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Supporting a Nonprofit Business Plan: A Leader’s Guide to Guiding Your Board

Neon CRM

Organizational Overview: Background information on the nonprofit’s history, structure, and key personnel. Now, let’s say that, during a proposed budget review, you notice that the board has cut funding for a top-rated yearly educational program with your constituents. 1-5) or as a percentage.

Guide 52
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Using Metrics To Harvest Insights About Your Social Media Strategy

Beth's Blog: How Nonprofits Can Use Social Media

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. I think engagement metrics are far more useful for evaluating reader interest.

Metrics 81
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3 Key Pieces in an Engaging Email Campaign

Connection Cafe

Delivering personalized content to your audiences can significantly increase click-through rates. While nonprofits often personalize direct mail campaigns—based on giving history, interests and past actions—that approach isn’t always carried over to their email campaigns. Call-to-Action Link Testing. Follow-Up Approaches.

email 48
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20 Incredibly Easy Online Fundraising Ideas and Expert Tips

Bloomerang

Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. For example, if your primary goal of a crowdfunding campaign is to raise $10,000, then you’ll know that total revenue is one of the important metrics to keep track of throughout the campaign.

Ideas 81
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Microsoft Ad Grants: An Overview for Your Nonprofit

Nonprofits Source

Google actively measures your quality scores, maximum cost-per-click, and click-through rates to monitor your account activity. Ideally, it is full of high-quality and relevant content about your nonprofit’s history, current campaigns, and future goals. These metrics are key indicators of your nonprofit’s success.

Grant 97
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Podcamp Session on Social Media Metrics: Thank You Jeremiah

Beth's Blog: How Nonprofits Can Use Social Media

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56