Should you continue to host hybrid or virtual events in a post-pandemic world?
Association Analytics
APRIL 4, 2022
If some of these segments are budget conscious and are interested in free things, this could be an opportunity for engaging your sponsors. Using predictive models – predictive modeling typically uses 3 -5 years of historical data. 2020 and 2021 are not true representations of typical behavior and would skew your model.
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