Giving USA 2021 Key Findings: How to Retain and Upgrade Nonprofit Donors Before Year’s End
Bloomerang
AUGUST 30, 2021
Giving USA 2021 , produced by Giving USA Foundation and Indiana University Lilly Family School of Philanthropy , reports total giving grew 5.1% The Fundraising Effectiveness Project (FEP) noted that while 2020 saw an overall increase in giving, that year’s donor retention rate dropped by 4.1 adjusted for inflation).
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