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Tests: Website imagery

M+R

Test 1: UCS and the Campaign-Specific Header The Union of Concerned Scientists asked: Does including a visually compelling, campaign-specific header image with a donate button increase the click rate and revenue per recipient? Standard Header ( Control ) Graphic Header (Test ) The control version saw a higher click rate ( + 10.2%

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Tests: Even MOAR donation form tests!

M+R

Test 1: Feeding America and the Ask String Feeding America asked: Does decreasing the monthly gift ask string impact the monthly gift conversion rate? They saw a statistically significant 15% increase when shifting to an ask string with rounded ask amounts, along with a marginally significant, 20% increase in revenue per visitor.

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7 Surprising Reasons Why Your Nonprofit’s Emails Should Be Mobile Friendly

TechImpact

Check out these compelling statistics: Click-through rates are 158% higher on emails with social sharing buttons. Subject lines under 10 characters long had an open rate of 58%. 64% of decision-makers read their email via mobile devices. Emails are 22.2% more likely to be opened if the subject line is personalized.

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Finding the Best Consultant for Your Nonprofit: Taking a JEDI Approach

Bloomerang

You don’t want to contribute to the wage gap statistics that show other genders and races earn less compared to white men. . Be prepared and committed to honor fair and equitable fees based on current market rates, as well as the experience and specialty of the consultant. .

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How to Use Storytelling for Nonprofits to Tug Heartstrings and Raise Funds

Get Fully Funded

Use Normal Language in Your Story A long, drawn-out, flat story with a bunch of numbers and statistics and jargon is not a good way to convey your message and your needs. We have a 74% success rate helping these families find permanent housing, and 62% of the women in our program end up being able to go to school.

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27 of the Top Fundraising Software Solutions for Nonprofits

Bloomerang

Bloomerang’s donor management software helps nonprofits raise more by enhancing relationships with supporters to improve donor retention rates. These features include: An interactive dashboard that keeps your donor retention rate front and center. An effective stewardship campaign is a great way to increase your donor retention rates.

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Why is the Cloud Right for Your Nonprofit?

Connection Cafe

Cloud services are maturing at unprecedented rates and nonprofits now have options they’ve never had before. Ironically, these cloud services are typically offered at costs that are more economical than traditional licensed software and internal support expenses combined. Here are 5 reasons the cloud is right for your organization: 1.

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