NetWits

NOVEMBER 29, 2011

While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. Delivering relevant content to your audiences, though, can significantly increase email click-through rates. *.

email 230

email Raise Cancer Info 230

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

When we say video works, we don’t mean every video works, any more than we mean every email works or every direct mail piece works. Video Stats: How Video Impacts Constituent Behavior. These stats were culled from many different reports, most meant for corporate marketers. The same is true with video. Digital Sherpa ).

Video 139

Video Communication Strategy Stats 139

Qgiv

JULY 12, 2021

Online resources are considered 20% more useful than direct mail when it comes to influencing donors. Open rates for nonprofit emails is between 15% and 17.5%. The average response rate for an advocacy email rose 5% in 2020, while the response rate for fundraising emails grew 41% for the same time period. . in 2020.

Statistics 116

Statistics Raise Fundraising Social Media 116

Whole Whale

JUNE 13, 2024

When someone joins your nonprofit’s mailing list, you should not treat them like this stressful 0-to-60 Brooklyn BQE onramp. New subscribers should be eased into what your nonprofit is about, the community, mission, stats and language you use to talk about the cause.

Examples 92

Examples Guide Create Test 92

Get Fully Funded

MAY 29, 2023

When you receive a gift by check, you should print and mail a personalized letter of appreciation that serves as the receipt. Subject lines with questions have higher open rates. Make sure the stat truly makes the case that your donor’s gift made a difference. And, make sure the stat makes sense. Personalized salutation.

Donation 98

Donation Online Create Gift 98

Get Fully Funded

AUGUST 1, 2022

Use a tool like Constant Contact, Mail Chimp, or something similar to send out your email newsletter. If you try to use your regular email, you run the risk of being marked as spam, looking unprofessional, and not being able to measure open rates. Lots of stats and facts. The right nonprofit email newsletter format.

Newsletter 124

Newsletter email Create Template 124

Connection Cafe

AUGUST 26, 2013

That’s why I took Exact Target’s fantastic list of 50 Email Marketing Tips and Stats for 2014 and boiled it down to three key takeaways for nonprofits. The #1 email client for Gmail users is the iPhone’s built-in mail program, with 34% of all Gmail opens. Subject lines fewer than 10 characters long had an open rate of 58%.

Stats 39

Stats gMail email Tips 39

Nonprofit Tech for Good

JULY 23, 2012

It is illegal to buy, sell, or trade mobile phone numbers, unlike e-mail and snail mail addresses. and your “Thank You” landing pages and e-mails. Since the open rate for text messaging is so high, each and every one of your messages should be well thought out and interesting. to Track Click-Through Rates.

Group 207

Group Practice Mobile Nonprofit 207

3rd Sector Labs

MAY 4, 2015

Direct mail campaigns. Same goes for outcome measurement – you may use outcome stats for marketing purposes, but their primary purpose is program and/or contract management. For a direct mail campaign, consider creative services, materials, list purchases, postage, etc. Where do we find them, and what will it cost?

Donor 100

Donor Database Analysis Stats 100

Pamela Grow

JANUARY 13, 2021

We continue to solicit donors using direct mail and emails. As a result, our sector’s donor retention stats will decline further. This slide from Steve MacLaughlin of Blackbaud displays the differences in donor retention rates between online-only, offline only, and multichannel. It also includes a business reply envelope.

Newsletter 52

Newsletter Donor Retention Nashville 52

Greater Giving

APRIL 8, 2021

Hard Numbers, Stats and Graphs. We have raised graduation rates at local high schools from 25% to over 75%.”. “We Some packets even include a mailing address or SASE to make taking action as easy as possible! This is the part where you prove that your nonprofit knows how to accomplish its goals.

Sponsor 105

Sponsor Money Create Green 105

Whole Whale

JUNE 13, 2024

When someone joins your nonprofit’s mailing list, you should not treat them like this stressful 0-to-60 Brooklyn BQE onramp. New subscribers should be eased into what your nonprofit is about, the community, mission, stats and language you use to talk about the cause.

Examples 52

Examples Guide Create Test 52

Connection Cafe

AUGUST 13, 2013

— As most e-mail marketers are very much aware of by now, on July 22 Gmail released a new tab structure to its inbox. Primary is meant for your personal e-mails. Social is for e-mail from social networking sites. Rather than a single in-box, the in-box is now broken into three tabs: Primary, Social and Promotional.

gMail 40

gMail Org Stats Mail 40

Nonprofit Tech for Good

MARCH 24, 2010

If your nonprofit is already blogging, plot your stats. Though subscription rates are dropping by an average of 1% each year, e-Newsletters are still a powerhouse of ROI. Though subscription rates are dropping by an average of 1% each year, e-Newsletters are still a powerhouse of ROI. e-Newsletter Subscribers.

Social Media 238

Social Media Metrics Track Myspace 238

NetWits

MAY 19, 2011

First and foremost, determine which existing audiences you wish to engage (board members, major donors, past event fundraisers or attendees, all donors, volunteers, etc) in your fundraising and how you will reach out to them (email, social networks, mail, phone, on-site events, etc).

Raise 208

Raise Relationship Tips Fundraising 208

Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. The latest Blackbaud Online Marketing Benchmark Study for Nonprofits that analyzed data from 500 organizations using the Luminate platform also indicated a steep decline in fundraising response rates.

Benchmark 70

Benchmark Studies Money Raise 70

DNL OmniMedia

AUGUST 25, 2021

You’ve certainly seen pieces praising the benefits of digital marketing and lamenting the shortcomings of direct mail (or vice versa). While you should incorporate more traditional media channels into your strategy, such as direct mail, we recommend creating a comprehensive digital marketing strategy as well. Social media networks.

Storytelling 98

Storytelling Digital Marketing Guide 98

Get Fully Funded

SEPTEMBER 20, 2022

By thinking through your fundraising strategy before October 1, you can collect your stories and integrate your efforts, keeping your messaging and images consistent through mail, email, social media, events, and any other channels you may use. In between your snail-mail appeal and end-of-year appeal, you can do a #GivingTuesday campaign.

Strategy 119

Strategy Business Fundraising Campaign 119

NTEN

APRIL 29, 2010

Here's a hit list of our high-level benchmarks from this year's study: Email fundraising response rates were.13%, 13%, and email advocacy response rates were 4.00%. So, if we were you, we'd download the full report and then give it a read, asking yourself these important questions: Are we tracking these stats?

Benchmark 70

Benchmark Studies Free Stats 70

sgEngage

SEPTEMBER 22, 2021

While the majority of businesses opt for a dollar for dollar approach, some might match donations at a rate of 3 or even 4:1! We’ve pulled out a few stats here that clearly illustrate the potential to leverage corporate giving programs for your nonprofit: $4-7 billion in matching gift funding goes unclaimed each year. Direct mail.

Philanthropy 87

Philanthropy Organization Gift Donation 87

Achieve

APRIL 28, 2022

In your outreach, describe the impact matching gifts will make on your programs plus relevant stats to illustrate the effects of applying for a match. such as event attendance, email open rates, website visits, direct mail response rate, social media engagement, and volunteer activity. Keep track of your online donors. .

Donor 59

Donor Tips Online Gift 59

Get Fully Funded

JUNE 18, 2023

With suicide and addiction rates climbing in the nonprofit sector, it’s more important than ever to recognize when you are doing too much and make changes to alleviate the overwhelm before it takes control. Find those tasks and outsource them STAT. Running a nonprofit isn’t easy, and it takes a lot of our time, heart, and brainpower.

Fundraising 119

Fundraising Nonprofit Volunteer Life 119

Nonprofit Tech for Good

MARCH 8, 2013

Facebook Page Barometer is a tool that enables you to compare your nonprofit’s Facebook Page Insights (Reach, Engagement, Click-through Rate) to other pages that have signed up for the service (currently 3,300+). Google Internet Stats :: google.co.uk/intl/en/landing/internetstats. Flavors :: flavors.me.

Web 265

Web Tools Free Mobile 265

Nonprofit Tech for Good

JULY 28, 2013

Ideal for capturing contact information for your mailing list, event registrations, and even customizing PayPal into your website for donation processing, Wufoo is well-reviewed and reasonably priced. citizens to register to vote, vote by mail, and receive election reminders via text message. Worldometers :: worldometers.info.

Free 280

Free Mobile Nonprofit Social Media 280

Care2

JANUARY 7, 2011

Check out these Stats: In 2009, 31% of associations reported that membership renewal rates decreased in the previous year. In 2010, 44% of associations saw a decline in membership renewal rates. 67% learn about associations through emails and direct mail. How did prospective members find out about associations?

Benchmark 67

Benchmark Associations Stats Offline 67

Tech Soup

MARCH 2, 2010

They have multiple collection channels, often through retailers like Best Buy, and also through mobile phone retailers, wireless service providers, and free mail in programs. He was very frank in his admission that it is very tough to make a dent in the relatively small rate of mobile phones collection for recycling and reuse.

Phone 44

Phone Illinois Data Stats 44

Care2

OCTOBER 23, 2009

First there were rumblings that direct mail was dying. While this stat is technically true, many people who sign up for social networks are not connected to social networks all day long. Then TechCrunch said Web2.0 What medium is the next victim? Email, according to a recent article by the Wall Street Journal (WSJ). million people.

email 69

email Social Network Journal Stats 69

Bloomerang

AUGUST 29, 2023

This helps increase donor retention rates, which leads to more revenue. You can use it to keep an eye on your donor retention rate, campaign progress, and more. These features include donor portals where fundraisers can view their stats, such as how much they’ve raised so far and who is giving to their pages. Customized reports.

Platform 63

Platform Donation Online Fundraising 63

Connection Cafe

OCTOBER 23, 2013

The first step to improving registration rates is understanding the roadblocks. This feeling of overwhelmed was most evident in the Waiver stage of the process, where longer waivers, filled with paragraphs of legal jargon led to a significantly higher abandonment rate. Benchmarks & Stats Event Fundraising Traditional Events'

Registration 35

Registration Benchmark Photography Stats 35

Bloomerang

APRIL 30, 2021

If they give online, and again, obviously, a lot of direct mail is going to get people online, but it’s still about 12% of donors that are going online, so a lot of money still comes in offline. And what I’ve seen so far, every time monthly donors get an email, the open rates go up, the click-through rates go up.

Donor 87

Donor Video Practice Gift 87

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 16, 2011

We had a 50% response rate. So, while we were waiting, I asked the panelists to take bets. Geoff Livingston gave an overview of mobile trends , mentioning that the adoption rate of mobile phones and tablets are higher than Twitter now and mobile is now part of our lives.

Integration 98

Integration Mobile Conference Strategy 98

Bloomerang

MAY 9, 2021

Remember the stat from before? The rate of supporters who donate for a second time after they’ve given once to a nonprofit is only around 20% according to the Fundraising Effectiveness Project. Recurring donors give at a consistent rate, usually on a monthly basis. Donor Appreciation for Recurring Donors. Thank You Letters.

Ideas 134

Ideas Donor Strategy Create 134

Bloomerang

MAY 9, 2021

Remember the stat from before? The rate of supporters who donate for a second time after they’ve given once to a nonprofit is only around 20% according to the Fundraising Effectiveness Project. Recurring donors give at a consistent rate, usually on a monthly basis. Donor Appreciation for Recurring Donors. Thank You Letters.

Ideas 134

Ideas Donor Strategy Create 134

NTEN

SEPTEMBER 10, 2010

We're tracking open rates, web site hits, blog comments, people served, high-dollar donations, staff productivity, and thousands of other things across our organizations. 16% retention rate . What channel (direct mail, email, social media) the gift came through. Funders are going to eat those stats up! Dates of gifts.

Data 82

Data San Francisco Problem Gift 82

Bloomerang

AUGUST 28, 2021

I’m going to share some website tweaks to help you boost your conversion rate for online gifts. They do the mailing. Maybe you send one email, and you don’t do any direct mail. Maybe you do like, you know, five emails and like four direct mail pieces. So type your questions in any time today.

Video 80

Video Fundraising Guide Test 80

Connection Cafe

MARCH 15, 2021

If used the right way, retargeting leads can drive in a 147% increase in conversion rates. You send them a cart abandonment mail, right? And the efficacy of retargeting and remarketing is not limited to just hypothetical examples and research stats. The key to effective retargeting is in knowing the right balance.

Work 26

Work Meme Search Technique 26

CauseVox

OCTOBER 11, 2021

Here’s a few ways to get your major donors on board with your year-end campaign: Send them mail. Try to be creative with your subject lines and think about the design and layout of your emails, too, to keep readers’ attention and boost your open and click rates. Many organizations still send direct mail appeals, too.

Guide 75

Guide Giving Campaign Social Media 75