NonProfit Hub

MAY 3, 2019

Engagement is any interaction with your content, like Twitter favorites, Facebook shares and clicks. Engagement rate is the ratio of total impressions versus total engagements. The most important statistic you should examine is your engagement rate. Most engagement rates usually hover around 1 or 2 percent.

Social Media 68

Social Media Analytics Media Social 68

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

I track two hard data points: RSS subscriber growth over time as well as the feed delivery stats (email versus reader). Reader Engagement Index: This how much your readers are interacting with you and your content and sharing your content with others. . Jay Dedman pointed to an analysis Feedburner by Chris Baskind. If not, why?

Metrics 81

Metrics Social Media Strategy RSS 81

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

She recommends that you don't go into your analytics or stats program without composing a specific question first. Reader engagement index This looks at how much your readers are interacting with you and your content, as well as how they are sharing your content with others. Are there patterns? And if so, what are they?

Measure 95

Measure Tips Metrics Bookmarking 95

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

Think Nielsen Ratings ). We're not going to debate: Google Reader Stats Are Bullshit - but if you want some tips on how to do that, see Avinash Kaushik's Convert Data Skeptics). Engagement= Interaction + Attention. What is your post to comment ratio? source: Chris Brogan). Audience: Who is coming? What do they click on?

Metrics 56

Metrics Social Media Media ROI 56

Nonprofit Tech for Good

MARCH 27, 2017

Your donors and supporters like, retweet, +1, and repin positive stories over negative or depressing news stories on a ratio of 5 to 1. Whether it’s fundraising or advocacy, nonprofits that can frame stories that tap into the human impulse to take action in times of crisis have high success rates in their fundraising campaigns.

Action 100

Action Content Stats Mobile 100