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5 Web Reports Every Nonprofit Should Know

NetWits

Probably no better an indication of my love for the knowledge waiting to be unmasked within this tool, is the (fun?) A new version of Google Analytics is currently in Beta testing and a future web post will address what you should know before using. Use this comparison to survey peaks and valleys of traffic.

Report 251
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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Step 2: Explore – In addition to reviewing the data in their dashboard, IAEE asked members in its annual member survey and in post webinar surveys about topics they’d like to learn more about. Once the team aggregated the data and they were able to form a hypothesis, test it and confirm a need.

Data 210
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Understanding the Psychology of Why Donors Give to Nonprofits

Nonprofit Tech for Good

Now that you understand the psychology behind making a philanthropic gift, you can implement this knowledge to customize your fundraising appeals. Conduct online donor surveys. Begin testing your messaging to learn which message has the highest engagement in terms of engagement and donations?

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How Do You Measure The Value of Your Association's Products?

Association Analytics

With knowledge that certain products are more valuable, you can prioritize limited resources to work on those. Other examples of how you can put this data to use include: Bundling: By analyzing which products tend to be purchased together, you can test offering a bundle of products to see if that leads to more engagement or sales.

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The Ultimate Guide to Google Ad Grants for Nonprofits: 2022 Edition

Nonprofit Tech for Good

Miscellaneous: The nonprofit must respond to Google’s annual program survey. The annual survey is emailed once a year and can also be submitted by going directly to the online form. You can also use A/B tests to determine the effectiveness of different landing pages. You must log in to the account at least monthly.

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10 Tips to Get Analytically Ready for 2025

Association Analytics

Tone Your Gut Due to their breadth of institutional knowledge, the traditional approach for associations is to trust in what “seems” right. The goal isn’t to find data that confirms your beliefs but to test assumptions systematically. The voice isn’t just words and surveys, but take it all into account.

Analytics 169
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Why Segmentation Is So Important in Email Marketing

NetWits

Preference and Opinion – this is something that you can survey or poll your donors on, and collecting this information via an online portal is a great idea. E-mail will allow you to try similar segments as you might use for a direct mail program, and allows you to test new segments at a low cost. E-mail Schedules & Strategies.

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