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Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

For example: in a lead campaign for a homeless charity, a photo of two empty beds performed much, much better than an emotive photograph of a man living in homelessness. . Facebook fundraising expert Adrian O’Flynn has a very detailed free tutorial on how to use Facebook to gather regular givers on his website. .

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15+ Giving Tuesday Campaign Ideas (and Expert Tips) for 2021

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John Center for Homeless Men hosted a virtual Raisin’ the Rent house party event in March 2021. Include extra elements in your trivia game, like the opportunity to phone a friend or steal a question from another team. Build the Perfect Giving Tuesday Donor Journey: Part One— The Discovery Phase. Launch a major campaign.