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5 Design Techniques That Will Increase the Lifespan of Your Nonprofit’s Website

Nonprofit Tech for Good

While these techniques can’t change the past, here are some design ideas to help your organization adjust and optimize your website in the future. Knowing who visits your site might not seem like a design technique at first glance. How they use this technique : They anticipate the visitor’s emotional journey. 3) Bushfire Help.

Technique 331
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Why Content Marketing is the Key to Your Nonprofits Online Success

NetWits

Here’s a little shorter version by the Content Marketing Institute… “ Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action.”.

Content 201
professionals

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Ikea-style wooden skyscrapers are popping up worldwide thanks to "mass timber"

TechSpot

A report by Knowable Magazine provides a rather insightful glimpse into the rise of mass timber and its benefits. The technique basically uses massive engineered wood elements instead of concrete and steel to build higher than ever before.

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10 Content Marketing Stats That’ll Make Your Jaw Drop

TechImpact

Not only to prove the effectiveness or the role of content marketing, but to look at traditional marketing techniques, and their antiquatedness. Here are 5 stats that prove content marketing works, and 5 stats that prove traditional marketing techniques are a thing of the past.

Stats 126
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Crafting A Letter That Grabs A Donor

The NonProfit Times

It is credited to direct marketer Frank Johnson who used the technique to improve response to subscription offers for American Heritage magazine. The purpose is to draw the reader’s attention to the key message first, grabbing their attention.

Donor 103
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Recruiting Geeks for Human Rights!

Beneblog: Technology Meets Society

What we do: Benetech's Human Rights Data Analysis Group (HRDAG) develops database software, data collection strategies, and statistical techniques to measure human rights atrocities. Check out recent press coverage of our work, featuring the head of our human rights team, Dr. Patrick Ball, in Foreign Policy magazine and NPR's On The Media.

Analysis 150
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2015 Content Marketing Report Benchmarks

TechImpact

The world is rife with marketing trends, techniques, and jargon. John Deere released it’s magazine, The Furrow , in 1895, which is heralded as one of the first content marketing efforts by any organization or corporation in history. But content marketing is a new phenomenon.

Content 119