Bloomerang

SEPTEMBER 5, 2023

Read on to discover the value of data-driven storytelling and how this key feature increases trust and enables your nonprofit to drive more revenue. Data-driven storytelling and the Theory of Change Like words, numbers tell a story. Data-driven storytelling and the Theory of Change Like words, numbers tell a story.

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

25% YELLOW: Emotional Storytelling Emotional appeals were crucial for tapping donor heartstrings. By sharing genuine, personal stories, nonprofits could connect more deeply with their audiences, encouraging more substantial and sustained giving. You can explore their gift catalog and specific stories here​. The good news?

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Campaign Giving Nonprofit Google 261

Nonprofit Tech for Good

JULY 5, 2019

The business world has recognized the power of word-of-mouth testimonials, turning them into an almost $10 billion industry known as influencer marketing. As a beloved cause to many, you can find willing and effective influencers among your own ranks and volunteers. 7 Keys to an Effective Social Media Ambassador Program.

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Nonprofit Tech for Good

APRIL 5, 2021

For example, Greenpeace Canada and No Kid Hungry : Story Highlight Covers. Third, if your nonprofit regularly shares stories on Instagram, make a strong first impression by creating custom Highlight covers using a graphic design tool or a mobile app. For example, Oceana and the Dogs Trust : Account Category & Contact Information.

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Practice Nonprofit Social Media Facebook 363

The Storytelling Non-profit

APRIL 5, 2022

Stories are an incredible tool for non-profit fundraising. Stories help non-profits illustrate their compelling reasons for giving in a way that makes sense to people who aren’t doing the work day in and day out. Your non-profit has lots of stories to tell and some of those will be your best suited stories for non-profit fundraising.

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TechImpact

AUGUST 13, 2014

With 26% of all millennials actively using Twitter , and 59% having an account on the most pervasive social media network in the world, leveraging the influence of this social platform is imperative to your nonprofit’s effectiveness at penetrating millennials. Millennials tell their own story through Twitter.

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Twitter Social Media Demographics Storytelling 212

Forum One

JULY 13, 2022

Increasingly, organizations of all sizes have access to digital tools that provide data, but data storytelling—making facts relatable and actionable—takes additional effort to transform data into tangible stories. Develop a strategy for data storytelling. Design your data storytelling products. Know your audience.

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The Storytelling Non-profit

OCTOBER 18, 2021

One of the tactics I frequently use is storytelling to increase awareness of a campaign (surprise, surprise). In this article I’m going to break down the role stories play in marketing a year-end fundraising campaign, what kinds of stories to tell, and how to share those stories. The story communicates a problem.

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Forum One

APRIL 28, 2010

I also had the privilege of speaking on another Online Storytelling panel with Roger Burks and Jay Davis. We've provided training on how to interview subjects, tips for photographing and video-recording, as well as best practices for writing strong stories that encourage and elicit action.

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Nonprofit Tech for Good

JUNE 12, 2020

You can also tell powerful stories through the testimonials of the people you serve. . Which stories will resonate the most? For example, the Great Ormond Street Hospital’s newsletter not only includes news about their work, but also upcoming fundraising events, and an inspiring spotlight story. 3) Newsletter. What can you do?

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TechCrunch

JULY 15, 2021

Influencer marketing is one of the fastest-growing and one of the most impactful media channels today. However , despite this being an impactful channel, brand teams globally face a major dilemma: determining the ROI of influencer marketing campaigns. According to CEO Aseka, AIfluence is developed for an audience-first approach.

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Nonprofit Tech for Good

JANUARY 29, 2024

Instead, share your mission through stories and behind-the-scenes looks at your work. Show real humans talking to the camera through videos and storytelling. Share the real stories behind your organization’s work, the impact you’ve made, and the challenges you face. Collaborate with partners and influencers.

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Social Media Fundraising Organization Media 288

Bloomerang

OCTOBER 26, 2022

I’m already motivated to make another donation, but clearly hearing stories about how the organization carries out their work got my interest. Right now, my donation amount is mostly influenced by my budget. I think this is a great example of how important storytelling is. Is there anything else you’d like to share?

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Nonprofit Tech for Good

JULY 10, 2019

Instagram posts need to include visual content of high quality, and you can include long-form captions to tell a story. 5) Tell a story, don’t just make the ask. Use social media to tell a story to make it easier for your supporters to learn more about your cause and warm them up to the ask. 9) Focus on your call-to-action.

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Saleforce Nonprofit

OCTOBER 20, 2021

Last week, I was honored to host a virtual roundtable for a small group of nonprofit marketing and communications executives on The Art of Storytelling & Brand Identity. Harold led an exercise that challenged us to find ways to be more intentional with our storytelling. Let people tell their own stories.

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NTEN

FEBRUARY 14, 2012

Everyone knows when they hear, watch, or read a good story. Stories are powerful. From the beginning of humanity, stories have been how we make sense of the world, share wisdom, and explain our existence. Storytelling is the most powerful tool nonprofits have at their disposal.

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Storytelling Channel Online Influence 68

Bloomerang

OCTOBER 5, 2021

In this post on limiting beliefs, I want to talk about a common one I hear from nonprofit professionals: the fear that their story doesn’t matter. Just on the basis of that alone: Your story matters! Finding the value in your story. Building your confidence when telling your story. Say it out loud: My story matters.

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Story Community Nonprofit Lesson 109

The Storytelling Non-profit

MARCH 7, 2022

Story arcs play an important role in non-profit narrative development. We often place a lot of emphasis on individual stories and use those individual stories in fundraising and communications. Why Non-Profits Need to Think in Story Arcs. Over time, a season in the case of a TV show, a story arc reveals itself.

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Profit Story Campaign Fundraising 78

NTEN

MAY 12, 2011

Given the attention that Data gets from the media, influencers, and the hill, we believe that every communications department is obligated to look closer at their data and how they are using it - and should be tapping into it to get work done towards your organizations goals. Focus the Story We touched on this principle above.

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Data Storytelling New York City Story 100

Amy Sample Ward

JANUARY 26, 2011

Long story short, Jeff built a prototype fundraising platform, and we were able to raise more than enough funds to go. Here’s our blog post that explains our story. Every non-profit’s story is unique; it is also unlike any others. We want to give non-profits the ability to preserve this story.

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Interview Public Profit Uganda 213

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 14, 2009

Now to dig into this topic because it combines a couple of interest - storytelling with social media and working in a networked way. Lina offers a concise definition of Transmedia Storytelling , a concept and term coined by Henry Jenkins. It’s likely time to add storytelling to the task list.

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The Next Web

DECEMBER 29, 2013

As Google+ further influences search results (recent research shows it has the highest correlation with search rankings out of any technique) and as people begin adopting it professionally, knowing how to spark Google+ engagement will be an exciting opportunity for social media gurus, ninjas or whatever fun term they are using these days.

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Content Social Social Media Storytelling 164

Have Fun - Do Good

JUNE 3, 2013

Things will not get better unless we see news stories that describe our challenges and possible solutions. I think we need a March for Mature Media to protest the spread of only fear-based, negative, and violence-oriented news, and to promote the reporting of both good and bad news stories. Integrated. Photo by cloudzilla.

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News Influence Media Headline 69

Allegiance Group

FEBRUARY 4, 2025

Some of the most common reasons why Gen Z shares causes and fundraisers: 42% want to feel more directly connected with the solution 36% believe sharing plays a role in the community 36% want to get more support for a cause they care about 32% want to influence others to give Sharing not only drives more dollars but also inspires others to give.

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Forum One

DECEMBER 20, 2010

One of the ways grantees can do this is by capturing and sharing success stories of their work. asked me to share some of my storytelling experience with the grantees in hopes that they would be inspired to better document and share the important work that they do and the impact they have in their communities. John Snow, Inc.

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Nonprofit Tech for Good

AUGUST 9, 2021

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. Content that focuses on thought leadership, rather than inspirational storytelling, best serves the tone of the LinkedIn community. Breaking news that communicates the story of your mission and programs. For example: 1.

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Linkedin Practice Nonprofit Social Media 363

The Modern Nonprofit

MAY 23, 2023

Instagram – Ideal for sharing visual content that showcases your nonprofit’s impact, stories, and events. Use compelling stories, beautiful images, and succinct yet powerful messages that resonate with your audience. Leverage storytelling People love stories, and nonprofits have no shortage of inspiring stories to share.

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Social Media Donation Media Fundraising 126

TechCrunch

FEBRUARY 28, 2022

Santa Barbara-based HearHere , the company behind an audio entertainment and immersive storytelling road-trip app, has raised $3.2 Launched in August 2020, HearHere currently has more than 100,000 registered users and offers more than 8,880 stories across the United States. HearHere prioritizes authenticity and truth in our stories.

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Storytelling Raise United States History 75

Achieve

MARCH 3, 2025

When launching a capital campaign , success often depends on how well you engage gatekeepers: board members, respected community leaders , and professional advisors with high-net-worth networks who have influence over prospective major donors. Highlight success stories. Offer opportunities for leadership.

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Campaign Tips Social Media Donor 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 1, 2016

Now, instead of relying on brands to market to us as consumers, we’re using the influence of friends and family to make decisions. 5: Collaborative Storytelling Sells. In a sharing economy, your story and the way it’s told is not completely under your control. But this isn’t a bad thing, I swear! 6: Maintain a Human Connection.

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Eric Jacobsen Blog

OCTOBER 11, 2020

Today, we look back to 2016 : 2016 brought the much anticipated release of Paul Smith 's book, Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale. I'm a big fan of Paul's earlier best-sellers, including Lead with a Story and Parenting with a Story. Storytelling is a skill.

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Neon CRM

NOVEMBER 30, 2023

Stories are powerful. It’s incredibly important for nonprofits to tell stories about their organization and the people they serve. Storytelling for nonprofits is an avenue to connect with donors and help them relate to your work. What is Nonprofit Storytelling? To that aim, there are two important terms to know.

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Storytelling Nonprofit Guide Social Media 52

Forum One

FEBRUARY 21, 2011

Given the attention that Data gets from the media, influencers, and the hill, we believe that every communications department is obligated to look closer at their data and how they are using it - and should be tapping into it to get work done towards your organizations goals. Focus the Story. Speak With Numbers. Reveal Change.

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Data Storytelling New York City Story 79

TechImpact

NOVEMBER 19, 2014

According to Website Marketing Group , online content influences 75% of purchasing decisions. One of the biggest excuses we hear from nonprofits when they’re skeptical about content marketing is: “We don’t have a story to tell.”. In a previous blog , we discussed the effect good storytelling has on the brain.

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Eric Jacobsen Blog

FEBRUARY 25, 2021

Today, we look back to 2016 : 2016 brought the much anticipated release of Paul Smith 's book, Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale. I'm a big fan of Paul's earlier best-sellers, including Lead with a Story and Parenting with a Story. Storytelling is a skill.

Story 52

Story Storytelling Chapter Teach 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

Brian Gardner defines social proof as “the positive influence created when people find out others are doing something – now, suddenly, everyone else wants to do that something too.”. Harness the Power of Storytelling. After all, the people on the charity: water team are masters at storytelling.

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Eric Jacobsen Blog

JANUARY 1, 2018

2016 brought the much anticipated release of Paul Smith 's book, Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale. I'm a big fan of Paul's earlier best-sellers, including Lead with a Story and Parenting with a Story. A great story builds credibility and properly positions you in the eye of the buyer."

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Story Storytelling Chapter Teach 49