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Why You Need a Full-Funnel Nonprofit Digital Marketing Strategy

Whole Whale

Whole Whale created the Funnel of Engagement to help orgs like you better map the typical journey a supporter takes from being Aware of your organization to becoming Committed to your cause. Make smarter decisions : Build campaigns and content that meet peoples needs at each stage and interaction with your org.

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Major Donors: How to Attract (and Keep) Them

CauseVox

Put simply, major donors are individuals who make the biggest donations to your org. She has a background in education and youth-serving orgs, especially grassroots org and small shops. Once you’ve done your research, be sure to park this info in a place where you can easily reference and update (like a CRM ).

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Fly a drone? The FAA’s new TRUST test is easy — and mandatory

The Verge

Most orgs also frown on flying under the influence, near power lines, or other dangerous behavior, and you’ll want to stay far away from protected wildlife. Oh, and you can just save a photo of the card in your phone; a digital copy is good enough. Here are a couple handy collections of drone laws by state.

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7 Donation Page Examples To Help You Raise More Online

CauseVox

It has a beautiful customized graphic that fits the branding of the org and helps you see where they are doing their work. No more entering credit card information every time you want to give (and from personal experience I can tell you that I’ve stopped a donation because I didn’t want to enter my credit card info again).

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GivingTuesday Best Practices & Ideas for Nonprofits [2024]

CauseVox

Amongst the older generation, they are pretty neutral on most communication platforms apart from phone and text messages. Also, when someone uses or wears your merch, they’re effectively increasing visibility to your cause and promoting your org. Be sure to have a link to your campaign page on your description or info page.

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How to structure your nonprofit social media plan

Get Fully Funded

If you need to, use an external mic (you can get a simple lapel mic on Amazon for about $20 – it plus right into your smart phone, easy peasy). A great place to share educational information about your org and your cause. It’s great for sharing volunteer opportunities, “how to” info, or anything relating to animals or children.

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[VIDEO] The 3 V’s of Virtual Communication

Bloomerang

If you can’t meet with them virtually, if you can’t have an event virtually right now, it’s just not going to happen for your org, this is the way that you re-engage. In the last two years, I have secured more asks using a virtual platform versus email or phone. I haven’t made a phone call in two or three years.

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