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TechCrunch+ roundup: Ahrefs’ homepage, digital health trends, 2022 marketing predictions

TechCrunch

10 growth marketing experts share their 2022 predictions and New Year’s resolutions. We reached out to 10 growth marketing experts to find how they were preparing for 2022 and to ask if they had any New Year’s resolutions to share. Kate Adams, SVP of marketing, Validity. Richard Meyer, growth marketer, Tuff.

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Top 8 Virtual Meeting Platforms

AccelEvents

This leading virtual meeting and event marketing platform has redefined how brands connect with audiences. . Polls, Q&As, and live chats. With Teams, you can easily host up to 100 people for the basic license and 500+ attendees for large virtual events. . Marketing automation and other integrations. Breakout sessions.

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Nerdio lands $117M to build management tools on top of Azure Virtual Desktop

TechCrunch

“The market timing for this investment is ideal,” he added. A 2020 poll by TrustRadius, the business tech review site, found that over 50% of businesses expected to increase their spending on remote desktop software into the next year. Survey data illustrates the dramatic shift.

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TechCrunch+ roundup: Big Data’s cloud backlash, CVC pitch tips, de-risking hardware startups

TechCrunch

In his latest article, he explains why copying your rivals’ most successful marketing strategies can be one of the fastest ways to get traction with new customers. Martinez, who worked on growth teams at Uber, Postmates and Coinbase, is also the founder of SalesKiwi.

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Gynger launches out of stealth to loan companies cash for software

TechCrunch

According to one recent report , customers are putting 53% more toward software-as-a-service (SaaS) licensing compared to five years ago. Management has come down aggressively; 57% of IT teams told Workato in a 2022 poll that they’re under pressure to significantly reduce software spend at their organizations.

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The Best A/B Testing Tools for Nonprofits

Whole Whale

Integration with existing tools : Choose a platform that integrates seamlessly with current systems for analytics, email marketing, GA4 and donor management. Digital marketing offers endless opportunities to learn from your users about which messages, images, and layouts resonate with them.

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Low-cost A/B Testing Tools & The Demise of Google Optimize

Whole Whale

In the world of digital marketing, A/B testing is a crucial tool for optimizing website performance and improving user experience. This cost, whether for a single license or agency, can be a significant investment for organizations, especially for those in the nonprofit sector.

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