Donor Recognition Strategies for All Supporter Tiers
Neon CRM
MAY 3, 2023
We often show these in a pyramid, but in reality, the structure of your tiers is a bit more bottom-heavy. For example, if someone gave $50 to a literacy group, the email could say, “Your donation of $50 helped us give 100 books to 50 children.” In the for-profit sector, direct mail can have a response rate as high as 37%.
Let's personalize your content