Whole Whale

SEPTEMBER 8, 2023

For example, if a mailed appeal with a matching gift incentive consistently outperforms others, keep using that format. Or if a certain donation thank-you gift reliably increases donor retention, offer it in campaign after campaign. Sending a recurring newsletter or print mailing to engage supporters. Lean into what works.

Lesson 59

Lesson Fundraising Digital Test 59

Qgiv

JUNE 23, 2021

When developing a fundraising strategy, your best bet is to concentrate on two areas: your most productive donor groups and high-impact donor recruitment and retention. Your fundraising strategy should include plans for donor acquisition and retention with an emphasis on recruiting high-impact donors. Phone calls.

Campaign 98

Campaign Effective Fundraising Nonprofit 98

Bloomerang

NOVEMBER 16, 2023

Text-to-give (also known as text-to-donate, text-to-pledge, or text fundraising) is a form of mobile fundraising that asks donors to send a keyword to a text fundraising phone number. You choose a unique keyword and are assigned a phone number for supporters to text. Supporters text the keyword to your phone number.

Mobile 57

Mobile Guide Giving Fundraising 57

Connection Cafe

JUNE 30, 2017

From donor retention to nonprofit marketing to organizational leadership, every ebook is an invaluable resource. But this belief has been reinforced by the unfortunate existence of powerful, territory-protecting direct mail and online silos where never the twain shall meet. Sometimes online, sometimes through the mail, and often both.

Integration 27

Integration Marketing Mail Channel 27

Qgiv

NOVEMBER 13, 2023

There are a few ways you can use your donor segments to boost your organization’s fundraising and donor retention. Stewardship Donor stewardship is crucial to your donor retention , and donor segmentation helps you make your donors feel more appreciated by recognizing the impact they’ve made on your cause. Don’t forget to update!

Effective 109

Effective Donor Guide Social Media 109

DNL OmniMedia

FEBRUARY 9, 2022

GivingMail – Direct Mail Design. Finders Keepers support package tailored specifically for nonprofit employee retention. GivingMail: Top Nonprofit Consulting Firm for Direct Mail Design. GivingMail is a nonprofit consulting firm that specializes in direct mail design for marketing materials and fundraising appeals.

Consultant 52

Consultant Nonprofit Strategy Philanthropy 52

Connection Cafe

MARCH 4, 2019

There is perhaps no more telling data point than this: online donors 65-years and older have the highest retention rate. And donors that are 55-years and older have the highest retention rates for both online and offline giving. There are 7 billion people on Earth and 5 billion of them have a mobile phone. The Next 20 Years.

Online 36

Online Giving Offline United States 36

Connection Cafe

JULY 26, 2016

This might include direct mail letters, email appeals, Giving Tuesday , telemarketing and more. 3 storytelling techniques to effectively communicate donor impact: Share impact through pictures. Pull out your smart phone and film just 1 minute. We have officially crossed the mid-way point of the calendar year!

Story 20

Story Gift Impact Share 20

Bloomerang

JUNE 20, 2023

Here are additional benefits of an online fundraising strategy for your donors and your nonprofit: Benefits for donors Donors want to be able to give the second they’re inspired, so asking them to physically bring their donation to you or to send the donation via mail will likely mean you miss opportunities to secure much-needed revenue.

Ideas 97

Ideas Online Guide Fundraising 97

Neon CRM

MAY 31, 2023

Understanding the Donor Journey Donor Acquisition Donor Retention Donor Stewardship How to Communicate With Your Donors Donor Data Management 1. And by building stronger relationships with donors, you will increase donor retention and loyalty, creating a stable foundation for your mission to continue. Sound good?

Donor 52

Donor Management Guide Retention 52

Bloomerang

JULY 20, 2023

Here are additional benefits of online fundraising for your donors and your nonprofit: Benefits for donors Donors want to be able to give the second they’re inspired, so asking them to physically bring their donation to you or to send the donation via mail will likely mean you miss opportunities to secure much-needed revenue. Direct mail.

Ideas 78

Ideas Online Fundraising Tips 78

Tech Soup

MAY 10, 2017

Last month I wrote about the challenge of donor fatigue and donor retention, which gets to the heart of how nonprofits are building relationships with their financial supporters. This guidance is also helpful to donors to allow them to recognize nonprofit organizations that are using effective techniques to keep them engaged and appreciated.

Practice 65

Practice Donor Retention Newsletter 65

Bloomerang

JUNE 25, 2021

Many mail houses and data systems. Now, 50% of people pay more attention to direct mail than to any other marketing channel. I go in and I look at clients who just use e-mail and send out their e-mail. So imagine, only a quarter of the people that you’re sending your e-mail to. We pay attention to our mail.

Database 67

Database Donor Video Mail 67

Bloomerang

APRIL 30, 2021

If they give online, and again, obviously, a lot of direct mail is going to get people online, but it’s still about 12% of donors that are going online, so a lot of money still comes in offline. The other thing is the retention rates go up. If you see the fact that, on average the retention rate is still about 46%.

Donor 86

Donor Video Practice Gift 86

Eric Jacobsen Blog

DECEMBER 30, 2010

Return e-mails and phone calls promptly 29. Tailor your motivation techniques 61. Show respect for all team members 25. Follow through when you promise to do something 26. Allow prudent autonomy 27. Respond to questions quickly and fully 28. Give credit where credit is due 30. Share bad news, not only good news 57.

Leadership 40

Leadership Management Mentoring Kansas City 40

Eric Jacobsen Blog

SEPTEMBER 20, 2010

Receive timely responses to their e-mails? Quickly get answers when phoning your company? Is it easy for your customers to: Buy from you? Make returns? Get pricing and terms? You can find more examples of companies with impressive guiding principles in the book, 1001 Ways To Energize Employees.

Sample 44

Sample Business San Antonio Kansas City 44

Eric Jacobsen Blog

JUNE 19, 2010

Keeping your office door open, communicating in person versus e-mail or via the phone, allows you to click more. Having an office or cubicle in the central area of your workplace increases your ability for clicking opportunities. Sitting near the middle of a conference table brings you more clicking opportunities , as well.

Work 44

Work Help Mentoring Kansas City 44