Why You Should Do A Cost-Benefit Analysis Before Throwing Your Next Nonprofit Fundraising Event
Bloomerang
SEPTEMBER 7, 2021
I confess to having a love/hate relationship with fundraising events. The second biggest mistake is not doing enough to retain event donors, who have some of the highest lapse rates of all donors. . Fundraising history . raised ratio, or would he/she prefer it generate $4 million at the cost of $1 million, for a $0.25
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