The Science Behind Engaging your Supporters

OCTOBER 4, 2018

We serve a very large geographic area including multiple counties in Wyoming and a county or so in Idaho. We also have a direct mail program so we do get between 30 and 50 thousand dollars a year just from our annual mail appeals. Mail is just one of the platforms that allows us to get to know and thank our donors.

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Foundation Mail Wyoming Donor 40

Care2

AUGUST 8, 2008

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Care2

AUGUST 26, 2008

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Connection Cafe

JUNE 20, 2017

Typically for a new or smaller planned giving solicitation effort, costs are limited to the printing, mailing, and postage expenses that may or may not include mail house and data processing expenses. In a more global setting however, ROI has non-monetary objectives such as public awareness of a product or new sales leads.

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