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How to Succeed With Nonprofit Direct Mail Fundraising

Allegiance Group

Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. Allegiance Group makes achieving direct mail success simple. Does direct mail work? Contact Us!

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Citizen Tech: Social Media in Disaster Response

Amy Sample Ward

My contribution to the panel is to provide context about the use of social media in emergency and disaster response as well as an overview of some of the tools we saw deployed last year and we may see in the future. Social media, like all technology, is developed by people. Why Social Media?

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Mapping the Donor Engagement Cycle: A Visual Guide to Stronger Connections

Neon CRM

Next, $25 donations receive a social media shoutout, $50 donations receive a newsletter mention, and $150 receive a donor event invite. Meanwhile, donors who have donated to specific campaigns or through social media may be more interested in beneficiary stories. An upside down pyramid showing different recognition tiers.

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Can Social Network Analysis Improve Your Social Media Strategy?

Beth's Blog: How Nonprofits Can Use Social Media

One of the topics was “How to understand social networks through social network analysis and mapping techniques.&# I thought I’d expand on it here. Someone on your mailing list or rolodex. As you can see there are many different ways to apply social networking analysis to understanding networks.

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Boost Your Fall Fundraising: Leveraging Campaign Management Tools

The Modern Nonprofit

By leveraging peer-to-peer fundraising, you can tap into the collective power of your supporters’ social circles, reaching new audiences that might have been challenging to access through traditional outreach methods. Using Social Media Social media is a powerful tool for amplifying your peer-to-peer fundraising efforts.

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You’re Getting Warmer: How a Year-Round Ad Spend Warms Prospects for Stronger Year-End Giving

Allegiance Group

For instance, adding names to your email list or social followers throughout the year gives you a larger pool of prospects to retarget at year-end. Map out your budget based on your priority dates, goals, and year-end campaign. So, make sure your objectives are clear. At this point, they should know who you are and be ready to act.

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How Nonprofits Can Use Customer Journey Mapping

See3

These opportunities may include your website, e-newsletters, social media channels, live events, direct mail, and mentions your organization through media, family and friends. Historically, customer journeys have mapped someone’s purchase behavior for a product in the marketplace. Map-Making 101.

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