EveryAction

JULY 12, 2023

Do we have the volunteer power we need in those districts to influence our targets? The hard work laid out above can seem especially time-consuming (and expensive when measured in dedicated staff hours) compared to just allocating some budget for Care2 or Facebook. Who will be the key targets in those states?

Volunteer 195

Volunteer Campaign Advocacy Nonprofit 195

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2009

Someone asked Tara a question about measuring Whuffie or influence. Her response: This is one of the biggest reasons I don’t like to measure Whuffie. The measure needs to be in the impact. If we concentrate on our influence, we forget the end goal. The most interesting part of Webinars is the q/a.

Influence 96

Influence Measure Impact Metrics 96

Nonprofit Tech for Good

SEPTEMBER 19, 2024

Influencer and Celebrity Endorsements: Leveraged well-known personalities to promote the campaign, increasing reach and credibility. Finally, and this is critical: Measure your results against expectations. Measure, measure, measure. Urgency: The campaign is a one-day, high-impact event.

Campaign 199

Campaign Google Giving Nonprofit 199

Association Analytics

SEPTEMBER 13, 2023

Assessing Learner Sentiment Another important part of measuring the effectiveness of education programs is assessing learning sentiment. As a result, they invited the expert to develop more courses and saw an increase in learner enrollment and program revenue.

Analytics 169

Analytics Education Program Impact 169

Nonprofit Tech for Good

FEBRUARY 17, 2022

How are you measuring your success? The good news is there is an invisible string connecting all the positive experiences above, so measuring your event’s success , reach , and therefore, growth can be a domino effect. Let’s start at the end – Imagine that it’s the day or week after your big event. Focus on Experience.

Tips 329

Tips Fundraising Management Cancer 329

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

I spent a year co-writing on a book, “ Measuring the Networked Nonprofit ,” with measurement guru KD Paine because I felt strongly focusing on vanity metrics such as follower counts or Facebook likes was a waste of time. I didn’t get asked ”What are the best tools to measure followers on Twitter?

Attitude 97

Attitude Social Media Measure San Francisco 97

Nonprofits Source

AUGUST 26, 2017

The truth is if you don’t show up on the first page of search results, then are you’re missing out on a lot of views to your website. If you want first page results, especially for competitive keywords, you need people linking to your site. First, start by identifying your campaign goals so you can measure progress.

Results 82

Results Digital Strategy Chapter 82

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2011

. Last week public relations and measurement professionals met in Lisbon for a Summit hosted by AMEC (The International Association for Measurement and Evaluation of Communications). 2: Measuring the Effect on Outcomes is Preferred to Measuring Outputs : Measure your results, not just numbers.

Measure 118

Measure Social Media Media Metrics 118

The NonProfit Times

MAY 22, 2024

Lever for Change influences its networks to find and fund solutions to the world’s challenges, including issues like racial inequity, gender inequality, lack of economic opportunity, and climate change. There were 800 applicants for the 2021 competition and 1,400 for the first award in 2017.

Program 105

Program Homeless Award Proposal 105

Amy Sample Ward

DECEMBER 22, 2011

The first step in starting to measure your impact is to identify the major outcomes that you want to examine. For each outcome, specify what observable measures, or indicators, will suggest that you’re achieving that key outcome for impact. By Julie Macalik, with Greenlights for Nonprofit Success.

Measure 143

Measure Issue Impact Survey 143

Eric Jacobsen Blog

SEPTEMBER 20, 2022

This new book describes six easy steps to measure and improve the success of any project, program, initiative, or work that you do. Our goal is to help individuals and teams achieve and measure success and to shift the thinking about projects and work from merely completed activities to investments that deliver impact,” explain the authors.

Work 89

Work ROI Law Project 89

Beth's Blog: How Nonprofits Can Use Social Media

MAY 11, 2016

When I heard about Guidestar’s plans to measure high performance at scale, I invited Jacob Harold, CEO and fellow ambassador to share a guest post about it on my blog. GuideStar Platinum: Measuring Nonprofit Performance at Scale by Jacob Harold. And sometimes it can feel that measuring social change is even harder.

Measure 50

Measure Metrics Nonprofit Ratio 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. How did your organization apply it to social media measurement? Influence —> take action.

Measure 97

Measure Social Media Media Social 97

Nonprofit Tech for Good

MAY 13, 2022

Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation). How each traffic source is influencing sign ups for your peer-to-peer campaign. UTM s are an extremely effective way to both track fundraising campaigns and measure their success. Hierarchy matters.

Donor 285

Donor Track Facebook Campaign 285

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2011

What is it and what it means to use it as a measurement for improving Facebook engagement on your Facebook Page? This post summarizes some of the key points and resources shared. Measuring Your Edgerank Score. AVES is the process of using bogus social media metrics to indicate value — metrics like influencer scores.

Measure 101

Measure Facebook Screencast Metrics 101

Nonprofits Source

APRIL 3, 2024

If you occupy the top spot on a relevant Google search results page, you can funnel that immense viewership to your membership marketing content. Plus, you can guarantee your spot with Google’s search ads, which allow your websites to sit atop the search engine results page. You can leverage search ads by: Paying for ad space.

Organization 52

Organization Online Influence Metrics 52

Allegiance Group

OCTOBER 10, 2024

But, accurately measuring and tracking your efforts across multiple channels is a significant challenge, especially if you have a small team. In a multichannel strategy, you measure performance on each channel alone. The campaign may not have directly influenced the gift, but it was part of the reason behind it.

ROI 52

ROI Channel Model Picture 52

Bloomerang

JANUARY 7, 2022

If you aren’t measuring donor engagement, you might have to. Donor engagement is a measure of all of the things that make up a complete donor profile, beyond just gift size and superficial demographic information. How Measuring Donor Engagement Can Empower You. See How Bloomerang Can Help You Measure Donor Engagement.

Donor 94

Donor Guide Measure Summary 94

Bloomerang

NOVEMBER 12, 2021

They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. 79% of businesses say the effects of the pandemic resulted in them having to increase their budget for digital transformation. How are you measuring if you’re meeting or exceeding them?

Analytics 108

Analytics Digital Tools Measure 108

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

While my family and their home dodged a bullet, like millions in NYC, other locations had catastrophic flooding and there was a loss of lives. We learned that it predicting the path of hurricanes is a more precise science than the measuring their destructive force. What are the key results of this campaign ? What are your KPIs?

Hurricane 98

Hurricane Measure Social Media Pledge 98

Nonprofits Source

JULY 5, 2018

That’s why In this article I’ve put together a list of 5 practical reasons why digital marketing fails to get results with actionable solutions to move you towards success. How To Measure Your Digital Marketing Results. Take a look at the phrase Charitable Giving Statistics : Results as of July 3, 2018.

Results 58

Results Digital Marketing Practice 58

Nonprofit Tech for Good

SEPTEMBER 17, 2022

Ask any nonprofit fundraiser if he or she wants to increase the results of their fundraising efforts and you’ll get a resounding “yes”! The reason we start this process with a goal is that you’ll have no way to measure the efficacy of your efforts without one. . The next question, of course, is how? Review your donor list.

Donor 289

Donor Effective Fundraising Map 289

Association Analytics

JANUARY 30, 2023

Dig Below the Surface to Find Gaps in Member Retention It’s likely that your organization measures retention rates, but are you looking at the surface or digging in below the aggregate level ? Let’s break down several scenarios to show how data analytics can help improve the member experience.

Experiment 321

Experiment Create Aggregator Retention 321

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 21, 2013

They follow the scientific method which includes coming up with hypothesis question, collecting data, analyzing results, and getting insight to their questions. As colleague Bob Filbin, DoSomething’s Data Scientist, pointed out in his presentation earlier this week , we can apply a/b testing to social media measurement.

Social Media 103

Social Media Measure Project California 103

Care2

DECEMBER 21, 2010

As more nonprofits get aggressive with their social media outreach, they are starting to take cues from the business sector about their own influence and finding “those influentials&# that they think are going to produce magical results. Nope, it’s not possible. Advocacy - People taking action both online and offline.

Influence 78

Influence Impact Offline Advocacy 78

Association Analytics

JUNE 17, 2021

What factors influence first time attendees? Results : We measure performance of the test and roll out the most effective campaign based on registration numbers. Do a scan of the market to determine if this segment might be obtaining their content from another source. This is a valuable group. Is it the networking opportunities?

Associations 318

Associations Data Registration Analytics 318

Gyrus

MARCH 20, 2024

Training ROI measures the financial return that your organization gains from investing in employee training. When you can show that training leads to measurable improvements in performance, it becomes easier to secure buy-in from leadership. Factors Influencing Training ROI Several factors influence the ROI of training programs.

ROI 52

ROI Train Training Practice 52

Gyrus

MARCH 20, 2024

Training ROI measures the financial return that your organization gains from investing in employee training. When you can show that training leads to measurable improvements in performance, it becomes easier to secure buy-in from leadership. Factors Influencing Training ROI Several factors influence the ROI of training programs.

ROI 52

ROI Train Training Practice 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 22, 2011

Note from Beth: I had pleasure of facilitating a panel discussion in October at the recent Grantmakers in the Arts pre-conference on technology and media with Rory MacPherson where I learned about some of the preliminary study result he discovered. The question. How to analyze a moving target?

Social Media 112

Social Media Arts National Studies 112

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2010

Social Media Measurement Tips View more presentations from Beth Kanter. I took measurement and since David Neff wore an apron and talked about kitchen tools and recipes, I riffed on cooking measuring techniques. My points were simple: 1) Measuring Cup : Identify the right results and pick the right metrics to measure it.

Social Media 95

Social Media Measure Jordan Tips 95

Nonprofit Tech for Good

JULY 16, 2023

It’s disconnected from others’ lived experiences (See Brand Delta), which can result in skepticism about who you say you are. As you align teams, identify gaps, and execute your roadmap, be intentional about measuring the impacts of your Brand Leadership program by tracking, learning, and adjusting as real world conditions change.

Leadership 202

Leadership Strategy Nonprofit Collaboration 202

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 1, 2011

It’s all a work in progress, since measuring effectiveness is hard, but it’s really happening, and you want potential contributors to get accurate info regarding your efforts. When you solicit help for your efforts, you need to be able to explain why a contributor should provide time, money, and/or influence on your behalf.

Social Media 129

Social Media Results Tips San Francisco 129

Gyrus

MARCH 14, 2024

Behavior This method focuses on behavioral-level attempts to measure whether the knowledge gained in the classroom can be applied or used in real-life situations outside the classroom. Results The result-oriented training method considers the impact of behavioral changes brought about by training programs on employees’ performance.

Evaluation 40

Evaluation Model Train Training 40

Gyrus

MARCH 14, 2024

Behavior This method focuses on behavioral-level attempts to measure whether the knowledge gained in the classroom can be applied or used in real-life situations outside the classroom. Results The result-oriented training method considers the impact of behavioral changes brought about by training programs on employees’ performance.

Evaluation 40

Evaluation Model Train Training 40

Gyrus

MARCH 14, 2024

Behavior This method focuses on behavioral-level attempts to measure whether the knowledge gained in the classroom can be applied or used in real-life situations outside the classroom. Results The result-oriented training method considers the impact of behavioral changes brought about by training programs on employees’ performance.

Evaluation 40

Evaluation Model Train Training 40

Candid

JULY 22, 2024

“There may be systemic obstacles that make it difficult for these leaders to exert influence in the nonprofit sector. This imbalance calls for a reexamination of support systems and funding opportunities to improve representation and equity for CEOs with disabilities.”

Demographics 116

Demographics Nonprofit Environment Leadership 116

Bloomerang

JUNE 3, 2024

This is an important distinction for small arts and culture nonprofits like yours, and how you positively influence local communities since your outcomes may be more difficult to quantify when compared to causes like feeding the hungry. Measure outcomes. Report results. You can’t measure this impact solely by the dollars raised.

Arts 71

Arts Culture Fundraising Nonprofit 71