Bloomerang

DECEMBER 12, 2024

Email marketing for nonprofits is a powerful tool that can do much more for your brand than just raising awareness. Investing in strategic email marketing can amplify your fundraising return on investment (ROI), engage supporters personally, and rally even more people to champion your mission.

email 92

email Marketing Guide Nonprofit 92

.orgSource

DECEMBER 17, 2024

As members expect more personalized and meaningful interactions, AI offers a transformative solution to customize engagement at scale. Without it, interactions can feel impersonal and drive members away. Members expect personalized, meaningful interactions, and AI makes this level of engagement possible.

Personal 221

Personal Associations Retention Interaction 221

.orgSource

FEBRUARY 4, 2025

Limited Integration Between Systems : If your CRM, email marketing, and membership databases dont communicate with each other, you may be missing opportunities for efficient, personalized member engagement. Our team specializes in streamlining systems to improve efficiency, enabling seamless member interactions and operational workflows.

Associations 221

Associations Technology Digital Analytics 221

NonProfit PRO

JUNE 3, 2022

With inflation at its highest level in decades, the interactive dashboard provides business leaders and marketers with critical consumer insights to help influence key marketing and business decisions. Merkle announced the launch of its Inflation Resilience Dashboard.

Business 246

Business Marketing Support Strategy 246

Nonprofit Tech for Good

NOVEMBER 10, 2024

By Sarah Suarez , Founder and Social Media Strategist for The Social Puzzle – a boutique social media marketing agency which solely focuses on nonprofits so they can concentrate on what really matters, their mission. Every nonprofit strives to make the world a better place, and a strong community is essential to achieving that goal.

Community 323

Community Digital Build Nonprofit 323

Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Email #1 ? Email #2 ?

Trend 316

Trend Fundraising Digital Marketing 316

.orgSource

FEBRUARY 6, 2023

Marketers are becoming aware of the important links between experience, persuasion, and the bottom line. Customer experience is marketing played as a long game. Is ongoing—focuses on the continuum of interactions between your organization and its members, from engagement through a sale and beyond.

Experiment 44

Experiment Marketing Game Gartner 44

Nonprofit Tech for Good

FEBRUARY 26, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. Remember that marketing automation tools are SaaS products (or software as a subscription).

Application 276

Application Marketing Nonprofit Tools 276

.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Collaboration 221

Collaboration Marketing Integration Trend 221

.orgSource

MAY 15, 2023

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

Collaboration 221

Collaboration Marketing Team Integration 221

Nonprofit Tech for Good

MAY 25, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. This is full-funnel marketing , and to do it effectively you need some technological assistance.

Marketing 208

Marketing Fundraising Nonprofit Social Media 208

Nonprofit Tech for Good

MARCH 31, 2025

Too many nonprofits celebrate membership sign-ups or login numbers as a sign of success, but the reality is stark: if your members log in, skim content, and leave without interacting, you dont have a communityyou have an audience. ” Interactive feedback loops: “We just posted a new resource on [topic]whats one thing youd add?”

Community 163

Community Technology Nonprofit Discussion 163

Nonprofit Tech for Good

FEBRUARY 2, 2025

Volunteer Recruitment: A QR code displayed on banners at a maker’s market or fundraising event can simplify sign-up for interested people. Include them in table tents, banners, and event badges to provide instant access to live event schedules, donation portals, or interactive activities.

Strategy 245

Strategy Nonprofit Fundraising Volunteer 245

Nonprofit Tech for Good

JULY 20, 2022

It has continued to gain traction with the growth of bitcoin’s blockchain technologies, expanding NFT markets, venture capital investments, and ongoing calls to reign in the power of big tech. added the ability to interact with and produce content, making activities such as social media, online banking, and shopping possible.

Attention 330

Attention Nonprofit Avatar Virtual 330

Engadget

MARCH 25, 2025

"This agent goes beyond simple transcription and empowers users to interact with AI meeting data in real-time to increase productivity," explains Otter.ai. They will be designed to assist marketing, recruiting and other job functions. says it plans to release more "vertical" agents in the future.

email 118

email Database Voice Interaction 118

Association TV

MAY 5, 2022

WorkerBee.TV · What Is Customer Data and How It Could Transform Your Marketing | Association TV Blog Caution: This Article Contains Big Data Energy Customer data is all the bits of information your customer leaves behind when they interact with you, your product or your service.

Marketing 156

Marketing Data Associations Interaction 156

Whole Whale

MARCH 28, 2025

At Whole Whale, we see too many nonprofits with a too narrow approach to digital marketing that misses out on building long-term relationships and sustainable support at scale. To move your mission forward, you need a full-funnel digital marketing strategyone that nurtures your audience from first touch to lifelong champion.

Digital 52

Digital Strategy Marketing Nonprofit 52

DNL OmniMedia

DECEMBER 12, 2024

To reach the right audience and inspire action, you need a strong understanding of nonprofit marketing essentials and a thorough strategy. We understand how marketing and technology go hand-in-hand, and throughout this guide, we will focus on how to apply nonprofit marketing best practices using your organizations technology.

Marketing 52

Marketing Nonprofit Guide Social Media 52

Nonprofits Source

APRIL 1, 2025

These third-party cookies allow marketers to target users based on their behavior across different sites. Nonprofits still need more durable, privacy-conscious ways to incorporate data into their marketing strategies. Your supporters are constantly growing and changing, and your data marketing strategy should reflect that.

Strategy 52

Strategy Data Marketing Build 52

Association Analytics

OCTOBER 10, 2022

Association membership marketing is much different than marketing a product for sale. With membership marketing, the key is to build loyalty. Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Sales are instant. Analyze Performance.

Analytics 169

Analytics Marketing Taxonomy Metrics 169

DNL OmniMedia

FEBRUARY 3, 2025

Marketing is essential to nonprofit success. However, too many nonprofits waste time, money, and resources conducting outreach without a cohesive marketing strategy. One of the best ways to design or refine your strategy in an efficient and effective way is to leverage nonprofit marketing consulting.

Consultant 52

Consultant Marketing Nonprofit Social Media 52

Nonprofit Tech for Good

MARCH 4, 2023

That’s why it’s imperative for your nonprofit organization to have a presence on these platforms: the right social media strategy will allow you to meet supporters where they are and make sure your organization is easy to access and interact with. 2) You can tailor social media to your audience.

Social Media 333

Social Media Media Social Nonprofit 333

.orgSource

OCTOBER 1, 2023

Customize is the marketing mantra of the hour. Post-pandemic, we’re seeing more businesses realize the value of conversational marketing, or actually talking with their customers and letting them respond. Consider this—the typical sales funnel puts a conversation at the end of multiple one-way interactions.

Las Vegas 251

Las Vegas Conversation Cancer Interaction 251

Nonprofit Tech for Good

MARCH 24, 2025

But thats how many nonprofits approach donor interactions. About the Sponsor Bloomerang is a top-rated nonprofit donor management software that offers a CRM and a full suite of fundraising, marketing, and member management tools. Imagine buying a gift for someone special without knowing what they like. It rarely turns out well.

Retention 218

Retention Donor Strategy Nonprofit 218

Whole Whale

DECEMBER 19, 2024

In digital marketing, there’s a dangerous myth that’s costing organizations millions in misallocated resources. Yet this is exactly what happens in digital marketing when we give all the credit to the last-click before conversion. Ridiculous, right? Feel free to *borrow* because we can’t work with everyone.

Metrics 52

Metrics Marketing Social Media Analytics 52

Nonprofit Tech for Good

MARCH 12, 2021

By Lindsay Johnson, Marketing Team Member at MobileCause , an industry leader in virtual fundraising events and online giving, plus fundraising solutions such as peer-to-peer, text-to-donate and mobile messaging. 5) Your Nonprofit Can Still Meaningfully Interact with Supporters. 6) Sponsors are Supporting Virtual Events.

Virtual 328

Virtual Lesson Fundraising Learning 328

sgEngage

JANUARY 14, 2025

Weve been able to heavily scale the amount of information were capturing on constituent records without increasing the actual amount of time it takes to capture this information, said Jeff Hill, associate vice chancellor for Campaign Management and Marketing at University of North Carolina at Chapel Hill.

Organization 105

Organization Donor North Carolina Fundraising 105

sgEngage

JUNE 21, 2024

Most nonprofits and educational institutions use a multichannel marketing strategy to engage supporters. After all, some donors may have specific channels they prefer, while others may want to interact with you in as many ways as possible. Create initial SMS marketing content. Update your text marketing strategy as needed.

Strategy 115

Strategy Marketing Donor Channel 115

Nonprofit Tech for Good

DECEMBER 19, 2020

Presented by: Christy Noel , VP of Digital Marketing Services at MobileCause. Whether a virtual gala, run/walk, golf tournament, interactive contest or other virtual fundraiser, you can connect with donors and inspire giving. Cost: Free.

Virtual 279

Virtual Fundraising Free Hosting 279

.orgSource

DECEMBER 11, 2023

If the interaction doesn’t register as positive, you’ve earned a negative due to a missed opportunity. No matter how much marketing techniques evolve, that equation doesn’t change. Helping their clients use cutting-edge marketing tools to better target, segment, and automate communications is HighRoad’s current focus.

Tech 221

Tech Online Gartner Experiment 221

Bloomerang

OCTOBER 30, 2024

Even going as far as choosing which organizations they interact with based on employee mental wellness and fair treatment. Build relationships effectively Connecting with younger donors isn’t about finding the right single-time marketing tactic. Sustainability is an important consideration given the climate crisis.

Donor 110

Donor Strategy Demographics Donation 110

Nonprofit Tech for Good

FEBRUARY 18, 2022

From the first experience of surround sound to seeing your hands function and your body moving through a digital world, nonprofit marketers and fundraisers absolutely need to explore this next iteration of the internet. Know that you will need multiple days/weeks to learn the basics of navigating Oculus. Explore and have fun.

Avatar 331

Avatar Tips Nonprofit Profile 331

NonProfit PRO

OCTOBER 19, 2022

Nonprofits are poised now more than ever to embrace a new way of interacting with donors that will help them establish a donor base that is truly engaged. Here are seven ways we can expect to see the next generation of giving change.

Generation 299

Generation Giving Difference Donor 299

Fast Company Tech

FEBRUARY 27, 2025

Determine if your interactions are purely transactional or if youve built actual rapport. Think about how productive each interaction is and what follow-up occurs. Once, as a young leader in a fast-moving tech company, I pushed hard for more support from my marketing peers. What’s the quality of your communication?

Sponsor 121

Sponsor Relationship Reflection Leadership 121

TechSpot

MARCH 20, 2025

For instance, third-party smartwatches must be able to display and interact with iOS notifications by the end of 2025, likely coinciding with iOS 19.2 or earlier. Read Entire Article

Open 116

Open Digital Marketing Interaction 116

Fast Company Tech

MARCH 25, 2025

A third new AI agentcalled the Otter SDR Agent (short for sales development representative)can be embedded into websites to conduct interactive live demos of products. Gradually, it can become self-serve as well.

Knowledge Base 105

Knowledge Base Alexa Knowledge Question 105

.orgSource

SEPTEMBER 25, 2023

Create a personalized chatbot to interact with members, answer questions, and offer customized recommendations. Develop an interactive onboarding chatbot to help new members navigate the offerings. Develop an interactive onboarding chatbot to help new members navigate the offerings. Like most things, that depends.

Las Vegas 221

Las Vegas Interaction Conversation Language 221