NTEN

JUNE 29, 2011

When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? The truth is, ROI can be calculated in a variety of ways. How's that for ROI? It's not going to replace email by any means – no more than email has replaced direct mail.

ROI 94

ROI Facebook Social Media Advocacy 94

The Fundraising Authority

DECEMBER 22, 2020

When they need to get in touch with a donor or prospect, they don’t send an e-mail first… they pick up the phone and make a call. Then they follow up with an e-mail. The only way to know what works, and what doesn’t is to track metrics and return on investment (ROI) for all fundraising tactics. They Focus on Metrics.

Effective 208

Effective Fundraising Profit Donor 208

Greater Giving

MAY 25, 2022

Fundamental Strategies to Maximize your Event Marketing ROI. This guide will look at four transformational fundraising strategies for increasing your nonprofit’s ROI from its event marketing outreach. When you spend time and money marketing to people who are unlikely to attend your event, your ROI will inevitably take a hit.

ROI 81

ROI Strategy Marketing Social Media 81

Bloomerang

APRIL 6, 2021

This type of campaign uses a combination of various digital methods and/or direct mail. . At GivingMail, we’re experts on using direct mail appeals to help organizations big and small improve their fundraising numbers and achieve their goals. What are the benefits of using direct mail in a multi-channel approach? Direct Mail.

Mail 78

Mail Channel Strategy Fundraising 78

Nonprofit Tech for Good

JULY 20, 2010

80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months! Interview experts, volunteers, donors and board members.

Ideas 225

Ideas Content Organization Nonprofit 225

Nonprofit Tech for Good

OCTOBER 5, 2011

You can also easily invite all your connections on LinkedIn to join — a tip that should be shared with other staff members and volunteers. Be tactful and err on the side of subtlety, but templates are high in ROI and add to your payoff for taking the time necessary to create, promote, and manage a LinkedIn Group. Don’t Use News Feeds.

Linkedin 194

Linkedin Group Practice Management 194

Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. A call to action can be an urgent donation pitch, a request to sign an online petition, or a call for volunteers. Highlight Special Donors, Fund-Raisers, and Volunteers. offers a 90-minute webinar on blogging on WordPress.

Ideas 225

Ideas Content Nonprofit Interview 225

Nonprofit Tech for Good

OCTOBER 22, 2012

Know that using third-party apps decreases ROI if not used carefully. Even the tiniest of changes from posting natively can result in decreased Return on Investment (ROI). Chapter 6 :: Fill Out Your LinkedIn Profile to “100 Percent Completeness” Add Volunteer Experience & Causes. Upload more photos.

Social Media 247

Social Media Social Media Chapter 247

Nonprofit Tech for Good

MAY 18, 2013

Know that using third-party apps decreases ROI if not used carefully. Even the tiniest of changes from posting natively can result in decreased Return on Investment (ROI). Chapter 6 :: Fill Out Your LinkedIn Profile to “100 Percent Completeness” Add Volunteer Experience & Causes. Upload more photos.

Social Media 258

Social Media Social Media Chapter 258

Nonprofit Tech for Good

DECEMBER 27, 2012

is an iOS App that allows users to earn points for doing things like volunteering at local food banks or animal shelters. From eating healthy to volunteering at local nonprofits, users earns points that can then be redeemed for rewards or special discounts offered by partner businesses. Cause.it :: cause.it. Dipity :: dipity.com.

Web 276

Web Tools Free Nonprofit 276

Nonprofit Tech for Good

SEPTEMBER 14, 2010

Beyond adding your nonprofit on the desktop site, most of the ROI from using Foursquare comes from using it on an iPhone, Android phone, or Blackberry. It’s a good way for staff and volunteers to communicate easily with one another via group text messaging. Foursquare. For example, here’s my first message: trottr.com/74qcww.

Media 211

Media Blackberry Tools Management 211

Care2

JUNE 21, 2010

ROI (Return on Investment) in its simplest form has has a very specific mathematical definition. ROI = (gain from investment - cost of investment)/(cost of investment). Coming soon - I'm working on an overall online ROI assessment calculator. link] or [link] if you want to tweet it. (Ha! The irony).

Social Network 58

Social Network ROI Network Social 58

Allegiance Group

MARCH 20, 2025

One answer to this critical question is: Evaluate the strength of your appeal copy, specifically the direct mail and email appeals targeted to individual donors. Direct mail fundraising letters are more personal than other methods. Copywriting services are a core part of our direct mail offerings. Understand your audience.

Mail 52

Mail Fundraising Donor email 52

Nonprofit Tech for Good

OCTOBER 22, 2009

I tend to lose more followers, fans and friends on weekends than during the week, and my stats show that there is very little ROI [Return on Investment] in terms of traffic, e-mail newsletter and mobile subscribers, event sign ups, etc. The good news is that I have found using Twitter, Facebook, MySpace, etc.

Social Media 246

Social Media Media Social Tips 246

Nonprofit Tech for Good

JUNE 23, 2020

Likely a sign of best practices to come, their donation pages simply ask for credit card information and an email address (not a mailing address) and have an extensive offering of different ways to donate. Facebook has the highest ROI and it is worth investing $100-500 in a test advertising campaign for your monthly giving program.

Practice 342

Practice Fundraising Online Nonprofit 342

Nonprofit Tech for Good

JANUARY 30, 2012

From eating healthy to volunteering at local nonprofits, users earns points that can then be redeemed for rewards or special discounts offered by partner businesses. GroupMe is useful for managing small teams of volunteers or for real-time communications between staff and volunteers during events. DailyFeats :: dailyfeats.com.

Fun 259

Fun Resource Nonprofit Social Media 259

Nonprofit Tech for Good

JUNE 3, 2012

From eating healthy to volunteering at local nonprofits, users earns points that can then be redeemed for rewards or special discounts offered by partner businesses. GroupMe is useful for managing small teams of volunteers or for real-time communications between staff and volunteers during events. DailyFeats :: dailyfeats.com.

Fun 259

Fun Resource Nonprofit Social Media 259

Care2

MAY 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « Is Direct Mail Really Headed for the Exit? Here are a few examples.

Social Media 59

Social Media ROI Media Social 59

DNL OmniMedia

DECEMBER 12, 2024

Unlike businesses that market their goods or services for the purpose of making a profit, nonprofit marketing tends to focus on goals like: Raising awareness of the nonprofit’s cause and educating the public about key issues Engaging supporters in the organization’s operations (fundraising campaigns, volunteer opportunities, events, etc.)

Marketing 52

Marketing Guide Nonprofit Social Media 52

Allegiance Group

JANUARY 14, 2025

Whether youre a small nonprofit or a large organization with a national or even global reach, SMS messaging can elevate your fundraising strategy, help build deeper donor relationships , and increase the ROI of your online and offline campaigns. Send your supporters updates on ongoing projects and campaigns (including direct mail).

Fundraising 52

Fundraising Tips Donor Broadcast 52

Bloomerang

SEPTEMBER 7, 2021

The only more expensive strategy is direct mail donor acquisition. Because the anticipated ROI at this point is modest, smart awareness-building strategies are broad brush and relatively inexpensive. These prospective donors may be on your mailing list, so not strangers. Volunteers. Nonprofit Fundraising Event expenses.

Analysis 144

Analysis Benefit Fundraising Ratio 144

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

Nonprofit Tech for Good

AUGUST 27, 2012

is an iOS App that allows users to earn points for doing things like volunteering at local food banks or animal shelters. From eating healthy to volunteering at local nonprofits, users earns points that can then be redeemed for rewards or special discounts offered by partner businesses. Cause.it :: cause.it. Dipity :: dipity.com.

Web 242

Web Tools Free Nonprofit 242

Bloomerang

JANUARY 11, 2024

What can I do to make the ROI better? Assign this to a personable administrative assistant, your annual giving manager, or a volunteer. Send new online donors an additional thank you by mail. Even donors who give online should get something in the mail, especially if this is their first gift.

Donor 122

Donor Tips Time Retention 122

Nonprofit Tech for Good

MARCH 8, 2013

Formstack allows nonprofits to easily create online forms to capture contact information of new supporters, volunteers, and donors. GroupMe is useful for managing small teams of volunteers or for real-time communications between staff and volunteers during events. Formstack :: formstack.com. FotoFlexer :: fotoflexer.com.

Web 263

Web Tools Free Nonprofit 263

Nonprofit Tech for Good

JULY 28, 2013

Ideal for capturing contact information for your mailing list, event registrations, and even customizing PayPal into your website for donation processing, Wufoo is well-reviewed and reasonably priced. citizens to register to vote, vote by mail, and receive election reminders via text message. Wufoo :: wufoo.com. nonprofitorgs.

Free 280

Free Nonprofit Social Media Mobile 280

Nonprofit Tech for Good

MAY 18, 2013

Know that using third-party apps decreases ROI if not used carefully. Even the tiniest of changes from posting natively can result in decreased Return on Investment (ROI). Chapter 6 :: Fill Out Your LinkedIn Profile to “100 Percent Completeness” Add Volunteer Experience & Causes. Upload more photos.

Social Media 207

Social Media Social Media Chapter 207

Bloomerang

MAY 30, 2022

We will recruit two volunteers to join the board development committee. We will grow our donor base by 10% by June using direct mail appeals, social media posts, and our giving day campaign. A direct mail campaign. Direct mail. Event planning software to plan and manage your fundraising events and volunteer staff.

Guide 140

Guide Fundraising Social Media Donor 140

Allegiance Group

APRIL 15, 2024

Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Allegiance Group makes achieving direct mail success simple. Does direct mail work? Contact Us!

Mail 52

Mail Fundraising Nonprofit Campaign 52

sgEngage

MARCH 22, 2022

But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications . A prevailing myth in the nonprofit sector is that traditional mail has been phased out by the internet.

Retention 118

Retention Communication Donor Strategy 118

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 53

Social Network ROI Social Media Advocacy 53

Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. A call to action can be an urgent donation pitch, a request to sign an online petition, or a call for volunteers.

Content 124

Content Ideas Nonprofit Social Media 124

Everyaction

JANUARY 18, 2018

Rethink mail asks. They might not live at the same place they lived 5 or 6 months ago, and another 6 months down the line they might live in a totally different city, so there’s a good chance they’re going to miss your year-end appeal and other mail pieces. Volunteer opportunities. First, millennials move around, a lot.

Donor 81

Donor Mail Donation email 81

DNL OmniMedia

FEBRUARY 3, 2025

In doing so, nonprofits can encourage people to support the organization in several ways, such as donating, volunteering, participating in advocacy work, attending events, and more. Direct mail: There’s a common misconception out there that direct mail is an out-of-date marketing channel.

Consultant 52

Consultant Marketing Nonprofit Social Media 52

Kindful

JULY 8, 2021

Rated by cost-effectiveness based on the cost to raise a dollar, the two most expensive fundraising strategies are direct mail acquisition and special events. To get better at understanding the trust cost of an event, you need to evaluate the event’s return on investment (ROI). . A simple formula to evaluate your event ROI is: .

Grant 104

Grant Money Strategy Evaluation 104

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2007

Second Life kiva.org volunteer: Julles Boucher Kiva.org , a micro-finance organization, has funded nearly 17,0000 loans to entrepreneurs in developing countries and last week crossed the $11 million rank. You get repaid and e-mail updates as the business succeeds! His profile said. Do good at Kiva.org! Kiva is not a charity.

Second Life 50

Second Life Kiva Volunteer Life 50