Get Fully Funded

AUGUST 19, 2024

You’re tirelessly working to grow your nonprofit’s impact, nurture your community, and raise funds—all while managing all the other day-to-day tasks. By using the insights hidden in your donor information, you can fine-tune your marketing strategies. This is the magic of donor data. The result?

Data 59

Data Marketing Donor Mail 59

Qgiv

APRIL 22, 2024

Nonprofit marketing is one of the key components of getting your organization seen by potential supporters! Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. However, marketing for nonprofits can come with its difficulties.

Marketing 52

Marketing Guide Nonprofit Channel 52

Amy Sample Ward

FEBRUARY 26, 2012

I am a big fan of actionable metrics. In this scenario there is no way to exchange social media coins for broader communication or marketing dollars. Fenton’s guide divides up the kinds of metrics you can focus on under the headings See, Say, Feel and Do. But who cares when you can boast 50,000 likes on your Facebook Page.

Metrics 227

Metrics Social Media Media Social 227

TechImpact

JUNE 19, 2014

Outside of the ubiquitous ‘hit counter’ on Geocities sites, no numbers existed to substantiate the effectiveness of any digital marketing initiative. Big data and robust analytic measuring tools have enabled this revolution to go from a pipe dream to reality in only a few short years. Start measuring, and reporting. Start Small.

Measure 209

Measure Minnesota Analytics Nonprofit 209

Gyrus

MARCH 19, 2024

How to Measure the Effectiveness of your LMS for Government Business Goals Gyrus Systems Gyrus Systems - Best Online Learning Management Systems In the world of rapidly changing information and training requirements , don’t you think it is important for your organization to be prepared for the challenges of the future? Here we go: 1.

Government 52

Government Measure Goal Business 52

Nonprofit Tech for Good

SEPTEMBER 5, 2023

By Elizabeth (Liz) Ngonzi, CFRE , Founder and CEO at The International Social Impact Institute and Adjunct Assistant Professor at New York University In the rapidly evolving landscape of nonprofit organizations, adapting to the digital realm has become a pivotal challenge. Among the innovative tools that have garnered attention is ChatGPT.

Digital 299

Digital Strategy Guide Create 299

Whole Whale

JANUARY 28, 2023

If you are going to pour the amount of work necessary into creating a podcast, you will want to measure its success — but how? We can track total downloads and we can tell if those downloads were from unique devices, but that’s where the measurement trail meets the edge of the cliff. Ways to measure a podcast's success!

Podcast 52

Podcast Measure Feeds Plugin 52

NTEN

MARCH 26, 2014

Marketing and Communications Strategist. The metrics that matter most are those that tell you if your strategy is helping you meet your organization’s overall goals. Yet, measuring that impact is complex and complicated with lots of tools, numbers, and moving targets to wrangle. Laura Girardin. Lauren Girardin Consulting.

Measure 93

Measure Impact Metrics Consultant 93

Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. It should convey the organization’s impact and the urgency of supporting its mission.

Practice 230

Practice Fundraising Guide Channel 230

Media Cause

JULY 11, 2023

Did you know that f or every $1 spent on email marketing, the average return on investment is $42 ? For nonprofit organizations, making an impact without breaking the bank is crucial. Email Marketing Strategy for Nonprofits: Understanding Automated Email Marketing Why Automated Email Marketing?

email 52

email Service Marketing Metrics 52

Allegiance Group

JUNE 13, 2024

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. Many nonprofits across the country see great results from their marketing efforts. A nonprofit marketing plan lays the roadwork your team must follow to achieve your goals.

Marketing 52

Marketing Analysis Nonprofit Audience 52

Saleforce Nonprofit

JULY 22, 2021

Nonprofits, corporate foundations, social enterprises, and organizations working in the social sector can struggle with how to approach understanding their impact: How do they know that changes in their beneficiary group are due to their interventions? How rigorous or complex should the analysis of impact data be? Mexico border.

Impact 119

Impact Management Organization Evaluation 119

The Storytelling Non-profit

JANUARY 24, 2022

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. One of the best storytelling tips I can give you is to set yourself up for measurement success from the very beginning. What Do You Want the Story To Do?

ROI 67

ROI Storytelling Measure Story 67

NTEN

JUNE 13, 2014

Today we’re excited to share that Matt Groch , Director of Solution Delivery at Mission Measurement , will offer a keynote called Moneyball for Social Impact, Or how I learned to stop worrying and embrace the implications of a discrete closed-loop factor analysis framework for social impact. How do we measure social change?

Measure 96

Measure Impact Chicago Metrics 96

Get Fully Funded

MAY 9, 2022

Once you set your marketing plan in motion, you’re not done. You should periodically perform a nonprofit self-audit to see how your website, email marketing, and social media are performing. You see, marketing is a cycle of execution, analysis, and tweaking. How are you measuring your success? What’s working?

Marketing 69

Marketing Guide Metrics Nonprofit 69

Achieve

OCTOBER 6, 2023

In this guide, we’ll walk through three key social media fundraising metrics, as well as how you can improve them: Social Media Engagement Rate Conversion Rate Social Media Return on Investment Ready to tap into the full potential of social media fundraising? This helps viewers better understand your daily operations and impact.

Social Media 52

Social Media Metrics North Carolina Media 52

.orgSource

JULY 22, 2024

The.orgSource paper, Pathways to Organizational Excellence , presents a blueprint for meeting the challenges of digital markets. Lead Executive : Provides operational leadership for initiatives, interfaces with the Oversight Group, ensures coordination, and monitors performance metrics. It is our bible for sustaining quality over time.

Associations 221

Associations Phase Exercise Leadership 221

Classy

JULY 14, 2021

Get to know their top insights and learning moments to accelerate the impact of your nonprofit’s next virtual fundraising event. Ways to measure your efficiency and success within each . 13 Virtual Fundraising Event Takeaways from Four Marketing Professionals. Ways to measure your efficiency and success within each .

Virtual 105

Virtual Professional Marketing Fundraising 105

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

A few months ago, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. Many times, nonprofits, especially smaller ones, do not have the resources to hire outside consultants to measure the impact of their programs. Europe and Latin America.

Measure 50

Measure Impact Program San Francisco 50

Nonprofit Tech for Good

APRIL 23, 2019

Nonprofits are doing important work every day that impacts lives and makes our world even better. But due to many common challenges to constantly reach new donors, retain existing donors, and increase operational efficiency the amount of effort to impact lives doesn’t always result in the high return it should.

Metrics 263

Metrics Nonprofit Profile Platform 263

DNL OmniMedia

NOVEMBER 12, 2020

Because of this, it’s important to carefully measure major gifts key performance indicators (KPIs) to understand the success of your program as a whole and specific strategies individually. You’ll explore major gift metrics through the following guide: Overview of Major Gift Fundraising Data. Overview of Major Gift Fundraising Data.

Metrics 52

Metrics Gift Track Tech 52

Media Cause

AUGUST 28, 2024

Make sure your goals are: Specific, Measurable, Achievable, Relevant and Time-Boud. Make sure you’ve specified KPIs to measure success – whether it’s dollars raised, donors contacted or new leads generated – and what constitutes success for each metric. SMART Goals Use the SMART parameters to define your goals.

Strategy 59

Strategy Fundraising Nonprofit Measure 59

Nimble AMS

SEPTEMBER 26, 2022

Next, you’ll want to focus on the metrics side of your formula, ensuring your values are measurable. Consider the frequency of the member activities, how many dollars you spend, or the rates compared to peers to get measurable data before start assigning values. However, you don’t need to measure everything.

Hosting 107

Hosting Metrics Associations Measure 107

Association Analytics

FEBRUARY 14, 2022

Revenue growth driven by improved membership numbers, increased product sales and optimized marketing reach and effectiveness. Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs. This will help increase membership and revenue.

Analytics 169

Analytics Language Associations Case Study 169

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2012

. ”Don’t measure the world, if you don’t have the time and resources to do so.” ” It is a key theme in our book, “ Measuring the Networked Nonprofit.” Measuring World Hunger Day – a guest post by Geoff Livingston. Is WOM referral a right metric for small acts?

Hunger 105

Hunger Measure Metrics Case Study 105

Neon CRM

NOVEMBER 17, 2023

We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. How to Measure Your Success Developing your social media presence as a membership engagement strategy can be measured via engagement metrics. What is a Membership Engagement Strategy?

Strategy 98

Strategy Measure Social Media Metrics 98

Greater Giving

MAY 25, 2022

Fundamental Strategies to Maximize your Event Marketing ROI. Hosting and marketing a successful event can require a significant investment of time and resources. This guide will look at four transformational fundraising strategies for increasing your nonprofit’s ROI from its event marketing outreach. Automate your marketing.

ROI 81

ROI Marketing Strategy Sponsor 81

Nonprofit Tech for Good

AUGUST 21, 2021

Water.org ’s approach to empowering people with safe water and sanitation delivers on long-term impact expectations and makes it convenient for donors to create the change they wish to see in the world. This metric in mind, monthly donors know the measure of their impact when they check the box to make their donation monthly.

Difference 334

Difference Donor Community Profit 334

Nucleus

OCTOBER 1, 2020

For associations offering courses and certifications, having basic metrics on things like participation counts and revenue are critical – but just the start. It measures activity for courses such as popularity, revenue trends, and geography of participants. This is real knowledge!

Learning Management 130

Learning Management Associations Data Learning 130

Beth's Blog: How Nonprofits Can Use Social Media

JULY 18, 2014

Dashboard design is more than simply clarifying outcomes and key metrics. By applying this approach to any program development or strategy and even your organization’s dashboard, your nonprofit can more innovative and get more impactful results. Tracking for Impact and Learning.

Design 100

Design Marketing Metrics Measure 100

DipJar

SEPTEMBER 12, 2022

Marketing your mission can be a challenge, especially when you have a lot on your plate. It’s easy to push your marketing efforts to the wayside in order to focus on other, more pressing matters. . However, learning to properly market online and offline is an important opportunity for organizations. Targeting the wrong audience.

Marketing 52

Marketing Social Media Nonprofit Integration 52

sgEngage

JANUARY 17, 2023

Stepping into 2023, organizations and their donors are likely going to navigate a recession together­–impacting giving and the philanthropic landscape. Work with the finance team and other stakeholders to ensure that your goals are SMART (Specific, Measurable, Attainable, Realistic, and Time Bound). The good news?

Gift 84

Gift Develop Measure Blackbaud 84

Nonprofit Tech for Good

MARCH 3, 2024

By Stephanie Wallace , Marketing Specialist, Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Using this software doesn’t just make things run smoother; it also helps you make better choices and have a bigger impact.

Grant 202

Grant Software Trend Fund 202

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2011

. Last week public relations and measurement professionals met in Lisbon for a Summit hosted by AMEC (The International Association for Measurement and Evaluation of Communications). 2: Measuring the Effect on Outcomes is Preferred to Measuring Outputs : Measure your results, not just numbers.

Measure 118

Measure Social Media Media Metrics 118

Neon CRM

SEPTEMBER 1, 2023

Strategic Goals and Objectives: Specific and measurable targets the nonprofit aims to achieve. Marketing and Communications: Strategies for promoting the nonprofit’s mission and engaging stakeholders. Evaluation and Impact Measurement: Methods for assessing the effectiveness and impact of nonprofit programs.

Guide 52

Guide Business Support Metrics 52

Media Cause

JUNE 29, 2024

Marketing/Creative Nonprofit fundraising is incredibly competitive, and standing out is crucial. AI-driven marketing tools can help create personalized content, optimize campaigns, analyze audience engagement, and even help brainstorm new ideas. Generative Fill – This tool is Adobe Photoshop’s new AI feature.

Tools 45

Tools Nonprofit Analytics Metrics 45

Nonprofits Source

JUNE 22, 2017

Does your nonprofit have a digital marketing plan ? Lack of resources, expertise, leadership buy-in, choosing the right software tools (or the right strategic partners) all while trying to stay current on the latest marketing trends is overwhelming. Digital Marketing Plan Chapters. Chapter 2: Marketing Strategy.

Digital 111

Digital Marketing Guide Chapter 111