A change from top down to bottom up
Beth's Blog: How Nonprofits Can Use Social Media
MAY 13, 2008
Slide from David Wilcox. When we found that MySpace was good for advocacy, Facebook for fundraising, Flickr for easy website photo slideshows, and YouTube for increasing video views, we decided to invest our time into those four. Find an ally who has influence. Will Nourse points to some data collected by his organization.
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