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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy. As a result they were able to sunset three underperforming newsletters that required significant resources for the team.

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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

But as part of this award, nonprofits are required to set up and maintain conversion tracking on their website. Any time you see an impressive Google Grant case study , the metrics are always made possible through conversion tracking. . What is Conversion Tracking? Signing up for a newsletter. And many more.

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DIY Community Engagement Metrics

Amy Sample Ward

We covered how to do Community Mapping (identifying the segments and goals of the community), Content Mapping (creating a plan for which content goes where, and why), and Data Tracking (pulling all the numbers together). DIY Community Engagement Metrics. Metrics Tracking. >> Presentation. Do-It-Yourself.

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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

Are you taking advantage of this important information, or are you still creating events, products, and activities based on what’s always been done? All of this information can help inform your association on how to move the needle towards increasing member participation and revenue.

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Thursday Thoughts: transforming mid-level donors into major donors

EveryAction

CRMs Use constituent relationship management (CRM) systems to better understand patterns and track donor interactions, preferences, and giving history. Storing the information you gather from these events in your CRM’s donor profiles will also allow your fundraisers to send future messages to donors that are more focused and effective.

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Easy Guide to Fundraising Data Management for Nonprofits

Qgiv

This includes donor information, donation history, engagement metrics, and other data you collect across various platforms. Donor information Basic donor information includes details such as your donor’s full name, contact information, and demographics like age, gender, and occupation.

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Segmentation Simplified: How to Use Your Donor Data to Enhance Your Marketing

Get Fully Funded

By using the insights hidden in your donor information, you can fine-tune your marketing strategies. This treasure trove of information about donor behavior and preferences turns generic outreach into powerful, targeted communication. Communication channels are the mediums through which people prefer to connect and receive information.

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