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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Focus on participation – Judge success by number of donors versus just total dollars raised. A charity combating homelessness should feature stories of providing shelter, not just cute mascots. This helps show the mission’s importance. Helping real people should be the star. Apply those lessons.

Lesson 59
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Fundraising for Education: Your Guide to Doing Virtual Fundraising Right

Qgiv

Many nonprofits were compelled to become experts on virtual events and online fundraising overnight, and many found themselves pleasantly surprised when their virtual fundraisers helped them raise more than in-person events. Here are ten tips to help you succeed with virtual fundraising for education: 1.

professionals

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Why Your Nonprofit Should Be A Big Listener

Beth's Blog: How Nonprofits Can Use Social Media

My curiosity drove me to investigate: ? Can we listen to the tides of Internet conversation on an issue, and learn to predict and ‘surf’ them? ? Can we use the momentum of focused attention to raise an issue above the noise? Public opinion polls provide some types of insight, but take time and money.

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Solutionary Women: Alli Chagi-Starr, Ilyse Hogue, Melinda Kramer and Reem Rahim

Have Fun - Do Good

And also, because I've always been involved with nonprofits, which are about helping other people and trying to make the world a better place, and I've done a lot of career counseling, I'm always trying to give people advice and share information. Raise your hand if you have heard of or had at any point been inspired by Hillary Clinton.

Podcast 40