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Millennials got Mail: 6 ways to successfully target the ‘always connected’ generation through email

The Next Web

Comfortable with technology and used to constant emails, can the old-school electronically mailed message stand out midst the noise? So, millennials are still receiving emails, but what keeps them from easily app-swiping to delete the mail, and encourages an open and action? Content is key.

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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. Capture more info during event registrations. The point is to get creative in how you capture info about your supporters.

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VoteByMail makes it easier to request a mail-in ballot ahead of the election

The Verge

A new website tries to streamline the process of signing up to vote by mail. is a new service created by volunteers with work experience at several prominent companies, including Google, Intel, Dropbox, and Nike, that aims to help registered voters sign up for a mail-in ballot. VoteByMail.io

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100+ Fundraising Tasks for Your Nonprofit’s Board

Nonprofit Tech for Good

Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). Research the steps needed to create a direct mail fundraising program (e.g. bulk mail permits, rules and regulations, mail houses). your neighbors.

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Scout Quest Webinar Recap: Humane Society Results! Huge Advertising Update! Direct Mail Targeting! And a Deadline: MARCH 22.

M+R

3) Scout Quest… for Direct Mail??: No, we’re not turning Scout Quest into a direct mail co-op (so many exist already!). But we ARE going to begin adding direct mail data so we can identify who on your email file are making direct mail gifts to other organizations. Direct Mail Targeting! Have a question?

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The State of iPhone Fundraising Apps :: Three Examples

Nonprofit Tech for Good

A receipt would automatically be e-mailed along with a customized thank you letter. At year’s end, givers could print out all their donation info on one page for tax purposes.&# No matter what the App, would you provide an e-mail address before even seeing what the App does? What do you think?

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Why Segmentation Is So Important in Email Marketing

NetWits

Lastly, when in doubt, segment your e-mail list like you would for direct mail. E-mail will allow you to try similar segments as you might use for a direct mail program, and allows you to test new segments at a low cost. E-mail Schedules & Strategies. direct mail, e-mail, telemarketing, etc.)

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