Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2013

How do you measure your network to learn how to improve outcomes? I’ll be participating in the session, as part of the context setting by giving an overview of themes in my book, “ Measuring the Networked Nonprofit ,” co-author with measurement guru KD Paine. Victoria Dougherty (@VJDConsulting) April 18, 2013.

Measure 107

Measure Social Media Media Social 107

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are. The Social Media Measurement Checklist. The Challenges of Measurement : Getting Agreement on What To Measure. The Challenges of Measurement : Getting Agreement on What To Measure.

Measure 102

Measure Social Media Media Benchmark 102

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

While my family and their home dodged a bullet, like millions in NYC, other locations had catastrophic flooding and there was a loss of lives. We learned that it predicting the path of hurricanes is a more precise science than the measuring their destructive force. What are the key results of this campaign ?

Hurricane 98

Hurricane Measure Social Media Pledge 98

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2011

Robin shared some of her thoughts in the comments of a recent blog post, and I invited to share her community organizing rules for Twitter. As a community organizer, Twitter makes a lot of sense. Twitter does exactly that. Robin’s 10 Twitter Rules for Non Profits. Twitter is social. Follow Back.

Twitter 114

Twitter Community Profit Organization 114

Bloomerang

NOVEMBER 12, 2021

They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. Dear In the Digital Wilderness, No doubt about it, embracing digital marketing and fundraising strategies is certainly a new frontier for most nonprofits. How are you measuring if you’re meeting or exceeding them?

Analytics 110

Analytics Digital Tools Measure 110

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I have been thinking a lot about actionable social media measurement strategies that are fit and trim and light on their feet! Inspired by the Measure Everything: Is Your Nonprofit Facebook Page Worth It? , You should also be thinking about what to measure and an efficient method for collecting that data before you begin.

Social Media 116

Social Media Measure Action Media 116

Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2012

One of the networks I’m supporting are the grantees in the Friending the Finish Line strategy. Just like message consistency, storytelling, and interviewing skills, proficiency with social media like Facebook and Twitter increases their capacity to make change happen for children in their state.

Network 98

Network Build Learning Strategy 98

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

How Nonprofits Can Use Measurement to Adapt to the Facebook Algorithm Change – guest post by Meghan Keaney Anderson, Hubspot. Even for those who allow it, the weekend allows more time for individuals to browse and interact with posts. Many offices still block Facebook during the workweek. See what kind of activity you get.

Facebook 133

Facebook Measure Change Images 133

Saleforce Nonprofit

APRIL 21, 2021

The only thing that could make it better in many cases would be the ability to interact. With so many forward-thinking members on the platform, there is also ample opportunity for networking, finding mentors to help guide your strategy, and even fundraising. Enter: Clubhouse. .

Community 106

Community Build Texas Audio 106

Amy Sample Ward

OCTOBER 24, 2012

Topic : Community-Driven Planning: Creating a Social Media Strategy. Topic : Strong Connections: Linking Strategy, Goals and Metrics. From content planning to really listening online, you’ll find that the more you look for ways to interact, instead of broadcast, the more you can do with those 30 minutes.

Kentucky 122

Kentucky Leadership ROI Social Media 122

NetWits

SEPTEMBER 1, 2011

If you’re not familiar with the process The SXSW Interactive Festival (scheduled March, 2012 in Austin, Texas) is a huge new media event. Let the voting begin … Making Social Media Measurement Sexy. Leading nonprofits practitioners will share all about how they use measurement to improve strategy and prove results.

Social Media 148

Social Media Case Study Chad Nonprofit 148

Whole Whale

SEPTEMBER 22, 2020

The most common mistake we see is trying to acquire a donor on the “first date” interaction only, instead of viewing donor acquisition like a longer relationship that must be nurtured over time. The USO is a master at the strategy of sending a message to the troops that also helps them build a massive list of email subscribers.

Ideas 98

Ideas Donor Work Online 98

Amy Sample Ward

JUNE 17, 2010

Last week, I had a fun time moderating the June #4Change Twitter Chat on Online Community Building. Note on platform : During last week’s Twitter chat, not unlike previous chats, we dealt with some major issues around lag and load time. From @neddotcom: one strategy: ease of participation, make it easy. real time, and 2.

Community 132

Community Build Local Los Angeles 132

Qgiv

JULY 27, 2021

She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. Likes are nice, of course, but how do you get people to actually interact with you? If you’re on Twitter, same thing. Julia: There are two pieces to this question.

Social Media 138

Social Media Media Tips Social 138

Beth's Blog: How Nonprofits Can Use Social Media

MAY 14, 2008

She also mentioned how they were beginning to experiment with Twitter. They are setting up twitter accounts linked to programmatic areas and affinity groups. I'm sure we'll see more particularly as Kevin Dando urged stations to get a twitter account with their name. " an interactive periodic table personality quiz.

Twitter 56

Twitter Los Angeles Social Media Feeds 56

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 25, 2012

Ag Grantees Twitter Webinar. This blog post summarizes some of the knowledge shared about effective social media strategy, tactics, and practices. ” I created a list of grantee’s Twitter Profiles and shared back the analysis of most tweeted words and hashtags. View more presentations from Beth Kanter.

Social Media 101

Social Media Integration Media Social 101

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 11, 2011

The book is not only an excellent reference for many Facebook questions, but also provides tactical recommendations for an effective Facebook content, engagement, and measurement strategy. Alison will join the Zoetica Salon today and answer your nitty gritty Facebook questions. What was it like to co-write a book with your spouse?

Advice 122

Advice Facebook Content Create 122

Nonprofit Tech for Good

DECEMBER 20, 2010

Twitter: twitter.com/taprootfound. We don’t use it in our strategy now, which is telling! Megan: We currently have accounts on Facebook, Twitter, LinkedIn, Jumo, YouTube and Vimeo. I also love Twitter, but that’s just my personal obsession with the tool! Website: www.taprootfoundation.org. Jumo: [link].

Social Media 189

Social Media Foundation Examples Media 189

Bloomerang

MAY 10, 2022

The foundation of an effective fundraising strategy is built on the relationships your team forms with the people who power your mission. A donor stewardship plan is a long-term strategy to strengthen those relationships in the hopes of earning repeat donations from these individuals. How does donor stewardship impact donor retention?

Relationship 95

Relationship Donor Build Tips 95

AccelEvents

JUNE 23, 2020

Social distancing measures and the COVID-19 outbreak forced the event industry to make some uncomfortable, yet necessary changes. This information can be used in the future to provide more valuable content, improve marketing strategies, and appeal to the right sponsors. The Main Features a Virtual Trade Show Should Have.

Virtual 84

Virtual Guide Registration Sponsor 84

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2011

The session was designed a mix of strategy with a deep dive into content, measurement, Facebook, and Twitter. Program outcomes: Guidance on developing an effective integrated social media strategy to support your mission. Best practices for effective use of common social media tools: Facebook and Twitter.

Social Media 101

Social Media Effective Media Social 101

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2011

Last week, I facilitated an interactive keynote in Seattle at 2011 Tech for Good Leadership Summit sponsored by Microsoft Community Affairs , in partnership with NPower Seattle. By all accounts , the event held the space for peer learning. Seattle Symphony created flashmob and promoted it with Facebook, Youtube, and Twitter effectively.

Knowledge 98

Knowledge Seattle Social Media Measure 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

I am leading a #Nettalks Webinar on “ Leveraging Social Media to Engagement and Inspire Alumni Networks ” at 2 PM EST today. On Monday, I shared a post about some network and strategy concepts. For example, use Twitter lists to track alums and subscribe to their Facebook updates.

Practice 109

Practice Tips Social Meme 109

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2012

The cute animal theory has not gone unnoticed by nonprofits, even those that are not animal welfare organizations, zoos or aquariums are sharing content featuring cute animals on Facebook, Twitter, and YouTube. Michelle’s project was focused on measuring engagement through multiple channels, but especially Facebook.

Turkey 102

Turkey Social Media Mobile Oracle 102

Nonprofits Source

JUNE 22, 2017

Creating a digital plan does that by aligning strategies to support your marketing goals. Chapter 2: Marketing Strategy. Defining your marketing goals help to identify the primary strategies you need to accomplish your objectives. What’s a digital marketing strategy you want to focus on? Ready to get started?

Digital 111

Digital Marketing Guide Chapter 111

Connection Cafe

JULY 5, 2017

They seek advice from experts who tell them that they need to “engage” more, or have more “engaging” content, or build more “engagement” strategies. Consider starting with your long-form blog post on your website, then slice it up into shorter forms on Twitter, Facebook and Instagram. Listen for hot topics or questions.

Websites 37

Websites Strategy Content Nonprofit 37

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 30, 2013

She’s advised literally hundreds of Packard Foundation-funded organizations around the world on social media strategy and what it means to be a networked nonprofit. She’s written two books, The Networked Nonprofit and Measuring the Networked Nonprofit. Maybe you saw it (#thebetheffect was trending on Twitter). Then we walked.

Celebrate 118

Celebrate Foundation Chapter Social Media 118

Nonprofit Tech for Good

SEPTEMBER 19, 2024

Multi-channel strategies were crucial for broad outreach, frequency and engagement. Success Factors: Social Media: Platforms like X/Twitter and Facebook are heavily used to broadcast real-time needs and impacts, using hashtags and live updates to maintain urgency and high visibility. Measure, measure, measure.

Campaign 162

Campaign Google Giving Nonprofit 162

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 6, 2013

Note from Beth: I’m headed down to Austin, TX for SXSW where I will have the pleasure of facilitating a workshop on measuring social media with KD Paine with case studies by David Neff and Carie Lewis. I foresee that 2013 will be the year that this strategy really takes off. Check him out on Twitter @daveiam.

Austin 110

Austin Minnesota NPO Offline 110

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2012

Grantees will engage in peer discussions about integrating social media effectively into their communications strategies and will learn from each other – from challenges and missteps as much as from accomplishments and wins – so success means organizations sharing both. Purposeful Measurement to Inform Replication.

Pakistan 113

Pakistan NGO Network Exercise 113

AccelEvents

JUNE 23, 2020

Social distancing measures and the COVID-19 outbreak forced the event industry to make some uncomfortable, yet necessary changes. This information can be used in the future to provide more valuable content, improve marketing strategies, and appeal to the right sponsors. The Main Features a Virtual Trade Show Should Have.

Virtual 52

Virtual Guide Registration Sponsor 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

I’m doing a panel titled “Social Media ROI&# with Lauren Vargas from Radian 6 and moderated by Roz Lemieux from Fission Strategy. ROI had it origins as an accounting term and was originally a measure of return on the total investment in the entire business. Return on Interaction (Engagement and Relationships).

ROI 104

ROI Social Media Media Social 104

Qgiv

JULY 21, 2022

Sure, Facebook, Instagram, and Twitter all have millions of users as well, but LinkedIn is the perfect place to connect with businesses and network with professionals who would be interested in supporting your organization’s work and are looking for work or volunteer opportunities. Network and create an outreach strategy.

Linkedin 52

Linkedin Social Media Practice Media 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2012

But it is also theme of a panel that I’m moderating at the Innogive Conference on Monday, April 2 that will focus on how this trend is and will continue to impact nonprofits’ communication strategies. Twitter: @agahran. Goodwill has learned from measuring its mobile strategy. Her blog is Contentious.com.

Mobile 100

Mobile Conference Resource Social 100

DNL OmniMedia

FEBRUARY 16, 2022

A comprehensive digital marketing strategy is the single best way to successfully reach and retain wider audiences online: Your nonprofit’s overarching goals, marketing goals, budget, other constraints, and technology infrastructure will inform your digital strategy. Your digital strategy defines how you use online marketing.

Digital 98

Digital Strategy Create Phase 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. Next, you need to know the right metric(s), the tool or combination of tools to collect the data, and how the tools measure the metric. What was your outreach strategy? .

Metrics 81

Metrics Social Media Strategy RSS 81

AccelEvents

JUNE 25, 2020

It also means assembling a team that will assist in setting up an effective event strategy and one that supports your participants and attendees in getting the most value from their experience. Instead of just being talked at, an emcee can create a more interactive and useful experience. Social Media Moderator.

Virtual 78

Virtual Roles Team Platform 78