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Guest Post by Steve MacLaughlin: Creating a Social Networking Strategy (Part 0)

Beth's Blog: How Nonprofits Can Use Social Media

Is that LinkedIn connection a donor? Is that Twitter follower also on the direct mail list? Hope from the Hype So why does social networking matter? There is still a lot of hyper-hype, but the opportunity and potential is very real. Learn from the mistakes of the past. Is that MySpace friend an activist?