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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

By Jean O’Brien , founder of Digital Charity Lab , a social enterprise that builds digital skills in non-profits and shares free learning resources. Jean is also a freelance consultant who works on digital strategy, marketing and design for non-profits. There are lots of possiblities. Get a budget of $500.

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6 Places to Find Grants for Your Non-Profit

The Fundraising Authority

Many non-profit organizations rely on grants from foundations, corporations, and government agencies to round out their fundraising efforts. If your non-profit is looking for new grant opportunities, here are six tried-and-true places to find them: #1 – Your Board I always start my grant research with my board.

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Using Social Media to Put a Face on Homelessness with Mark Horvath

NetWits

He goes by the name Hardly Normal and fights to put a face on homelessness by using the internet, social media and InvisiblePeople.TV (content can be intense) to share stories about real people battling with being out on the street. Mark Horvath is a passionate guy with an incredible story.

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Steal this E-Mail! A Sample Year-End Fundraising E-Mail for Your Non-Profit

The Fundraising Authority

It’s almost the year-end giving season, and most non-profits I know are getting ready to reach out to their donors to ask for one more donation before the end of the year. Today, I want to present a sample year-end fundraising e-mail for a fictional non-profit organization. The non-profit has a large donor file and e-mail list.

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How to Collect Compelling Stories to Use in Your Fundraising Work

The Fundraising Authority

Storytelling has become a hot topic in non-profit fundraising. Two Types of Non-Profit Storytelling. In my experience, when we talk about “storytelling” in non-profit fundraising, we’re talking about one of two separate things. If you are a homeless shelter, you collect stories from those you have helped in from the cold.

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How to Do Year-End Fundraising the Right Way (Part II)

The Fundraising Authority

So… what do you need to know to supercharge year-end giving at your non-profit? If you’re a homeless shelter and have spent all year talking to donors about how you want to serve more homeless and thus need more money to add beds to your facility, talk about that at the year-end as well. Stick with adding beds.

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3 Great Unusual Fundraising Ideas

The Fundraising Authority

When small and midsized non-profits are looking for new fundraising ideas, they are usually given ideas that require a lot of work for only a little return. Things like carwashes, rummage sales, and spare change collections can raise money, but often take a ton of work in return for just a few thousand dollars of fundraising profit.

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