6 Generations of Giving: Who Gives the Most and How They Prefer to Give
Nonprofit Tech for Good
AUGUST 4, 2023
Baby Boomers are also more likely to engage in offline giving, such as writing checks or attending fundraising events. They are comfortable with both online and offline giving, utilizing various digital platforms and crowdfunding campaigns. They are highly tech-savvy, having grown up with smartphones and social media.
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