Remove Info Remove Measure Remove Metrics
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TikTok travel influencers are illegally hitching a ride on Mauritania’s Iron Ore Train

Fast Company Tech

Operated by the state-owned Socit Nationale Industrielle et Minire (SNIM), the train is a crucial economic lifeline for Mauritaniahauling up to 16,800 metric tons of iron ore per trip across remote desert terrain in open-air cars stretching up to two miles long. The train offers no safety measures for those riding atop the ore cars.

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4 Financial Metrics to Increase Transparency for Your Nonprofit

sgEngage

Performance of the organization: If the organization has strong growth and positive financial metrics , they will be more likely to share this information. Contributions increase when total assets, program ratio, and operating margin increase, which is why it’s important to understand these metrics for your own organization.

Metrics 116
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Level Up Your Marketing with Analytics

Association Analytics

In today’s world, success is measured by more than just clicks and open rates. There are many marketing technology tools that can help you measure success. Once you have your taxonomy and metadata in place, you can use metrics to analyze the performance of your marketing channels. How are you tracking success? Attribution.

Analytics 169
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Why You Need a Full-Funnel Nonprofit Digital Marketing Strategy

Whole Whale

Align digital metrics with organizational goals : Understand how digital engagement supports real-world change and directly track your success along the journey. What it looks like: Growth in key metrics YoY: more web traffic, more actions, more donors, more email subscribers, more clicks, more views, etc.

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Unpacking Engagement Metrics for the Nonprofit Blog

Beth's Blog: How Nonprofits Can Use Social Media

Source: A New Model for Social Media (and Traditional) Measurement.     A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "     Reader engagement consists of metrics for: Conversation (commenting).

Metrics 71
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Live Blogging: 09NTC Mapping Your Social Media Strategy

Amy Sample Ward

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. pick the right metrics.

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Why Segmentation Is So Important in Email Marketing

NetWits

Most segmentation efforts are based upon three key factors: Demographics and Lifestyle – these are observable and traceable metrics such as location, age, region, marital status, etc. Past behavior is the best metric or predictor for future actions and behavior, so you should be tracking this in your database system of choice.

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