The Fundraising Authority

DECEMBER 11, 2020

Well, okay, not totally for free – instead, try giving something away in return for a person’s name and e-mail address. You are collecting e-mail addresses on your website, aren’t you? What are you doing with your current e-mail contact list? Take a look at The Fundraising Authority website. Ask for (Just a Little) Action.

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The Fundraising Authority

DECEMBER 10, 2020

For example, at a small organization, your tactical calendar may look something like this: January – Prospecting mailing. February – E-mail fundraising letter. March – Housefile mailing. May – E-mail fundraising letter. Prospecting mailing. October – E-mail fundraising letter. December – Housefile mailing.

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Calendar Fundraising Organization Develop 220

Bloomerang

DECEMBER 12, 2024

In addition to the standard letters providing documentation for IRS and tax deduction purposes, I made it a priority, especially for major gifts , to send a handwritten note, ideally dropped in the mail the same day the gift was received. How many handwritten notes do you receive via snail mail?

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The Fundraising Authority

NOVEMBER 28, 2020

In this post, I want to talk about the strategy behind raising more money during the final 4-6 weeks of the year. If you’re a homeless shelter and have spent all year talking to donors about how you want to serve more homeless and thus need more money to add beds to your facility, talk about that at the year-end as well.

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Bloomerang

OCTOBER 10, 2024

To be clear, that advice is for nonprofits mailing direct mail and email appeals in battleground states and only covers the 14 days before the presidential election. For some, year-end fundraising in an election year might require a tad more bravery than raising money in a non-election year, but you have it in you!

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NonProfit PRO

FEBRUARY 8, 2022

Direct response is not as sexy as taking donors to the golf course or hosting the annual major donor cruise, but I’m proud of what I do because I have seen the results of the money I have raised over the years. And if someone says to me, “Oh, you do junk mail?” that’s OK.

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Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). your neighbors.

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The Fundraising Authority

DECEMBER 3, 2020

When planning year end appeals, your goal should be to make an ask (through a letter, call, or other means) to every single current donor – you never know who has money left over at the end of the year to give, so my suggestion is that you try to make sure that every donor gets at least one fundraising communication, or perhaps more (e.g.

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The Fundraising Authority

AUGUST 6, 2021

Your goal as a fundraiser is to make sure that you are maximizing your events to raise as much money as possible, without wasting valuable time and resources. Then, they expect the money to come flowing in. The fundamental rules of fundraising don’t disappear just because you are raising money through an event. #2:

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sgEngage

AUGUST 1, 2023

With the rise of mailing costs coupled with worldwide fundraising competition for every cent, your nonprofit organization can’t afford to guess when it comes to your fundraising program’s direct mail expenses. When you allow data to guide your direct mail strategy, your organization can save time and money. Direct mail?

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Mail Data Marketing Donor 98

Nonprofit Tech for Good

JUNE 22, 2023

Tribute gifts are most often made by supporters with a strong belief in your mission who prefer to donate to a good cause rather than spend money on traditional gifts. Tribute giving is when a donor makes a donation in someone else’s name to honor that person or to celebrate a special occasion.

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Nonprofit Tech for Good

JULY 31, 2020

Did you mail out an appeal at a different time? Maybe you’ve saved money from the prior year by utilizing more volunteer power, or perhaps you’ve cut expenses associated with a fundraising event. As BoardSource points out, even measuring your ROI is more than just money in vs. money out. 1) Pledges.

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Nonprofit Tech for Good

JUNE 1, 2021

Odds are your emails are going to spam folders and are in violation of email compliance laws that require opt-out information and a mailing address to be prominently featured in all email campaigns. 24%: Our organization has raised slightly more money than we expected.

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The Fundraising Authority

SEPTEMBER 22, 2022

Everyone at this nonprofit was constantly wringing their hands about raising money. They never had the money they needed, and they were never quite sure where it would come from. The letter will be sent out in the mail on the following day. #4 So every time someone had a good idea for a mailer, they sent one out.

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The Fundraising Authority

DECEMBER 4, 2020

Why you are asking donors for money at the year-end? What will you do with the money? Send out a dedicated e-mail to your e-mail list introducing your year-end campaign, without making an ask (see this as a “cultivation / stay tuned!” Send out a snail-mail fundraising letter to your housefile list asking for a gift.

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Fundraising Mail Gift Social Media 201

The Fundraising Authority

NOVEMBER 23, 2020

Non-profit direct mail fundraisers know that one of the worst times to send a fundraising letter for a charity is in the couple of weeks before a major election. Because the candidates and their supporters are going to be flooding mailboxes with oversized postcards, self-mailers, and every other type of direct mail communication possible.

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Profit Social Media Mail Fundraising 190

Nonprofit Tech for Good

AUGUST 3, 2022

Tribute gifts are most often made by supporters with a strong belief in your mission who prefer to donate to a good cause rather than spend money on traditional gifts. Tribute giving is when a donor makes a donation in someone else’s name to honor that person or to celebrate a special occasion.

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Get Fully Funded

AUGUST 4, 2023

Should you print, stuff, and mail your own fundraising letter? If you have fewer than 200 mail recipients, the answer is probably yes. When you get more than 200 donors, you may be eligible to mail at nonprofit postage rates as low as 19 cents per piece (as of July 2023). No labels needed! Includes variable data (e.g.

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Money Tips Time Mail 98

TechCrunch

MAY 1, 2021

And in the little-known capital lender space, Shopify is using machine learning to lend money to startups. To date, 65% of Banana Capital’s portfolio founding teams include non-white founders and 50% of the teams include more than one gender. Shopify Capital has a nice strategic ring to it, no? Around TechCrunch.

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Nonprofit Tech for Good

FEBRUARY 14, 2018

Nonprofits would be wise to get serious about learning how to use Facebook’s Fundraising Tools to raise money on the world’s largest social network while organic reach is still high! .” Donors are quickly learning that after a first donation is made on Facebook all other donations can be made with two taps.

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NonProfit PRO

NOVEMBER 15, 2023

You’ll raise more money this time of year than any other time. People often set aside a certain amount of money to give to friends, coworkers and nonprofits. If you want them to give to your nonprofit as well, it’s wise to be proactive.

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Candid

OCTOBER 23, 2024

I learned that traditional approaches like annual drives, direct mail campaigns, and newsletters felt impersonal, disconnected, and transactional to donors. For the first time in a decade, we lost more team members than we gained, lost more money than we earned, and experienced more tears than laughter.

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The Fundraising Authority

DECEMBER 30, 2020

While they can be great money makers for an organization, they can also be time consuming and expensive. Perhaps your organization may be hoping to raise money at the charity event, but the main function of the event is to gain publicity, or reach out to a new network. Charity events are a popular form of fundraising.

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Get Fully Funded

JULY 30, 2023

And how to raise more money this Fall. If you want to make sure that you raise more money this Fall and have your BEST fundraising season ever, there are some things you need to do NOW to set the stage. 8 things you should do NOW to set yourself up to raise more money this Fall 1. Review your numbers. Are you on track?

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The Fundraising Authority

SEPTEMBER 7, 2022

Far too many organizations reply “everyone is a prospect” or “everyone with enough money is a prospect.” You only have so many staff members, so much money and so much time in a day. They may be a great prospect for a “ minor donor program ,” an event, direct mail, etc. You Have Limited Resources – Don’t Waste Them!

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Guidelines Donor Organization Profit 312

Bloomerang

JULY 24, 2023

The objections shared usually involve board members not wanting to ask people they know for money. This means that getting board members to ask their personal network for money is the fastest way to hit your board fundraising goals. The irony is that the people your board members know are the MOST likely to donate.

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The Fundraising Authority

JANUARY 2, 2021

Your board likely has a great network… now is the time to start using it! ( Be sure to read: How to Motivate Your Board to Raise More Money ) 3. Ask Your Donors When was the last time you called your donors (or met them, or e-mailed them) to thank them for their support, and asked them who else you should be calling?

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Get Fully Funded

OCTOBER 9, 2023

Here’s a common question that many small and growing nonprofits ask: How do you get your Board to raise money, especially during the holidays? It’s part of a Board’s basic responsibility to help you raise money. Are you looking for Board members who Give matching money for your Fall appeal? It’s frustrating.

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Bloomerang

NOVEMBER 13, 2023

As in, “Will this REALLY raise me more money?” Step 3: Suggest varying gift amounts Use suggested gift amounts , also known as ask strings , in your direct mail appeal (and reply device) based on the donor’s last gift. (Good news—you do!) Here’s some visual proof that your fundraising communications are not one size fits all.

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Nonprofit Tech for Good

OCTOBER 11, 2024

When raising money online (or offline) you must be able to succinctly answer this question for your potential donors: Why this? Conversions are simply marketing objectives for your audience to complete, such as subscribing to a mailing list or making a donation. 2) Make it urgent. And the way to increase conversions?

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Social Media Donor Media Social 294

Nonprofit Tech for Good

NOVEMBER 9, 2020

Spamming is illegal, and often goes straight to a junk mail folder. We don’t always use text messaging to ask for money. Once an organization decides to communicate via text, the next logical step is to build a list of cell phone numbers—not an easy feat without permission. So how can you legally and easily build your list?

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Nonprofit Tech for Good

DECEMBER 12, 2019

A wealthy constituent wants to know what their money will be going toward and what it can accomplish. During your solicitation meeting, make sure you communicate: How much money the project needs. The specifics of what their money would be funding. 1) Invite major donors to be an integral part of the work they’re funding.

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The Fundraising Authority

DECEMBER 24, 2020

An astute reader e-mailed me after the article was published to remind me that I forgot one important piece of the puzzle: stewarding donors after they give. It costs a lot more money to sell to a new prospect (to find… cultivate… and sell that prospect) than it does to sell a new product (or an upgrade) to a current customer.

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Nonprofit Tech for Good

NOVEMBER 8, 2018

If Facebook extended their fundraising tools to WhatsApp (owned by Facebook) and Facebook Messenger, messaging apps would likely become much more powerful in their ability to raise money for charitable organizations. Individuals that give money are also willing to give their time.

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Nonprofit Tech for Good

MAY 8, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. About the Sponsor Qgiv is an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low.

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Nonprofit Tech for Good

AUGUST 4, 2023

In the short-term, older donors are going to give the most money, but younger generations are more likely to give their time, in volunteer hours, serve on an organization’s board of directors, and have connections to corporate giving opportunities. organizations** 23.6%

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Giving Generation North America Social Media 241

Get Fully Funded

JUNE 11, 2023

Writing and mailing a fundraising letter to your donors is a popular fundraising strategy for nonprofit organizations. Your purpose in raising money through the mail is two-fold: generate dollars for immediate needs and build relationships with individual donors for long-term success. In 2021, over $484.85

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Fundraising Guide Mail Gift 111