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Here’s How to Raise More Money with Your Next Fundraising Letter

The Fundraising Authority

2 – Letters that Tell a Great Story Raise More. Great fundraising letters tell a story – a compelling story – where the donor is the hero, and working through your non-profit, he or she vanquishes a villain through the power of a donation. Don’t have a story like that for your non-profit? Headlines and sub-headlines.

Raise 231
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5 Design Techniques That Will Increase the Lifespan of Your Nonprofit’s Website

Nonprofit Tech for Good

Repeated content, like blog posts, event listings, or even things like your programs or success stories. Avoid stretching images if they live next to content; you don’t want to end up with a skewed or blurry picture. Notice the similarities of the layouts: they have a headline, a description, an impactful statistic, and a link.

Technique 332
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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

All that said, as social media managers, we need to read in order have moments when we are completely immersed in a story using our brains to process words, sentences, story structure, and plot lines – not just soundbites, headlines, tweets, and pins. 9) Browse pictures of baby animals regularly.

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Elevate your association’s annual report to connect with members and stakeholders

Nimble AMS

Using a theme helps you craft a story across your annual report and ensures members and stakeholders connect with your report. In addition to including the statistics, highlight some of your new members, featuring a Q&A that tells their membership stories. For example, did membership increase this year?

Report 137
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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

They employ numbers throughout their site to make people feel aligned with thousands of others, and they give a face and a voice to those thousands with pictures, videos and written stories. Harrison’s emphasis on telling his personal story when he talks about charity: water sets the tone for the organization’s marketing strategy.

Charity 131
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The Benefits of One Story: Communicating Financial Information to Your Nonprofit Board

sgEngage

Here are five ways you can make sure you are communicating your organization’s financial information in a single, efficient story to help your board make effective data-driven decisions. And should an opportunity or issue arise where the fund might be used, the board knows the full picture.

Story 67
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Seeking Smart Design: The Best Practices for Non-Profit Blogs

Byte Technology

Also, make your stories easy to read by using 18-point headlines and body text that is at least 13-point: nothing is more of a turn-off than a site that requires a visitor to squint. This gives the ability to feature photos and large fonts and highlight important elements that encourage people to act.

Design 100