Remove Learning Tool Remove Ratio Remove Research Remove ROI
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Measuring Your Blog's Outcomes and Use of Other Social Media Tools

Beth's Blog: How Nonprofits Can Use Social Media

I did some research and couldn't find anything, although I did find an excellent blog on blog optimization. I agree, but is a ratio the best number? I was surprised to read that he invests 25 hours a week on his direct blogging process (answering email, writing, researching, maintenance.) which is very hard to so.

Measure 50
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Measuring the Value of Your Blog: Reflections Over the Last Year

Beth's Blog: How Nonprofits Can Use Social Media

I'm thinking about writing the description for the WeAreMedia Module 6: Considering the ROI for this week. A year ago, he said that measuring outcomes for social media is, "an evolving art (not quite a science yet) and you have to be up to the challenge of both thinking a bit differently and be ok with leveraging several different tools."