Medium Technology Section

MARCH 10, 2025

Like matchmakers for people, Heepsy and Upfluence are AI-powered networks of influencers that help businesses find the right local… Continue reading on Medium

Influence 52

Influence Local Audience Marketing 52

CauseVox

OCTOBER 17, 2024

GivingTuesday Partnerships Through Communications & Marketing Support In this day and age, branding is everything. Creating a whole set of communications and marketing assets for GivingTuesday can be daunting for smaller nonprofits. Those businesses then donated a portion of the proceeds to local nonprofits!

Campaign 75

Campaign Social Media Gift Local 75

TechCrunch

DECEMBER 9, 2021

This is a reality growth marketers live in everyday. Let’s look at the three growth trends we saw in 2021 and how they will shape marketing in 2022. Suddenly, the user-level tracking data central to effective audience targeting and marketing attribution was restricted. Help TechCrunch find the best growth marketers for startups.

Marketing 107

Marketing Trend Influence Twitter 107

Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. It requires more effort and research to plan your own itinerary, find local experiences, and connect with the culture. Collaborate with partners and influencers. People trust people over logos.

Social Media 286

Social Media Organization Fundraising Media 286

Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Email Marketing: Sent urgent calls to action to their subscriber base, emphasizing the limited one-day window to increase the impact.

Campaign 260

Campaign Giving Nonprofit Google 260

Bloomerang

NOVEMBER 1, 2024

We know a lot more about psychology, neuroscience and behavioral economics than we did in the past, and the more you incorporate science into your marketing, the more your supporters will feel your messaging resonates with them. Leverage your influencers to boost trust. People are different, but in predictable ways.

Tips 114

Tips Strategy Volunteer Donor 114

Cloud 4 Good

JULY 27, 2021

The scope of TFA’s inspirational influence is staggering, including over 64K active members and alumni serving 9K schools nationwide, with 367K students taught by corps members across nearly 2.3K The remedy came by way of Salesforce’s Marketing Cloud. Creating a Constituent-First Marketing Strategy.

Teach 116

Teach America Education Marketing 116

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. Tap Into the Power of Social Proof.

Charity 131

Charity Lesson Marketing Digital 131

AccelEvents

SEPTEMBER 8, 2020

Marketing for a virtual event is much different than marketing for a physical event, which means you need to make sure your marketing plan is up to snuff. . Because marketing for a digital event may need a different tactic, we decided to put together this guide to ensure your upcoming event is a success!

Virtual 95

Virtual Marketing Guide Social Media 95

sgEngage

NOVEMBER 2, 2023

Perhaps you reached out to a local coffee shop and asked them to provide funding for your annual event in exchange for including their name and logo on event flyers and signs. Cause marketing is similar to this mutually beneficial relationship, but it takes the partnership to the next level. What is cause marketing?

Causes 102

Causes Marketing Nonprofit Campaign 102

.orgSource

AUGUST 28, 2023

But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. Hardy captures what most marketers are striving to accomplish today. Be Deliberate Thought leadership is an important top of the funnel marketing tool. My YouTube examples don’t quite fit this lofty definition.

Leadership 221

Leadership YouTube Audience Professional 221

.orgSource

JUNE 5, 2023

In addition to her 9-year-plus tenure at Zonta, Allison is a former president of the American Marketing Association. She’s also the author of two books, “Building Your Brand” and “Connect to Influence.” “The For-profit entities, masked as membership communities, are encroaching on our market. Networking takes practice.

International 221

International Conversation Leadership Issue 221

Nonprofit Tech for Good

JANUARY 19, 2024

From an article on 2024’s SEO trends by Rosey Bowring: “Angie Nikoleychuk, Content Marketing Manager at Search Engine Journal says that we can partially blame AI for the sudden surge of low-effort and low-value content online. In 2024, it’ll be even more about providing actual value to the reader.

Action 292

Action Tips Practice Nonprofit 292

Bloomerang

MARCH 21, 2023

Millions of people around the world followed Taylor Swift’s promotional campaign for her Midnights album—a feat that proves she knows what she’s doing when it comes to marketing. Four marketing strategies that Taylor Swift used that your nonprofit can implement too 1) Give your fundraising campaign a creative and memorable theme.

Strategy 105

Strategy Fundraising Marketing Learning 105

Nonprofit Tech for Good

APRIL 3, 2022

Identify key influencers with audiences on social media, email, or via the news media and spend time cultivating the relationship with the goal of eventually seeking promotional support or a collaboration on a project. Build a relationship with the staff and board of your local community foundation. Inquire about affiliate marketing.

Fundraising 359

Fundraising Donation Donor Social Media 359

Amy Sample Ward

APRIL 8, 2011

Qriously is super easy to use: you pick the type of question (two answer, slider, or star/rating), write your question and possible answers, select the location (global, regional or local – if you get a trial account, you are limited to global questions), and then how many answers you want to gather. That’s it! And the results?

Data 154

Data Mobile Time Map 154

TechCrunch

NOVEMBER 16, 2022

Summer International co-founder and CEO Xiaoski Kuik said the company’s goal is to create an ecosystem to help influencers and creators launch and sell beauty brands using consumer data and analytics. The company launched in 2018 along with Gushcloud International, an influencer marketing firm.

Social Media 97

Social Media International South Korea Media 97

NonProfit Hub

MARCH 27, 2020

Marketing and fundraising at a nonprofit is tough. . But knowing which channels to tap, what your messaging should be, and how to diversify your marketing mix can be overwhelming. . A strong, content marketing strategy. Right now you’re likely dealing with a major crisis ? Basically, there are lots of challenges ?

Strategy 89

Strategy Marketing Fundraising Nonprofit 89

Nonprofit Tech for Good

APRIL 5, 2021

This is the seventh post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. According to the Open Data Project , of the 89% of nonprofits worldwide that use social media in their digital marketing and fundraising strategy, 75% of those use Instagram.

Practice 363

Practice Nonprofit Social Media Facebook 363

TechCrunch

JULY 7, 2022

was faring during the global venture capital market slowdown. Blue light special in aisle five : In shopping news, we have Aisha ’s report on Pinterest launching new shopping features for merchants and Lauren ’s story on Amazon tapping into influencers to boost sales during this year’s Prime Day.

India 93

India China Local Avatar 93

The Modern Nonprofit

NOVEMBER 12, 2024

Think beyond traditional galas and consider interactive experiences like virtual holiday markets , themed escape rooms, or festive run/walk events. Partner with Local Businesses and Influencers Collaborate with local businesses, influencers, and community leaders to co-host events or sponsor activities.

Fundraising 52

Fundraising Community Guide Volunteer 52

sgEngage

SEPTEMBER 11, 2023

Tips for Marketing Your Charity Golf Tournament 1. Your event website becomes the home base for marketing your golf fundraiser. Best of all, digital marketing is low or no cost, saving precious dollars (and time) on printed flyers and mailers, plus postage. Partner with local influencers and celebrities.

Charity 103

Charity Create Sponsor Social Media 103

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 22, 2009

This morning I gave a presentation for a group of senior marketing people from performing arts centers around the country on social media. What makes a good influencer strategy? Also, it is a good illustration of how engagement might lead to butts in seats, the holy grail of performing arts centers marketing directors.

Social Media 100

Social Media Arts Media Social 100

NonProfit Hub

JUNE 23, 2017

Welcome to the world of social media influencers. A social media influencer is essentially someone with a large following on social media platforms who has the ability to influence their followers. As a marketing tactic, they use this to persuade their audience to buy or use a product or service. So let’s recap.

Social Media 51

Social Media Influence Media Social 51

The Next Web

DECEMBER 21, 2013

2014 will be the year of the content marketing deluge. But many marketers still overlook the importance of researching tags and hashtags. Well-researched tags, (based on your core SEO keywords/keyphrases) will increase the quantity and quality of visitors to your website thus giving you more return on your content marketing efforts.

Tag 167

Tag Effective Guide Social Media 167

The Next Web

OCTOBER 20, 2013

John Hall , Influence & Co. Marketing automation. Explore marketing automation; it’s changing the way small and large companies do business. For example, one of my companies was run almost exclusively by marketing automation software, had only two employees and sold for seven figures. Localization.

Industry 156

Industry Tech Sponsor Internet 156

The Next Web

DECEMBER 8, 2013

In markets where demand outstrips supply – collectibles, antiques, vintage luxury products – the two-sided marketplace problem can usually be solved by focusing on the business’ supply side part first. Build “localized” network value. Leverage influencers for liquidity. Start with aggregating scarce and in-demand inventory.

Build 136

Build Network Offline Effective 136

The Verge

JUNE 17, 2021

The Neighbors app is separate from the main Ring app and is more akin to local social networks like Nextdoor. Agencies can no longer send individuals private requests for clips and can only request clips be sent to them via public posts viewable in the main feed of the Neighbors app.

Camera 59

Camera Los Angeles Report Influence 59

NonProfit Hub

JULY 3, 2020

When you have the power to influence the decision-makers in your community, you can encourage them to enact legislation or make resolutions that will positively reinforce your cause. . Local CEOs. If local businesses are making decisions that may impact your mission, target them in your advocacy efforts. Furthering your mission.

Advocacy 90

Advocacy Strategy Fundraising Campaign 90

Saleforce Nonprofit

APRIL 6, 2022

Local community fundraising has extended to incorporate online influencer communities of gamers. Continued changes to fundraising and marketing, as in so many other spheres, is set to continue. The post Are Marketing and Fundraising Changing Permanently? appeared first on Salesforce.org.

Fundraising 75

Fundraising Change Marketing Channel 75

TechNode

OCTOBER 16, 2023

Its Chinese headquarters boasts over 2,500 local staff with 30 billion RMB in annual revenue. Local Chinese companies with similar offerings, highly competitive prices, and comparable quality have been stepping in, eating into what was once considered markets with no peers. and building an ecosystem of partners. trillion.

China 52

China Local Global Phoenix 52

Bloomerang

AUGUST 19, 2024

What is advocacy, and why it matters You have a big, bold vision to better the world with your nonprofit—whether you’re developing programs and influencing policies around education, social justice, human rights, or animal rights. Motivate your board to join forces with local community groups, businesses, and other nonprofits.

Advocacy 115

Advocacy Build Nonprofit Influence 115

The NonProfit Times

JUNE 14, 2024

There was also a slight turn to give more locally. Data show that income and financial strain appear to have limited influence over someone’s likelihood to respond to a solicitation, so the issue is why nonprofits not asking everyone. “We That is some of the data released in the new quarterly “GivingPulse” report from GivingTuesday.

Local 52

Local Giving Israel Awareness 52

TechCrunch

FEBRUARY 25, 2021

-based, Memmo was founded in Stockholm, and Lundberg Toresson said its strategy is both global and localized — the company is currently operating localized marketplaces for Sweden, Germany, Finland, Norway, the United Kingdom, Spain, Italy and Canada, as well as a general global market.

Celebrate 94

Celebrate Video Raise Platform 94

Nonprofits Source

SEPTEMBER 27, 2023

It also requires strategic planning, effective communication, and innovative marketing techniques to reach your target audience and inspire them to take action. In this guide, we’ll provide four tips for marketing your animal-related nonprofit. However, running a successful animal-related nonprofit goes beyond compassion alone.

Marketing 52

Marketing Tips Nonprofit Social Media 52

Candid

FEBRUARY 12, 2025

But there are also multiple underlying economic, social, and cultural influences driving that trend, including poor financial well-being, less available free time, and the cyclical nature of volunteerism. Financial well-being and natural cycles impact volunteerism The COVID-19 pandemic no doubt contributed to the decline in volunteerism.

Volunteer 52

Volunteer Strategy Americorp Train 52

Amy Sample Ward

FEBRUARY 11, 2011

Pando Projects is a nonprofit that empowers people—in particular Millennials—to step up as leaders and develop new, local solutions to the problems in their communities. Maybe you’re starting to think that influence is not about how many followers someone has on Twitter.

Web 105

Web Influence Paypal Teen 105