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Bridge Conference: Social Media ROI: Mapping Metrics to Strategy

Beth's Blog: How Nonprofits Can Use Social Media

Over the past three years, I've been presenting on this topic , the thinking and practice has evolved from 'we can't measure social media or it doesn't yet provide a tangible return," to being able to have guidelines, metrics, and techniques for demonstrating the ROI. My presentation use s*x metaphors to explain some of the points.

ROI 79
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Major Gifts: 16 Strategies to Raise More

Neon CRM

Major donor prospecting is a research technique used by fundraisers to uncover donor data that will help determine giving capacity and willingness to donate. Some organizations recognize tiers of donors in their annual reports or at events. Combine your metrics evaluations with feedback from your major donors themselves.

Gift 52
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The Networked NGO in Pakistan

Beth's Blog: How Nonprofits Can Use Social Media

It marked the start of a six month peer learning exchange where I, along with colleague Stephanie Rudat will work remotely with grantees as they implement an action learning project to put techniques into practice and facilitate organizational change from the inside out. There was a lot of synergy and points of reciprocity.

Pakistan 113
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Reflections on the Meyer Memorial Trust Workshop

Beth's Blog: How Nonprofits Can Use Social Media

I'm happy that my new laptop has an extended battery life so I am writing some reflections on the plane en route to Boston. I also didn't focus on some of the techniques I learned from She's So Geeky speaker training - the eye contact and the verb. What's the key metric? The report out was amazing. What worked?

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NTEN and TechSoup Webinar: Share Your Story - ROI and Social Media - Slides and Notes

Beth's Blog: How Nonprofits Can Use Social Media

After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. It uses metrics to measure your results and help you improve your strategy over time. Defined Audience.

ROI 50
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NpTech Tag: Change.org To Launch White-Label Social Network for Nonprofits, GeekToys that Give Geekbumps, and Blog Readability

Beth's Blog: How Nonprofits Can Use Social Media

One hopes that nonprofits deciding to roll their own social networks, aren't creating their own social silos and have gone into it with a solid strategy, clear objectives and measurable metrics , and can evaluate the ROI. What do you think? Now that you've shopped for good, what about for yourself? " You read an excerpt here.

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Build Communities to Enhance Your Fundraising Campaigns

NTEN

I review both fundraising and friendraising techniques and how to take them, to varying levels, online – from email solicitations and events to social media and websites. When there, volunteers set up a laptop that guests could use to make a donation via CC’s web site. Online Metrics as of June 23, 2009. of People Taking Action.