Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

As I’ve been working on “ Measuring the Networked Nonprofit ” with co-author KD Paine, we’ve come to the chapter on measurement tools. I sent out a query nonprofit tech colleagues who are social media mavens and ask that age old question, “ What’s in your social media measurement tool box ?”

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The Next Web

DECEMBER 4, 2013

This post is brought to you by Simply Measured. Along with building a product and a company, you need to build social momentum and buzz. Here are five essential, efficient ways to eliminate guesswork and make your startup a success on social media. Strategy Adopted: Leveraging Social Media Analytics.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 5, 2012

I’m on a mission this year, with the publication of the book, to continue to evangelize about nonprofits should all become data nerds and embrace the joy of measurement. The Valid Metrics Framework, Updated to Include Social Media. The Valid Metrics Framework, Updated to Include Social Media.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2011

At Zoetica , we’ve been working on a peer learning project with arts organizations called “ Leveraging Social Media &# based on the social media lab. It is also important to think about what specific metrics are needed to measure along the way.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

For past couple of years, I have been blogging , speakin g, facilitating peer trainings , and writing about using measurement methods for nonprofits to measure impact and to learn from their data. I didn’t get asked ”What are the best tools to measure followers on Twitter? Books Conferences'

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. How did your organization apply it to social media measurement?

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 1, 2011

Note from Beth: In this post, Craig offers a few tips on using social media for nonprofits. Folks, if you check out the infographic ( click here for full version ), there’s one big lesson: effective use of social media has little to do with size or funding. It has to do with engaging your audience. Craig Newmark.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 31, 2010

Based on the discussion threads in my Facebook page , I’ve updated my mega list of tools in my social media listening and engaging instructional wiki. NutshellMail : About a month or so ago, Manny Hernandez mentioned this free tool as a social media time saver.

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Nonprofit Tech for Good

JULY 10, 2019

By Tereza Litsa , Social Media Manager at Lightful , a simple social media management platform for nonprofits. As more people are inspired to donate online, social media can make an extremely useful addition to your fundraising strategy. So, how can you make your fundraising more social?

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The Next Web

JANUARY 31, 2014

Anyone active on Facebook, Twitter, or the likes will have seen at least one social media crisis unfold. Social media is your friend, despite what happened. Social media is your friend, despite what happened. Entrepreneur Social Media How-To''s' The way in which you say sorry matters.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

David was interested in learning more about what American nonprofits were doing with social media, he asked me for some advice. When possible, I get a list of attendees at workshops or conferences, and I visit their web sites and social media outposts. Effective Social Media. Example: Red Cross.

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Nonprofit Tech for Good

FEBRUARY 17, 2022

How are you measuring your success? The good news is there is an invisible string connecting all the positive experiences above, so measuring your event’s success , reach , and therefore, growth can be a domino effect. Give a shout-out to the business and volunteers by celebrating them on social media and at your event.

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Classy

JUNE 24, 2021

This is especially true on social media because there are so many data points you can track. However, this amount of data can be overwhelming, so nonprofits have to prioritize which metrics to actually measure. Across platforms, you should be tracking social media engagement rates and conversion rates. Link clicks.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

While my family and their home dodged a bullet, like millions in NYC, other locations had catastrophic flooding and there was a loss of lives. We learned that it predicting the path of hurricanes is a more precise science than the measuring their destructive force. What are the key results of this campaign ?

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 21, 2013

As colleague Bob Filbin, DoSomething’s Data Scientist, pointed out in his presentation earlier this week , we can apply a/b testing to social media measurement. ” How much does a photo in an email influence click-thru and gift giving behavior?By

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 28, 2013

Here’s a summary of tips, tools, examples, and resources for getting the most of our your nonprofit event with social media. (Here’s a curated link list used to create this post). What are you best tips and tools for integrating social media into nonprofit events? The first step is to get organized.

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NetWits

APRIL 6, 2012

While we were there, Blackbaud, NTEN and Common Knowledge released the 2012 Nonprofit Social Networking Benchmark Report. As social media, marketing and communications, and fundraising types continue to download and read the report we’re seeing more interest in the value nonprofits are placing on a Facebook Like (i.e.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 24, 2013

And let me say upfront, I respect lawyers and legal issues that nonprofits and foundations have to navigate around social media. The session will focus on exploring how nonprofits are expanding their efforts to influence public policy through social channels and understanding the legal issues and how to evaluate the work. (I’ll

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2011

Social Media Master Class. The session was designed a mix of strategy with a deep dive into content, measurement, Facebook, and Twitter. Program outcomes: Guidance on developing an effective integrated social media strategy to support your mission. View more presentations from Beth Kanter.

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Care2

SEPTEMBER 10, 2012

I recently stumbled across the Infographic of Who’s Who of Social Influence Measurement and while it’s no surprise to see the social influencer industry growing, it’s a little worrisome. Took action on important advocacy actions when we talked about them on social media. Fair enough.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2011

Over on my Facebook Page and during recent Leveraging Social Media Peer Group discussions , there have been questions about Edgerank and colleague Devon Smith has been experimenting. Edgerank is algorithm that measures content on Facebook – and since it is a mathematical equation – definitions can get geeky and complex.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

The description: Using Social Media to Engage and Inspire Your Alumni Network. But many nonprofits are not properly measuring whether their engagement efforts are worth the time and cost. The art part includes all the ways nonprofits and schools can engage and connect with alumni of their programs through social channels.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 22, 2011

I thought the points about measurement were right on and applies to other types of nonprofits. National Study Reveals: Digital and Social Media Are Delivering for Arts Organizations , Guest Post by Mary Trudel and Rory MacPherson. Questions of measurement, ROI, and how to set goals and define success were plaguing everyone.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2012

. ”Don’t measure the world, if you don’t have the time and resources to do so.” ” It is a key theme in our book, “ Measuring the Networked Nonprofit.” Measuring World Hunger Day – a guest post by Geoff Livingston. Twice as likely to take part in events like charity walk.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 28, 2011

Networked nonprofits are experts at using new media (social media, mobile, and other emerging technologies) to spread their missions, design and scale programs, communicate with stakeholders, or inspire behavior change. In this model, there are four different levels of social media practice: Crawl, Walk, Run, Fly.

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

25% RED: Multi-channel Fundraising Utilizing a combination of digital tools, social media, email, website, and traditional media allowed these nonprofits to reach diverse demographics several times. They can create these assets and help refine your media buy and distribution. Measure, measure, measure.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 16, 2010

Note from Beth: Social media is not a waste a time, but there are ways to waste your time. If you know of other tools (or tips) that make you more efficient managing content, engagement, and tracking on social media, please share them in the comments. So Many Social Networks, So Little Time.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

It also connects the social media technical assistance to results. Grantees get better at communication, proactive planning, partner engagement, message discipline and social media integration and measurement. So, for these organizations, their content pyramid also includes integrating offline w/online channels.

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Byte Technology

NOVEMBER 5, 2015

After all, in the increasingly online world in which cause-related organizations prosper or fail it can be difficult to understand how to allocate limited resources, especially towards a solid social media presence that translates to dollars and cents.

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NTEN

MARCH 3, 2011

By Carie Lewis, Director of Emerging Media, Online Communications, Humane Society of the United States Listening is the first step in social media. There are many tools out there for measurement, but I like Twitter Analyzer, because of the breadth of statistics it provides and its ease of use. The graphs are pretty, too.

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Care2

JUNE 13, 2013

It’s no secret that social media has experienced incredible growth over the last couple of years. 67% of online adults use social networks, according to Pew Research Center’s Internet and American Life Project. In addition, almost all nonprofits have a social media presence.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 3, 2012

One area of challenge: balancing strategic communications with spontaneity of social media. The spontaneous part is all the organic stuff, including relationship building, maintaining light touches and connections with your network until there is a moment of opportunity, being nimble and adaptable, and well, being social.

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TechCrunch

JULY 15, 2021

Influencer marketing is one of the fastest-growing and one of the most impactful media channels today. However , despite this being an impactful channel, brand teams globally face a major dilemma: determining the ROI of influencer marketing campaigns. According to CEO Aseka, AIfluence is developed for an audience-first approach.

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NonProfit Hub

JUNE 23, 2017

Welcome to the world of social media influencers. A social media influencer is essentially someone with a large following on social media platforms who has the ability to influence their followers. We have seen how even animals can become influencers. Reach out to them.

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Get Fully Funded

JULY 23, 2023

Using social media for fundraising isn’t a new strategy. But social media is only a tool. You need to create a social media plan and strategy that uses the right platforms in the right way to make the right Asks to the right audiences. Which Social Media Platforms Should You Be On? Make sense?

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Forum One

OCTOBER 10, 2011

At Forum One, we take monitoring and evaluation (M&E) seriously, especially when it comes to measuring the success of digital communication campaigns. While we love data and establishing relevant indicators for initiatives that are sometimes hard to measure, we also love talking about these strategies. read more.

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Care2

OCTOBER 15, 2013

If you manage social media for your organization, you probably face incredible pressure to show growth and success. That’s why you need to change the way you measure social media and declare a war on vanity metrics. Why is Social Media Data Important? But are these stats meaningful?

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