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Fitness influencers morning routine goes viral for all the wrong reasons

Mashable Tech

Over the weekend, the internet was captivated (read: deeply confused) by a resurfaced video from fitness influencer Ashton Hall, whose morning routine might be the most unhinged one to grace our feeds. Social media has been lit up with memes, stitches, and general bewilderment. This Tweet is currently unavailable. The reactions?

Influence 105
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7 Keys to an Effective Social Media Ambassador Program

Nonprofit Tech for Good

In fact, according to Nielson , 92% of people claim they trust personal recommendations and other earned media, while just over half trust messages found on a company’s website or sent via email. As a beloved cause to many, you can find willing and effective influencers among your own ranks and volunteers. 2) Choose the right people.

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3 More Strategies + 6 New Tips To Boost Generosity

Bloomerang

TIP 10: Consider creating activities that engage people’s passions : Cool memes or videos they’ll want to share with their networks; surveys; online quizzes; petitions and advocacy initiatives; conference calls; networking events, volunteer activities and more. Leverage your influencers to boost trust. Multiple times. Multiple places.

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Cybersecurity firm says social media bots hyped GameStop during trading frenzy

The Verge

A cybersecurity firm found that bots were promoting GameStop stock on social media before and after the stock’s frenzied rise last month, Reuters reported. Massachusetts-based PiiQ Media says social media bots promoted Dogecoin, GameStop, and other “meme” stocks in posts on Facebook, Twitter, Instagram, and YouTube.

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7 Things I learned About Social Media Powered Online Fundraising and A Big Heartfelt Thank You for #OceanLoveEarl

Beth's Blog: How Nonprofits Can Use Social Media

If you have been following me on Twitter, Facebook, this blog or other social media channels, you know that my father passed away several weeks ago. This post summarizes the results and a few insights about social media fundraising and network strategies as a way to share back what I learned and to help bring some closure.

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Reaching Gen Z on social media: Expert advice vs. Gen Z opinion

Candid

But other suggestions, like using pop culture slang and memes to catch Gen Z’s shorter attention span, feel a little off. As I dug into the advice, I couldn’t help but reflect on the way I engage with nonprofit social media: Is the use of humor and short-form video crucial for brands to grab my attention?

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Social Media: Distributed Influence Quantifying the Impact of Social Media - A New White Paper from Edelman

Beth's Blog: How Nonprofits Can Use Social Media

Screencapture from Jonny Bentwood 's White Paper on measuring influence. A new whitepaper by Jonny Bentwood, a PR consultant for Edelman, Distributed Influence: Quantifying the Impact of Social Media. pdf) starts the conversation and attempt to address a method to quantify influence. There's a lot to digest here.