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Building Personal Relationships with Thousands at a Time

NetWits

As evidenced by the post title, I like to think of targeted content as the ability to build personal relationships with hundreds, or even thousands, of constituents at a time. Let’s say your organization has 3 primary service programs: animals, homeless and youth. What is Targeted Content? Think about it this way.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

If your nonprofit has a large following on LinkedIn and a signature program that is well-known to the public, then a Showcase Page could be worth time and effort. For example, Plan International’s website : 2) Post 2-3 times weekly to your LinkedIn Page and respond to your followers. For example: 1.

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Make the mission or program the hero – Focus messaging on your nonprofit’s values, impact, and service. A charity combating homelessness should feature stories of providing shelter, not just cute mascots. Having monthly giving programs with regular donation reminders. Use time-limited offers to create urgency.

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Get the Tools to Train and Educate

Tech Soup

Job training for at-risk youth, veterans reentering the workforce, or even homeless populations. Whether your organization is training its staff and volunteers to use Windows 8 or FileMaker, or teaching others technical programs like Excel, the new Atomic Training Donation Program at TechSoup can help you get started.

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Why Your Nonprofit Should Be A Big Listener

Beth's Blog: How Nonprofits Can Use Social Media

Listening beyond a brand, a program or a campaign. Our team sifts through the vast amount of real-time online content about the ocean and amplifies it. Public opinion polls provide some types of insight, but take time and money. Big listening is fast, and shows changes over time.

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Fundraising for Education: Your Guide to Doing Virtual Fundraising Right

Qgiv

These recurring donations can really add for education nonprofits, since monthly donors give 42% more in one year than one-time donors! John Center for Homeless Men recently added some engagement to their Raisin’ the Rent event with virtual house parties ! Have the Right Staff in the Right Place at the Right Time.

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How to structure your nonprofit social media plan

Get Fully Funded

Yes, there will always be times when spur-of-the-moment posts are best. The best way to make sure you’re saying the right things at the right times is to create and use a nonprofit social media plan. Here’s a hint: They want to know the inside scoop on what it takes to save bears or tutor kids or help homeless veterans.