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Postalytics Launches First Nonprofit Direct Mail Automation Software

NonProfit PRO

Nonprofit marketing teams and agencies can now automate the creation, integration and tracking of direct mail marketing campaigns with innovative new software that has just launched in the U.S. from Postalytics.

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Good Works invites you to share your insights for the 2025 Direct Mail Benchmarks report

Charity Village

Are you curious about how your direct mail campaigns stack up against the rest of the nonprofit sector? Sign-ups are now open to participate in the 2025 Direct Mail Benchmarks report you know and love. The wait is over!

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The Communication & Giving Preferences of 641 Online Donors

Nonprofit Tech for Good

Next came print mail at 9%, text messaging at 6%, TV ads at 2%, phone calls at 2%, radio ads at 1%, and finally, billboards at 1%. Communication Preferences 33% of online donors say that email is the communication method most likely to inspire them to make a donation.

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Next-Gen Nonprofit Fundraising: How Personalization Powers Success

Nonprofit Tech for Good

Theres good news. Automated Personalization: Salesforce automates personalized communications across multiple channels, including email, social media, and direct mail. Tailoring messages to resonate with individual donor interests and giving levels fosters stronger connections and inspires greater generosity.

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How to Save on Postage When Rates Increase in July

NonProfit PRO

It’s not all bad news since direct mail is still very effective and driving response. USPS postage rates are set to increase on July 10, 2022. This is a large increase. We just have to get more creative to save on postage.

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Good Works released the 2024 Direct Mail Benchmarks report

Charity Village

The 2024 Canadian Direct Mail Benchmarks report is here! Good Works is thrilled to once again bring you this totally free report, packed with all-Canadian data to help you measure your direct mail program against yourself, and against the sector.

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News In Brief: Blackbaud, RKD, Moore

The NonProfit Times

The emphasis will be on engaging donors with personalized, impactful messaging across direct mail, digital and other key channels to foster long-term relationships. The post News In Brief: Blackbaud, RKD, Moore appeared first on The NonProfit Times. Millions of children are experiencing hunger here in the U.S.