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TikTok for Good: The Nonprofit’s Guide to Marketing on TikTok

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This TikTok by Charity: Water, below, educates viewers on the lack of clean water in Madagascar. By stringing together a series of marketing videos and adding statistics on the availability of clean water, Charity: Water does an excellent job educating viewers on the need they’re addressing in Madagascar.

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Solutionary Women: Katya Andresen

Have Fun - Do Good

This ensures a steadier stream of resources for charities. The child sex slave in Cambodia or the cyclone victim in Madagascar doesn’t have time for us to wordsmith our mission statements or waste time with lackluster fundraising efforts. First, we ask people to consider monthly giving, with automatic credit card payments every month.