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Google Ad Grants 101: What You Need to Know

Neon CRM

Whether you’re looking to acquire new donors , want to spread the word about your programs, need to recruit volunteers, or are looking to expand your reach, Google Ad Grants can get your nonprofit in front of more people. You’ll also have to make sure your ads link to your organization’s website. But how do they work?

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5 Technology Tips for Increasing Matching Gift Revenue

DNL OmniMedia

For example, let’s say your fundraising team is looking to increase your matching gift efforts and collect more corporate donations for your cause ( hint: you should be !). Here are a few tried-and-true best practices to follow: Promote matching gifts throughout your nonprofit website. Record and analyze key matching gift metrics.

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10 Mistakes Your Nonprofit Is Making On Social Media

Achieve

Hint: A great time to do this is when you are creating your annual budget and marketing plan. Grow your number of volunteers? . Hint: I typically recommend posting 3-4x per week per channel as a starting point. Volunteers? new website launch for FPLManatee Lagoon. What are your goals? Are you trying to….

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Animal Fundraising: 4 Top Ideas for Your Organization

Get Fully Funded

Volunteer support. Even if they can’t offer financial support, your local store may be able to provide staff to volunteer, helping at your fundraising events or in your outreach efforts. Your organization likely has staff and volunteers with expert knowledge and training regarding various animals and animal-related causes.

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24 Nonprofit Resources for your Mid-Year Check In: A Smart Fundraiser’s Summer Reading Checklist

Connection Cafe

While it might seem a little early to start thinking about 2018 to some (hint: it’s not ), it’s the perfect time to benchmark where 2017 has taken you. 7 Ways to Prove Your Charity Can Be Trusted : Make sure your organization looks trustworthy to prospective donors and volunteers.

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Easily Measure Conversion Rates by Setting Goals in Google Analytics

NonProfit Hub

Forget the hundreds of metrics that are being spat out and focus on what matters most for your nonprofit. For nonprofit marketers in particular, tracking conversion metrics on supporter behavior is what you should probably be focused on — versus just viewing vanity metrics of how many people have visited your website.

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Top 10 Fundraising Trends and Predictions for 2016

BoardAssist

Educating their leadership and board members in this important new metric. I find that board members, volunteers, and program staffers are happy to discuss their role in philanthropy. Sticking to the basics: solid direct mail, great website, and major gifts. Over and over, donors are looking for performance metrics.

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