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How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

To make the most of new features, nonprofits must know how to create and track conversions in GA4. Setting up conversion tracking is also essential for nonprofits to maximise their Google Ad Grant. This can be achieved by tracking the source of sessions and users with UTMs & setting up Conversions for important events in GA4.

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Essential Steps for Tracking and Reporting Association KPIs

Association Analytics

From successfully converting non-member audiences into members, to your membership engagement strategy, to events and non-dues revenue, data can inform every step along the way. Read on to learn how to best track and report on your key performance indicators (KPIs). Pillar: Membership Growth and Engagement What to track?

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[FREE WEBINAR] How Nonprofits Can Maximize Virtual Fundraising in 2022

Nonprofit Tech for Good

For nonprofits to survive – and thrive – in this new normal, it is essential to understand the all-in-one technology platforms available to help your organization develop an effective virtual fundraising strategy. Use impact tracking and data reports to effectively gain and retain new donors. There are no refunds.

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How To Recruit New Members for Your Association on Social Media

Nonprofit Tech for Good

The first thing that you’ll need to do is decide what type of social media platform you want to target. Your organization won’t need to use all of these, but you will need to have a presence on some of the biggest platforms. Give reliable information. Many social media platforms get inundated with content regularly.

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. Visual Content : Visual content, such as images and videos, tends to perform exceptionally well on social media platforms.

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5 Email Personalization Strategies for Nonprofits

Nonprofit Tech for Good

Personalization requires a platform that allows elements to be personalized. The good news is the majority of email marketing platforms allow personalization out of the box. It means having a process and platform that allows you to record those preferences and then action them. Yes, personalization requires data.

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Is a Golf Fundraiser Worth It for Your Nonprofit? (Yes, It Is!)

Nonprofit Tech for Good

By Jennifer Wemhoff , Communications Manager at GolfStatus.org – the leading event management platform for golf fundraisers. How Technology Helps: The right management platform will have fundraising tools baked right in. Golf tournaments have a lot of moving parts and important details to keep track of. 5) Help is available!