEPTEMBER 20, 2010
There are stats built into the tool for the number of clicks and so on, but if you are measuring site traffic already it shouldn’t be new that regard. Nutshell Mail – [link]. If you do, check out Nutshell Mail for reports on your various social media presences. URL Shorteners – [link].
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162 The Nonprofit Weekly Roundup: Blogging Advice, Better Websites, and Email Marketing Stats
Connection Cafe
SEPTEMBER 1, 2013
Mentioned this week in the Agitator , SOFII has become the treasury of the Jerry Huntsinger’s direct mail fundraising advice. Take a gander at The Huntsinger Tutorials and get insight into everything you need to know about direct mail fundraising. Everything is more easily digested in bite-size chunks, right? How about you?
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38 Great reads from around the web on October 14th
Amy Sample Ward
OCTOBER 14, 2010
While multi-channel outreach such as action alerts, microsites, social media, fundraising appeals, direct mail and telemarketing are good strategies to have in your toolbox to fundraise and market your organization; it’s simply not enough anymore. I’m worried about the lack of nonprofit leadership creating a culture of innovation.
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6 Reasons Why People Won’t Give to Your Fundraising Appeal Letter (and what to do about it!)
Get Fully Funded
JUNE 11, 2023
We’ve all received a fundraising appeal letter in the mail asking us to donate. You may have given money to some of these groups after receiving a request in the mail. Direct mail DOES work after all. However, statistics show that direct mail works. Make sure your mailing list is clean. Lots of people do.
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98 How to calculate donor acquisition costs
3rd Sector Labs
MAY 4, 2015
Direct mail campaigns. Same goes for outcome measurement – you may use outcome stats for marketing purposes, but their primary purpose is program and/or contract management. For a direct mail campaign, consider creative services, materials, list purchases, postage, etc. Where do we find them, and what will it cost?
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Evolution of Online Donors
Care2
DECEMBER 7, 2011
Check out these stats! When did you start online giving program and how does it compare to your Direct Mail results? ?. Some key signs that online donations have gone mainstream are the prevalence of disaster relief gifts. Despite that the average donation decreased from $226 in 2001 to $73 in 2011, a lot more people are giving today.
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Get the 2010 eNonprofit Benchmark Study (It's Free! Also, Important)
NTEN
APRIL 29, 2010
So, if we were you, we'd download the full report and then give it a read, asking yourself these important questions: Are we tracking these stats? Sometimes groups only focus on certain stats, and you may not be getting the full picture. Tags: benchmarks Data E-mail m+r NPTech NTEN Planning Communications.
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70 Presentation: Converting Prospects to Multichannel Gold
Care2
APRIL 21, 2011
Are you still stuck in 1991 where you focus your acquisition and fundraising via direct mail, face to face, and telemarking? Check out Care2’s latest webinar Converting Prospects to Multichannel Gold for more stats and tips on integrating a multichannel approach. To listen and view the webinar click here.
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What Hocus Pocus Can Teach You About Major Gift Fundraising
Bloomerang
OCTOBER 20, 2021
The Engagement Meter looks at giving history (recency, years given, upgraded gifts), interactions (event attendance, volunteering, communication preferences, website visits), and e-mail (subscribes, opens, clicks) to give you a temperature reading on each donor in your database. . Keep the thank yous genuine, personal, and memorable. .
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136 Great reads from around the web on October 11th
Amy Sample Ward
OCTOBER 11, 2011
The Congressional Management Foundation new study, Communicating with Congress: How Citizen Advocacy Is Changing Mail Operations on Capitol Hill provides some good insight." Is the fear that their responses could be modified with malintent valid? " Donate Your Account | HelpAttack!
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