Why You Should Do A Cost-Benefit Analysis Before Throwing Your Next Nonprofit Fundraising Event
Bloomerang
SEPTEMBER 7, 2021
The Association of Fundraising Professionals (AFP) arrived at similar results. The only more expensive strategy is direct mail donor acquisition. These prospective donors may be on your mailing list, so not strangers. raised ratio, or would he/she prefer it generate $4 million at the cost of $1 million, for a $0.25
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